Digital Strategist Resume Sample
Martin Boyer
42425 Rowan Courts,
Chicago,
IL
+1 (555) 257 3028
Work Experience
Senior Digital Strategist
07/2017
-
PRESENT
San Francisco, CA
- Drive the digital transformation of Brown by developing and implementing multi-platform experiences that promote engagement and deliver measurable value and impact for all Brown constituents
- Work closely with the stakeholder offices of Computing and Information Services, Office of University Communications and Division of Advancement to deploy a digital roadmap for Brown that offers a unified digital ecosystem
- Balance long-term strategy with the tactical product management of the existing digital portfolio and the design and development of new experiences
- Build the digital capabilities of Brown by nurturing existing talent and recruiting new, digital talent to the University to ensure that the University’s key strategies are supported by new organizational competencies
- Apply data and analytics to unlock key insights into audience needs, to measure performance and to define success for the University
- Develop and maintain strong working relationships with Brown academic and administrative leaders across the University in order to achieve buy-in and support for digital initiatives
- Develop and oversee relationships with external consultants and vendors that are assisting Brown in its digital strategy
- Experience of high digital sales acumen required
Digital Strategist
05/2011
-
06/2017
Boston, MA
- Strong project management, analytical and strategic planning skills
- Strong interpersonal skills, maturity and good judgment, and ability to communicate effectively with a diverse range of individuals
- Skilled in maintaining a consistent brand identity throughout a complex and content rich digital eco-system
- Strong research skills and ability to translate the research to a solid presentation
- Excellent written and oral communication skills for the development and presentation of results/ analysis, ability to socialize results with a variety of stakeholders
- Work and excel in a highly matrixed organization
- Hands-on proficiency with SEO, Google Analytics, Google AdWords, and social platforms
- Strong analytical skills, including the ability to dissect raw data to draw conclusions and provide recommendations
Junior Digital Strategist
05/2006
-
04/2011
San Francisco, CA
- Research digital advertising clients and target prospective new clients
- Working knowledge and experience utilizing a CRM and Microsoft Office products to manage day-to-day activities
- Excel in a highly competitive environment and adaptability to a rapidly evolving media landscap
- Customer-focused marketing expert who understands how to build strategies and implement digital plans that drive deeper engagement and positive user experiences across multiple platforms and formats
- Development of strategic success metrics to guide optimization and report results
- Understanding of Web content management, social media, marketing automation, digital media and search engine optimization platforms
- Translate business objectives into a measurable, actionable digital plan
Education
Grand Valley State University
2000 - 2005
Bachelor's Degree in Marketing
Professional Skills
- Excellent communication skills, including strong presentation and customer skills
- Excellent written and oral communication skills, as well as presentation skills and ability to “sell” internal communications channels to employees
- Excellent oral and written communication skills; proven writing, editing, proofreading and copy-writing ability
- Strong team-building skills with demonstrated problem solving abilities
- Excellent interpersonal and communication skills with experience interacting with senior management
- Possession of excellent organizational, prioritization, and teamworking skills
- Strong project mgt. skills and experience directing writers, designers, and other vendors
How to write Digital Strategist Resume
Digital Strategist role is responsible for presentation, digital, analytical, marketing, leadership, business, design, strategic, strategy, editing.
