Creative Lead Resume Sample
Garrison Hackett
754 Halvorson Lane,
Philadelphia,
PA
+1 (555) 405 9476
Work Experience
Creative Lead
08/2016
-
PRESENT
Chicago, IL
- Content is more important than technology
- Working at the intersection of news and technology is exciting because it’s always changing
- Multi-disciplined teams and people lead the way
- Managing is about setting high standards for quality and then empowering others with context, ownership and enthusiasm
- Able to create unique, modern, responsive, pixel-perfect creative designs
- Obsessed with crafting simple, intuitive, and delightful user experiences
- Able to clearly articulate the rationale for your designs
- Able to work on a team and independently when needed
Senior Creative Lead
10/2012
-
06/2016
Houston, TX
- Able to manage time across several projects
- An entrepreneurial and innovative thinker
- Able to create a new creative culture and Design Thinking environment
- Eager to collaborate, learn and figure things out
- Creative design and direction experience at an agency, creative studio or similar environment, with an emphasis on digital advertising
- Translate creative ideas through to technical and native executions, for various ad serving platforms and proprietary publisher platforms
- High competency and proven track record of building high performance digital marketing experiences across display, social, mobile and online video channels
- Expert knowledge of the trends and limitations of the evolving global digital marketing ecosystem, including exposure to/experience with programmatic buying and paid social platforms
Creative Lead, Visual Design
04/2009
-
05/2012
Detroit, MI
- Fluency of digital creative marketing best practices, IAB standards, programmatic and dynamic creative development
- Experience in concepting, prototyping and developing great design and art direction that can be implemented across multiple mediums and platforms
- Work collaboratively and constructively with stakeholders across the company, building trust in your process and measure success in terms of business metrics
- Strong communication and analytical skills along with the ability to think strategically and creatively and a reasonable appreciation for the unknown
- Bring your years of expertise in best practice and driving results to persuasively argue for the best work and approach
- Collaborate closely with the Creative Head for Digital, to ensure that campaigns are optimised for deployment across all digital platforms
- Work directly with the Image & Identity and Film teams, to ensure accuracy and efficiency in all executions as well as the creation of templates for common items
- Collaborate closely with the Content Creation team, to ensure that the assets we develop for social media are both relevant and entertaining to our target market
Education
Full Sail University
2004 - 2009
Bachelor's Degree in Graphic Design
Professional Skills
- Strong collaborations skills, can demonstrate integrity, maturity and a constructive approach to challenges; team player
- Excellent communication skills. Being able to bring an idea to life on a white board or presentation is also quite important
- A strong portfolio of relevant concept work demonstrating creative skills and ability to produce on-brand creative
- Excellent verbal and written communications skills with an ability to “think on your feet”
- Strong Microsoft Office Suite skills (Outlook, Excel, Word and PowerPoint)
- Good copy writing skills and proven ability in managing and shaping a brief from conception to execution
- Experience leading creative organizations and bringing high profile consumer experiences to market
How to write Creative Lead Resume
Creative Lead role is responsible for design, creative, adobe, digital, training, communications, clients, photoshop, typography, presentation.