To write great resume for digital strategist job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Digital Strategist Resume
The section contact information is important in your digital strategist resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Digital Strategist Resume
The section work experience is an essential part of your digital strategist resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital strategist responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital strategist position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Digital Strategist resume experience can include:
- Superior organizational skills and attention to detail. Exceptional writing and visual presentation skills. Strong Excel skills
- Possession of excellent writing and communication skills to author client deliverables, strategy documents, presentations, and whitepapers
- Proven track record on major accounts and exceptional client service skills
- Proactive in planning and anticipating potential issues. Strong follow-through skills
- Demonstrated portfolio of user - centric digital experiences with proven, positive impacts to engagement and KPIs
- Have excellent client communication skills and thrive in a fast-paced environment; be able to speak confidently and calmly under pressure
Education on a Digital Strategist Resume
Make sure to make education a priority on your digital strategist resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital strategist experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Digital Strategist Resume
When listing skills on your digital strategist resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical digital strategist skills:
- Excellent editing skills, including headline writing
- Solid project management, research, writing and editing skills
- Good writing and spoken communication skills
- Possession of excellent analytical skills, including attention to detail
- Have excellent communication skills and thrive in a fast-paced environment; be able to speak confidently and calmly under pressure
- Operates efficiently and effectively in a matrix environment
List of Typical Experience For a Digital Strategist Resume
1
Experience For Senior Digital Strategist Resume
- Community-focused marketing expert who understands how to build strategies and implement digital plans that drive deeper engagement and positive user experiences across multiple platforms and formats
- Outstanding research and analytical skills. Demonstrated ability to identify, summarize and synthesize emerging consumer or B2B technology trends
- Experience in a digital domain – with strong interactive marketing experience
- Results driven with complex problem-solving, analytical skills and experience
- Excellent analytical skills in social platforms (Facebook platforms, Twitter, YouTube, Google and MailChimp)
- Demonstrate a strong understanding of integrated marketing and traditional public relations, and the role social and digital media play in integrated marketing
- Demonstrated experience with marketing metrics and optimization of performance marketing mix including content, social, digital ads, SEO
- Possess a strong understanding of social media and digital marketing approaches, and strong working knowledge of social media platforms
2
Experience For Associate Digital Strategist Resume
- Possess a strong understanding of social media communities and marketing approaches, and strong working knowledge of social media platforms/ ad units
- Exceptional oral and written communication skills; captivating presenter and great listener
- Prior agency and/or consulting experience is required
- Expectational analytical and creative problem-solving skills
- Related work experience required in Digital Marketing Strategies, Content Strategy, SEM and User experience.
- Digital experience strategy, user experience, interaction design, information architecture or visual design
3
Experience For Digital Strategist, Brand Practice Resume
- Digital experience leadership experience
- Strong knowledge and experience in web and UX design
- Hands-on experience developing and implementing digital strategies for brands, including working on research, planning, strategy and execution
- Experience developing and presenting complex custom digital solutions within a digital marketing, PR, and/or advertising agency environment
- Has strong industry relationships and has partnered well with media planning/buying agencies, writers/art directors, and UX/creative technologists
- Digital marketing platform experience. Able to define and manage campaigns that integrate email marketing with customer relationship management (CRM) systems
- Experience with and understanding of paid digital media, including social media, and SEO/SEM
4
Experience For Janssen CE Digital Strategist Resume
- Experience deploying and/or optimizing paid search, display, & social campaigns
- Understand and articulate emerging technologies that support the company's business objectives to inspire compelling user experiences
- Execute, report on and continuously optimize digital marketing campaigns using analytics to audit and improve digital experiences
- Combination of right and left-brain thinking that challenges the status quo. Strong working knowledge of HTML, SEO principles, and web page layout
- Work with the Digital Strategy Director on bringing new ideas to Octagon clients to enhance user experience and/or meet marketing goals
- Experience developing digital creative briefs, business requirements, and strategic frameworks for programs, campaigns, messaging
5
Experience For Digital Strategist, Wxyz / Wmyd Resume
- Solid strategic thinking ability with understanding how to connect the dots
- Digital media planning and buying experience
- Experience working in digital and/or social media marketing
- Proven ability to lead research and study on fields on Ecomm, new media, product management, product marketing, internet products operations and planning etc
- Extensive experience developing and executing Strategy at the corporate/enterprise level
- Solid grounding in consumer research and behavioral analysis including both primary/secondary and qualitative/quantitative research methodologies
- Decisive and able to provide clarity of direction, using analytics as well as intuition and experience to guide decision-making
- Experience in partnering with UX, social and content strategist to implement marketing solutions
- Digital experience with emphasis on media planning, online journeys, programmatic marketing
6
Experience For Digital Strategist & Development Leader Resume
- Industry experience in a digital setting
- Strong working knowledge of HTML, SEO principles, and web page layout
- Progressive digital marketing and communications experience
- Experience focusing on digital analytics, consumer insights & statistical analysis
- Experience with sales and marketing automation platforms (eg, Marketo, salesforce.com)
- Work experience working inaccount planningand/ordigital strategyroles
7
Experience For Ebusiness Digital Strategist Resume
- Strong partner networking
- Experience in community management, digital media, social media and/or interactive marketing
- Experience in digital strategy, digital media, social media and/or interactive marketing
- Demonstrated results from running social media campaigns
- Professional experience in community management, digital media, social media, and/or interactive marketing
- Healthcare and/ or pharmaceutical marketing experience is desired
- Experience using social media and other digital methods to engage audiences and promote engagement
- Strong understanding of Social Media and ability to blend internal communications w/ external platforms
- Digital strategy experience, preferably at an Advertising Agency
8
Experience For Account Director, Digital Strategist Resume
- Experience in handling mobile apps platform
- Self-motivated with the ability to prioritize tasks in a fast-paced environment to meet deadlines and manage competing demands
- Overall 10 years of experience with at least 5+ years in digital marketing and analytics
- Experience in using digital & social analytics tools (e.g. Facebook insights, Google
- Experience in a digital marketing role
- Demonstrate knowledge of the latest digital and social media trends and strategies for reaching influencers
- High level of experience working with analytical software (e.g. Google Analytics, SiteCatalyst, Coremetrics, etc.),
- Experience in search engine marketing and social campaigns
- Experience in at least one leading Web Analytics tool (Omniture, Web trends etc) Desirable
9
Experience For Junior Digital Strategist Resume
- Experience in advanced analytics – SAS, Predictive analytics, modeling etc
- Experience in digital marketing campaigns for a technology/ SaaS company
- Experience in creating end to end digital programs
- Experience in shaping insights based on primary and secondary research
- Strong understanding of UX design, information architecture, and security architecture
10
Experience For SVP, Digital Strategist Resume
- Experience using Silverpop / Watson Campaign Automation
- Support the IOT’s for 17 priority products with research, execution, and management of Cloud Marketplace commerce and MCR
- Demonstrated high level of initiative and ability to function superbly in both individual and team environments
- Experience working on social change issues, especially for the federal government
- Influence up, down and across the organization to secure adequate resources for effective execution of recommendations
List of Typical Skills For a Digital Strategist Resume
1
Skills For Senior Digital Strategist Resume
- Possession of excellent time management skills to prioritize tasks efficiently
- Strong interpersonal/busines relationship building skills
- Strong copy editing and grammar skills
- Proven experience with integrated marketing campaigns across multiple media channels and the ability to demonstrate its impact on the business
- Excellent presentational, numeracy, literacy skills
2
Skills For Associate Digital Strategist Resume
- Strong skills in CRM Data Analysis (Customer Segmentation, ROI, Lifetime Value, Acquisition, etc.)
- Perfectionist – Excellent attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Excellent oral / presentation and written communication skills
- A confident communicator with strong interpersonal skills
- Experience with a top Advertising or digital marketing agency with a proven track record on new business
- Experience building deep client relationships and identifying client's priority needs for service and support up to board level
- Proven working experience in digital marketing (Min 2 years)
3
Skills For Digital Strategist, Brand Practice Resume
- Demonstrated sound judgment in evaluating value versus effort in prioritizing one approach versus another
- Demonstrated experience adhering to web accessibility best practices when writing for the web
- Demonstrated ability to adjust to changing situations and meet changing priorities
- Demonstrate experience developing and executing successful social media campaigns and outreach
- Experience in digital banking, cross-channel customer experience strategy and operating model transformation
4
Skills For Janssen CE Digital Strategist Resume
- Experience developing and managing digital customer engagements across customer lifecycles and journeys for B2B and B2C experiences
- Have solid experience in developing innovative digital campaigns as part of larger integrated programs
- Passion and pride in doing good work and a desire to make a strong impact on the overall business
- Strong personal and professional experience in creating content for online communities
- Experience in a website marketing/digital experience function within a technology company or a digital agency
5
Skills For Digital Strategist, Wxyz / Wmyd Resume
- Effectively meet deadlines, work accurately and handle breaking news
- Related work experience required in digital marketing strategies, content strategy, or user experience
- Deep experience in building customer experience, persona development, customer journey evolution development
- Engage and interact with clients and new business prospects, demonstrating exceptional client service and relationship management skills
- Superior copywriting skills and project management
- Demonstrates effective collaboration across multiple layers without formal authority
- Technology project management and execution experience, with demonstrated ability to drive results
- PC skills – Microsoft Office Software, Web based intelligent software
6
Skills For Digital Strategist & Development Leader Resume
- Experience with different channels (e.g., B2B or Broad Consumer programs)· Excellent knowledge of online research techniques
- Collaborate effectively with senior management, product advertising, IT, operational and legal areas
- Creative & Commercial – A balanced set of thinking skills from both sides of the brain
- Prior advisory experience and deep knowledge of digital transformation topics such as
- Self-starter who is eager to learn and develop new skills
- Collaborate effectively with reporters, editors, photographers and videographers
7
Skills For Ebusiness Digital Strategist Resume
- A passion for identifying the problem and skills to explore paths to solve it
- Demonstrated ability to manage and drive large digital transformations, including data/analytics, technology, user experience, UX/UI, content, etc