To write great resume for creative lead job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Creative Lead Resume
The section contact information is important in your creative lead resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Creative Lead Resume
The section work experience is an essential part of your creative lead resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous creative lead responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular creative lead position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Creative Lead resume experience can include:
- Connect regularly with the other Category Leads. Share knowledge and experience, to help improve the efficacy of our communications and minimise siloed thinking
- Work with our internal Media Planning function and external partners to stay abreast of media plans for all campaign activity. Understand the media weighting for different channels and ensure that our comms are deployed in the right way, at the right time, to the right people
- Build relationships with our regional ‘Centre of Excellence’ Creative Directors. Keep them informed with developments at Group level and make every effort to understand their commercial priorities
- Align your thinking with the Retail Communications Creative Head, to ensure that in-store assets are consistent with the overall campaign, and that retail intelligence and insight is fed back into future creative work
- Exceptional copy writing skills and proven ability in managing and shaping a brief from conception to execution
- Demonstrated experience mentoring others and influencing creative direction
Education on a Creative Lead Resume
Make sure to make education a priority on your creative lead resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your creative lead experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Creative Lead Resume
When listing skills on your creative lead resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical creative lead skills:
- Excellent technical skills, with a strong understanding of design and typography with an excellent eye for detail
- Internal Client facing - confident and outgoing, with good communication and interpersonal skills
- Lead ad campaigns -- Prioritize multiple projects while effectively managing timelines and expectations
- Excellent organizational skills, and incredible attention to detail
- Excellent time management skills, with the ability to direct multiple projects with parallel schedules
- Solid interpersonal skills and a motivated self-starter and team player
List of Typical Experience For a Creative Lead Resume
1
Experience For Senior Creative Lead Resume
- Experience, including 7+ years as a creative lead with a focus on brand / campaign / agency experience
- Experience developing and managing consumer marketing programs in an integrated, global marketing environment
- Extensive client facing experience
- Experience leading creative work
- Collaborate closely with the Events team, to ensure that our Dyson experiences are aligned with product and campaign comms
- Strong knowledge of information architecture
- Experience of the commercial content market and how to produce content for commercial brands, clients and agencies
2
Experience For Creative Lead-digital Resume
- Uphold the values of transparency, collaboration and good communication in the growth of the creative organization at BuzzFeed
- Enior creative agency experience
- Maintains strong relationships with advertising clients by recommending creative tactics and strategies for long-term advertising campaigns
- Experience with integrated campaigns – where ideas lead and not platforms
- Creative lead or producer, agency or production house experience
3
Experience For Creative Lead, Visual Design Resume
- Manage and prioritize a workload of multiple projects from concept to completion
- Mentor and manager other designers to creative effective and well branded creative
- Understanding of responsive design and HTML formatting/editing
- Incorporate digital advertising design best practices in developing creative for paid social, display and emails in support of all marketing efforts
- Manage our branding efforts across our company, ensuring adherence to standards in the short-term, and adaptation of our brand image over the medium-term
- Work with cross-functional partners to plan and develop a range of marketing strategies
- Mentor and coach team members in order to raise the bar on our overall creative and strategic thinking
- Depth of creative expertise across writing and visuals and ability to lead work across bot
- Portfolio featuring a variety of work examples
4
Experience For UX Creative Lead Resume
- Drives sales culture, motivates customer facing employees to sell and
- Participate in ad-hoc projects including development of best practices, new analytical techniques and industry-specific insights
- Need to be based in Shanghai/Beijing
- Knowledge of rapid prototyping tools, such as InVision
- Works closely with Strategic Planning, Project Management and Sales team in Bridge Studio to deliver the best ideas for clients
5
Experience For Creative Lead-services Resume
- Has a deep understanding of News UK news brands, their platforms and distribution channels– how they work, what audience they reach, how best to use them
- Ensures the standard of our copy and editorial quality remains as high as possible, in conjunction with Commercial Managing Editor, Group Head, Creative
- Provides editorial direction and guidance to the Creative Leads, identifies training & support required
- Determines the best ideas/stories/angles to deliver the needs of each campaign and establish the correct tone of voice for engaging the target audience
- Think big to continue to develop BuzzFeed’s native advertising strategy across platforms, formats, and audiences
6
Experience For Creative Lead, Institutional Marketing Resume
- Responsible for the conceptualization and implementation of design solutions across a variety of medium that directly support our marketing plan
- Conceive, create and design landing pages & other web properties to achieve high conversion rates
- Lead a team of Art Director, Designers, ACD and writers to produce top performing and well branded creative for digital channels
- Ensure your creative is consistent with the company brand positioning and design direction
- Deep background with paid social advertising campaigns
- Establish a collaborative working relationship with the User Experience Design Director and identify how UX and UI plays a role in defining shopper journey’s through a campaign
- Develop a deep understanding of PwC proposals and Pursuits process as well as a good knowledge of PwC’s audit and other services we pitch to supply clients
- Continuous awareness of creative/design commercial world for the creative and bid teams, emerging trends and technology
7
Experience For Senior Creative Lead / Video Director Resume
- Manage, maintain and develop the relationship with the Online Presence Team and external suppliers
- Develops concepts, writes scripts and directs the creative execution
- Develops concepts, write scripts and directs the creative execution
- Creates Ad Hoc frontline material based on topics driven by business
- Creates and/or modifies all related on-air, print, and web collateral
- Utilize all internal/external resources to ensure efficient workflow
- Prepare and present high quality presentations customized to each client’s specific need in partnership with the sales team
- Responsibility includes co-leading creative brainstorming sessions, developing and directing creative execution, employing synergistic and co-operative approaches to teamwork, problem-solving and opportunity development
8
Experience For Creative Lead-design / Digital Resume
- Ensure that imagery is unique but remains on brand
- Manage the the day-to-day relationship with any creative, social and/or activation agencies by steering agency briefing process, communicating KPI’s, and giving feedback on agency ideas/proposals
- Partner closely with Account Managers and other internal team members to provide best-in-class service to clients
- Strong understanding of digital marketing (including PPC and Native) and best practice campaign management, and a drive to stay up-to-date on cutting edge industry trends
- Solve problems and identify opportunities through the use of analytics, category expertise and critical thinking
- Familiarity with design and production process and terminology; comprehension of graphic design, digital and film language
- Local creative talent contacts
9
Experience For Creative Lead-lunar Resume
- Apply conceptual thinking to create world-class digital services across multiple platforms, intelligently weaving together user needs, business goals and technical realities
- Fluency in best practices for responsive web design
- Careful attention to details, pixel perfection and visual form
- Business Interface & Acumen
- Awareness of all relevant News UK news brands, their platforms and distribution channels– how they work, what audience they reach, how best to use them
- Excellent oral and written communication skills, with the ability explain a concept or idea clearly and succinctly to clients and internal/external stakeholders
- Assumes the editor role within Bridge Studio and has editorial responsibility for the execution of key Bridge Studio campaigns across all platforms
10
Experience For Creative Lead, China Resume
- Supports and drives forward the long-term strategy of Bridge Studio with Group Head, Creative to build our reputation in the market place
- Generates, develops and produces original ideas and content strategy to client and agency briefs
- Is truly platform agnostic when developing content ideas and has the ability to make content work cross platform with due consideration for both commercial brand effectiveness and audience user journey
- Commissions writers /creatives, negotiates and secures talent contracts
- Collaborates daily with Project Management team to deliver campaigns to deadline
- Manages editorial costs to budget for each individual project and reports regularly to Project Management
- Build successful relationships and gain the respect and trust of clients & internal stakeholders
- Excellent oral and written communication skills, including the ability to communicate ideas and concepts clearly and succinctly to clients and other stakeholders within the business
- Solid experience of the commercial content market and how to produce content for commercial brands, clients and agencies
List of Typical Skills For a Creative Lead Resume
1
Skills For Senior Creative Lead Resume