- Working directly with Central Marketing to implement new technologies and services for enhancing access and elevating our audience’s online experience
- Writing with a strong voice and speaking truth
- Understanding and hands on experience for the analytic, technical, creative and strategic influences on project planning and delivery
- Analyzing user feedback and activity, and iterating to enhance the user experience
- Demonstrable experience leading and managing SEM, social media and/or display advertising campaigns, affiliate marketing
8
Skills For Account Director, Digital Strategist Resume
- 8 – 10 years of direct experience in a marketing or commercial function demonstrating increasing level of responsibility
- Experience working as an individual contributor with the ability to execute the day-to-day, while working collaboratively with marketing team peers
- History of producing effective digital marketing strategies and leading cross-functional teams
- Experience working across full digital campaigns including, but not limited to, CRM, social media, website launch/redesign, mobile, banners
- Experience in Advertising, Digital Marketing sales or account management
- Considerable experience working with, and presenting to, executive management teams and Board committees
9
Skills For Junior Digital Strategist Resume
- Critical thinker with proven expertise in developing creative, intelligence-driven solutions for industry leading clients and organizations
- Experience working on large/complex digital marketing initiatives
- Experience with SEO as it relates to on-page optimizations, link building and other tactics to improve organic ranking
- Experience in measuring the success of online advertising, paid search and/or other digital programs
- Experience in social media monitoring and listening an asset
- Digital marketing experience including SEO/SEM, content optimization, and paid and organic social campaigns
10
Skills For SVP, Digital Strategist Resume
- Experience managing teams and overseeing workflows
- Professional marketing qualification or equivalent specific marketing experience
- Demonstrated knowledge of digital marketing strategy in websites and advertising domain
- Experience with proposal development and creating/presenting new business presentations
- Demonstrated ability to apply concepts in strategy, marketing, advertising, media and brand management
- Extensive experience in deck writing (primarily Keynote) and comfort presenting in front of an audience
- Demonstrated success in crafting digital marketing strategies, UX requirements, design personas, research/test plans and recommendation documents
- Hands on experience with either website A/B testing or UX testing
List of Typical Responsibilities For a Digital Strategist Resume
1
Responsibilities For Senior Digital Strategist Resume
- Demonstrated knowledge of digital marketing strategy in websites and advertising domain. This could include skills in SEO/SEM, media, etc
- Lead, grow and nurture digital experience talent, skills and understanding across digital teams
- Outstanding research, analytical and social management skills using tools such as Sysomos, Crimson Hexagon, Sprinklr and Spredfast, among others
- Closely collaborate with digital discipline teams at the business unit and headquarters level, executing digital plans efficiently and effectively
- Creative problem solving skills, critcial thinker
- Exceptional collabortion skills, required to work with a global team
2
Responsibilities For Associate Digital Strategist Resume
- Identify key objectives, measurement tools and frameworks to ensure tactics are measured effectively and campaigns are optimized
- Determine which products can cost effectively be promoted through SEO/SEM
- Demonstarted experience in researching, then leveraging, emerging technologies in either a corporate or start-up setting
- Working in consulting/advising role with proven proficiency in
- Lead teams in crafting digital and social strategies for target audiences, including platforms, audiences, experiences and partnerships
- Experience developing and implementing integrated digital campaigns
3
Responsibilities For Digital Strategist, Brand Practice Resume
- Experience in running multiple paid social media campaigns
- Experience running Google Display Network campaigns
- Good working knowledge of best SEO practice
- Successful experience ideally working in an agency environment, with a focus area in digital strategy
- Strong ability to problem solve independently
- Conducts effective competitive-set research when needed, calls upon on-retainer research firms to solicit broader strategic viewpoints on key verticals
- Define, build and execute digital experience strategy across multiple digital products
- Experience within high transactional eCommerce space and an understanding of the greater eCommerce ecosystem
- Experience managing creative teams within a digital product organization
4
Responsibilities For Janssen CE Digital Strategist Resume
- Experience writing creative and project briefs
- Strong ability to work in a team environment across all departments
- Partner with other FiveOut and Sirius teams, including Sales and Professional Services, to prioritize your pipeline of customer opportunities
- Act as strategic lead across digital marketing efforts, ranging from campaigns, building digital experiences and paid media planning
- Experience with SEM/SEO, Twitter, Linkdedin, Google and other digital platforms
- Define & lead Ubisoft Digital workplace strategy : vision, maturity model, project priorities
- Contributing to digital revenue targets by driving and optimising the digital presence for the IBM Analytics Portfolio
- Interpreting and acting on key digital trends that would have application to our events, media channels, projects etc
5
Responsibilities For Digital Strategist, Wxyz / Wmyd Resume
- Creating/supervising client performance reports
- Understanding of SEM/Google AdWords, Banner Advertising, Facebook Ad’s, other forms of digital media, digital analytics, Facebook analytics
- Preparing reports that measure performance as it pertains to identified key metrics
- Conducting competitor and customer analysis
- Developing personas and usage scenarios
- Assisting with content development
- Utilizing our bid management tool and optimization software to manage media plans/budgets
- Creating and posting landing pages and donation forms
6
Responsibilities For Digital Strategist & Development Leader Resume
- Handle multiple tasks, including editing, reporting or rewriting as needed
- Digital analytics and ad operations familiarity (content calendars, measurement planning, trafficking, tagging, site analytics, reporting views/analysis, etc.)