- Adept in story-telling and effectively communicating the idea as well as the Cargill process
- Deep digital experience and a strong understanding of digital design and marketing channels
- A conceptual, optimistic, and curious creative, who has demonstrated experience telling brand value stories
- Strong interest, experience, and ability to collaborate professionally within a team setting
- Proven digital story-telling experience
- Works effectively with Associate Creative Director & design, picture and sub editing support teams
- Category and industry awareness to effectively advocate for our relative competitiveness with the client groups as well as evaluate our internal design
- Showcase your diverse creative skills, sharing the latest and greatest
- Advanced skills with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft Office Suite
2
Skills For Creative Lead-digital Resume
- A dynamic, creative storyteller with exceptional design, video, and animation skills
- Experience in a creative agency with digital focus, or related experience
- Maintain strong understanding of current technologies including design software, interactive technology, and printing techniques
- Creative experience with an advertising agency, in-house marketing agency, or PR/digital marketing agencies
- Creative experience with an advertising agency, in-house marketing team, post-production house, or PR/digital marketing agencies
- Creative experience with a B2B advertising agency, in-house marketing agency, or PR/digital B2B marketing agencies
- Proven record of providing frameworks, processes, and leading collaborative working sessions and share-outs
3
Skills For Creative Lead, Visual Design Resume
- More than 12 years of experience directing, designing and producing creative concepts for a wide range of digital projects
- Experienced in editing, writing and a full understanding of editorial principles
- Substantial experience in editing, setting editorial direction and a full understanding of editorial principles
- Has a good understanding of the principles of strategic planning, and how data and insight can inform and direct our thinking
- Experience working in a diverse international environment, cross-organizational stakeholder management and adapting to various cultural situations
- At least three (3) years experience managing and leading a team in a cross-functional, global environment
- Experience running and directing a production project on-set
- Experience managing multiple unique projects at once while maintaining the same level of execution
- Experience in brand marketing/advertising as a copywriter or art director
4
Skills For UX Creative Lead Resume
- Experience leading and mentoring creative teams as a Creative Director or Art Director
- Experience in brand marketing/advertising as a designer and art director
- Is client facing, attends client pitches and contributes to building strong client and agency relationships in conjunction with Project Management and Sales
- Experience of managing and developing creative team members and freelance contractors
- Experience managing digital projects across web, social and digital video
- Some experience with b2b, technology and consulting businesses to understand the business content
- Experience leading creative strategy
5
Skills For Creative Lead-services Resume
- Experience leading creative strategy
- Experience using deep research and user insights to inform design choices and create a visual language that grows from the brand vision
- Experience at an agency leading creative for global brands
- Experience with and passion for working on integrated, cross-channel communications plans
- Experience directing the work of freelance designers and/or other temporary employees
6
Skills For Creative Lead, Institutional Marketing Resume
- Experience maintaining vendor relationships
- Proven track record of delivering creative excellence
- Proven ability to meet and/or exceed deadlines and handle multiple projects with a quick turnaround and/or pivoting
- Experience collaborating with multiple departments, agencies or disciplines
- Demonstrate expertise with respect to policy guidelines and marketing best practices in at least one core industry category
7
Skills For Senior Creative Lead / Video Director Resume
- Experience thriving in a fast-paced workplace. Ability to visualize a range of solutions rapidly
- Experience, ideally involving extensive online exposure and social media campaigns
- Experience of managing a team
- Typographically skilled (print and html)
- Develop best practices, share and activate to insure efficiency and effectiveness
- A good understanding of print processes
- Portfolio with relevant work experience and examples
- Portfolio with relevant work experience and examples required with resume
8
Skills For Creative Lead-design / Digital Resume
- Smart web-based mobile experiences
- Proven ability to work closely with fellow creatives and developers to ensure a cohesive design system
- A strong work history and understanding of corporate branding
- Extensive experience developing various creative assets and owning the process from ideation to execution
- Oversee and provide thought leadership in the assessment of existing properties for content value, relevance, aesthetics, branding, and overall experience
- Build strong bridges across Nest’s product teams, engineering and key stakeholders in the company
- Demonstrated ability to interact successfully with highly technical subject matter experts and professional and marketing staff at all levels
9
Skills For Creative Lead-lunar Resume
- Champion principles of experience design and know when to bend the rules and look for opportunities to innovate
- Experience as a photo editor, graphic designer, photographer or stylist in an editorial studio
- Experience in a high production/volume environment
- Working knowledge of photography and studio lighting
- Working knowledge of screen-printing
- Working knowledge of multiple technologies and input paradigms
- Marketing, Communications/Public Relations, Video Production
- Art direct photo-shoots, including talent selection, planning and post production (photo editing and retouching for print and online)
- Expertise in inspiring and driving design teams to the successful completion of comprehensive design projects
10
Skills For Creative Lead, China Resume
- Shows proactiveness in problem solving and regularly initiates proactive planning
- A ‘can-do’ approach to working interdependently, notably with the Project Management, Sales, Design and Strategic Planning teams
- Keep Creative Director in loop and be a “right hand” for distributing direction, helping teams hone work between creative reviews
- Able to think big and apply ideas to a wide range of opportunities – from individual publishing ideas to campaigns to long-standing platforms
- History of developing creative teams and helping others excel in their roles
- Generate business-building ideas, marketing insights, and solutions for clients
- Take initiative and ownership in leading projects
- Create & execute innovative, impactful and unique design/messaging solutions
List of Typical Responsibilities For a Creative Lead Resume
1
Responsibilities For Senior Creative Lead Resume
- Prior experience working in a software company
- Continually improving own skillset
- Strong grasp of marketing and branding concepts and social media utility
- Experience working in a Design Studio / Agency working as a Designer. It would be beneficial to have worked across Retail & FMCG disciplines
- Excellent story telling ability to generate and develop ideas that work cross platform for brands and resonate with audiences
- Have 6-10 years of experience leading creative teams for brands in-house or at an agency. Ideally both
- Collaborate with publishing and broadcast partners to improve the design and user experience of their channels
- Experience pitching new creative concepts to all levels of leadership
2
Responsibilities For Creative Lead-digital Resume
- Strong understanding of production processes
- Strong understanding of graphic design, layout, typography, photography and illustration techniques
- Be a strong strategic and conceptual thinker
- Coordinate with the Development team to help standardize our user experience across the product, website, and printed materials
- Working with marketing colleagues to help grow our digital/ content/ social media marketing capabilities
- Leading or overseeing creative campaigns or projects alongside Marketing team stake holders
3
Responsibilities For Creative Lead, Visual Design Resume
- Developing, pitching and implementing company-wide creative campaigns backed by well-defined action plans and informed by the company’s look and feel
- Assessing and offering innovative design solutions based on global trends, business objectives and company positioning
- Evaluating and anticipating future staffing and technology needs based on budget, project reports and productivity. More specifically to
- Understanding the requirements of a brief, proactive in finding all information required and querying where relevant
- Reviewing and escalating work when required, being aware of the commercial aspects and value of jobs
- Ensuring all creative deadlines are met, estimating completion time and managing client expectations
- Staying organized and ahead of the game, thinking and planning ahead
- Advising/implementing any creative training required across the team
4
Responsibilities For UX Creative Lead Resume
- Creating an inspiring and motivating atmosphere where team members can flourish
- Using data and analytics to improve awareness, engagement and ongoing optimization
- Being proactive; always look to improve creative quality efficiencies through smarter working practices in the team
- Providing creative support, giving constructive feedback regularly to all team members
- Understanding GA, having a commercial awareness of the site and it’s audience
- Working with external partners on key creative projects to deliver for the best of the business
- Collaborating with external partners and contributors, from content partners to creative and digital agencies, to meet and maintain quality and brand standards
- Reviewing junior designers’ work to ensure high quality and relevance
- Collaborate daily with teams across Vimeo, including Marketing, Product, Engineering, Community, Biz Dev, and beyond
5
Responsibilities For Creative Lead-services Resume
- Generate innovative ideas across all existing and emerging platforms and inspire colleagues to create world-class, pioneering work and content
- When not working on creative concepts/projects, work willingly as part of a team, contributing ideas, or visuals as required