- Keen understanding of standard Marketing measurement models and metrics with the ability to compile, calculate, and interpret reporting data
- High comfort level leading brainstorms and ideation and filling up whiteboards. Combination of right and left-brain thinking that challenges the status quo
- Project manage – including developing timelines and helping oversee projects from inception to execution
- Basic understanding of budgeting and budget tracking
- Establish Analytics best practices for marketing stakeholders within Business Unit including GEO’s
- Provide ongoing live updates and reporting of events via video, image capture and other creative means to drive visibility and engagement
7
Responsibilities For Ebusiness Digital Strategist Resume
- Develop strategies based around set KPIs whilst monitoring and reporting on their success
- Work under the Managing Supervisor of Paid Media Planning to drive development and execution of paid digital media strategies
- Participate, guide and help steer the vision in regular meetings with global reporting teams to align reporting, data and technology
- Adhere to Digital Marketing policies including Web Content Review and Approval, Removal, and Governance policies
- Creating and executing digital strategies for web, paid, social, and/or mobile channels
- Prepare strategic recommendations for clients, including budget recommendations by tactic with supporting quantitative analysis and rationale
- Use analytical thinking, social listening, and measurement tools to generate actionable insights
- Deep understanding of digital marketing KPIs and ability to translate them into strategic insights
- BS in Engineering, Marketing, Business IT or equivalent technical field
8
Responsibilities For Account Director, Digital Strategist Resume
- Comfortable in a fast-moving and exciting environment
- Steady hand during breaking news events
- Deep understanding and focus on web analytics using tools like Parse.ly and Google Analytics
- Knowledge of digital storytelling tools, such as timelines, maps, crowdsourcing, etc
- Comprehensive understanding of dynamic website development, SEO, analytics and digital advertising production
- Fluency mining 3rdparty tools for insights (ex. social listening, MRI, Simmons, etc.)
- Develop and oversee digital strategies, while fostering a creative environment
- Flat out create and redefine service offerings to meet ever changing digital needs
9
Responsibilities For Junior Digital Strategist Resume
- Forward-thinking perspectives that heighten the strategic IQ of the entire department
- Work cross-functionally with the broader marketing team, at both national and global levels to deliver integrated digital campaigns
- Respond quickly in shifting situations
- Contribute to thought-leadership across digital strategy, marketing and communication disciplines
- Write blog posts for company Intranet about new strategies and tactics we’re implementing
- Assist Digital Marketing Director on any new or needed directives
- Write blog posts for company Intranet about new strategies and tactics weâre implementing
- Build strategic and compelling conversation and content across a variety of social and digital platforms
10
Responsibilities For SVP, Digital Strategist Resume
- Execute digital and social media campaigns to help achieve clients’ marketing and communications objectives
- Passionate about the quickly evolving digital and social media environment
- Knowledge of social monitoring and Insights tools
- Assist senior digital strategy / account team with the integration and measurement of paid media into Ketchum new and existing client programs
- Deliver and present strategic analysis and ad-hoc reporting requests
- Analyze Marketing and Sales Data to build consumable reports, scorecards and dashboards
- In a data analyst role, preferably in Marketing or Sales Operations
- Identify emerging trends in digital methodologies and practices
- Utilize agile workflow in ongoing work assignments
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