- Directly manage creative teams and copywriters, keeping them on track and delivering on-schedule
- Be involved in recruiting and hiring additional creative team members
- Maintain a healthy obsession with creating and advocating for brand identity guidelines
- Deep understanding of established and emerging trends in content consumption and audience habits
6
Responsibilities For Creative Lead, Institutional Marketing Resume
- Program leadership and management. Capable of leading and delegating responsibilities both within and outside of their span of control
- Direct work product, provide feedback, training and coaching aligned to Cargill’s leadership expectations
- Be well versed in social media-specific concepts with an understanding of execution formats and creative best practice for social media networks; Facebook, Instagram, Twitter, Snapchat, LinkedIn and YouTube
- Balance brilliant creative work with the client’s request, business, industry-specifics and doing what’s right for them
- Develops concepts, write scripts and directs the creative execution of TV and online advertising campaigns and assures seamless production of quality results
- Collaborates with the Creative team and other departments in order to deliver optimal results for sales partners and advertising clients
- Drives sales culture, motivates customer facing employees to sell and generates excitement around our products
- Provide presentation design support to key/select Marketing Evolution Executives and for KEY prospect and customer accounts as needed
7
Responsibilities For Senior Creative Lead / Video Director Resume
- Generate ideas through research/brainstorming in response to client and project needs
- Fluent in digital and social advertising formats and best practices
- Expertise in developing apps, infographics, websites and publications
- Help define and strengthen the beloved Vimeo brand, and enable the world’s creators to tell even more amazing stories
- Guide, teach and push members of the Creative teams in developing concepts and be part of the creative process from strategy to concepts to execution
- Autonomously own a large project from kickoff to completion, often balancing multiple projects at once
- Working within an entertainment creative agency and/or in-house environment for a tech/retail/consumer brand
8
Responsibilities For Creative Lead-design / Digital Resume
- Understand and translate project objectives, strategies, challenges and ideas into visually compelling design solutions
- Build a full understanding of our various markets around the world, their cultural nuances and consumer trends and habits
- Empower team members, helping them to grow/develop and meet their objectives
- Responsible for meeting personal objectives agreed with creative manager
- The ability to clearly convey creative direction and brand messaging to the in-house creative team, as well as external production vendors
- Clearly convey creative direction and brand messaging to internal creative teams, as well as external vendors
- Be passionate about our brands, the industry, the internet and emerging trends
9
Responsibilities For Creative Lead-lunar Resume
- Make an impact-- Produce creative ad concepts from the ground up that drive growth and revenue while bolstering the brand’s personality
- Be proactive: look to improve creative quality efficiencies through smarter working practices in the team
- Take part in establishing the scope, specifications and requirements for each job when required
- Attract, develop and retain top creative talent
- Create professional client relationships built on trust, respect, and results
- Proactively plan, conceptualize and understand research to drive and achieve results
- Prepare and present results and insights tied to objectives at the end of programs or campaigns
10
Responsibilities For Creative Lead, China Resume
- Work closely with our sales and account management teams to ensure the brand’s needs are met and communication is clear and open
- Extensive management and leadership experience in digital creative content space. Confident with everything from team building to mentoring, to guiding large groups of creative talent
- A strong working knowledge of the fundamentals—interaction design, user-centered experience design, brand development, digital marketing and the creative process
- Demonstrated ability to provide clear direction, career path guidance and timely and helpful feedback to improve creative processes to keep work on budget and schedule
- Adept at prioritizing work and resources across engagements based on strategic evaluation of both short- and long-term needs
- A proven ability as an engaging writer across formats and verticals who shows range, from expertise and humor
- A passion for advertising with the ability to think about the unique challenges for brands and deliver content that meets each partner’s unique needs
- An interest in and deep knowledge of the social web, including experience producing work for a variety of platforms, apps and social networks, as well as geographic regions
- Partner with internal teammates and be the bouncing board for clients. Listen to their challenges. Help develop their briefs. Take part in planning and strategy sessions
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