Market Researcher Resume Sample
Tillman Tillman
67089 Jayson Roads,
Los Angeles,
CA
+1 (555) 549 4776
Work Experience
Senior Market Researcher
11/2015
-
PRESENT
Chicago, IL
- Lead customer insight reporting, analytics & tracking, and serve as PPL EU’s liaison within and outside the industry for benchmarking, conferences and consortiums
- Measure the impact of social and digital media on our brand and develop initiatives designed to improve PPL’s social and digital brand and program awareness
- Analytical skills:Synthesize complex and diverse information. Collect and research data. Use intuition and experience to complement data. Identify data relationships and dependencies
- Communication: Exhibit good listening and comprehension. Express ideas and thoughts verbally and in writing. . Use appropriate communication methods
- Planning and organizing: Prioritize and plan work activities. Use time efficiently. Plan for additional resources. Integrate changes smoothly. Set goals and objectives. Work in an organized manner
- Problem solving:Identify problems in a timely manner. Gather and analyze information skillfully. Develop alternative solutions. Resolve problems in early stages. Work well in group problem-solving situations
- Quality: Demonstrate accuracy and thoroughness. Display commitment to excellence. Look for ways to improve and promote quality. Apply feedback to improve performance. Monitor own work and review colleagues’ work to ensure quality
Market Researcher
10/2010
-
10/2015
San Francisco, CA
- Contributes to a team and/or committee for ongoing CMB initiatives
- Ensure end-to-end client/project delivery in alignment with Sales & Account Management leading to high client satisfaction with project deliverables
- Command of a set of research methods
- Interpret data, formulate reports, and make recommendations
- Detail-oriented with analytical abilities, documentation skills, and a commitment to accuracy
- Strong Excel and internet research skills are required
- Market Research experience, advanced knowledge of approaches and methodologies
- Determine and track relevant KPIs; NPS program experience
- Experience developing New Product Development process
Summer Internship as Market Researcher to General Industry
06/2004
-
04/2010
Dallas, TX
- Design and execute custom primary research across a variety of methodologies
- Conduct research using a wide variety of qualitative and quantitative research methods
- MA/MS in Market Research, Psychology, Social Science or other related field
- Experience in applied product research
- Command of a broad set of qualitative and quantitative research methods
- Experience with survey research methods and considerations
- Adhere to “The CMB Way” (defined approaches, processes, best practices, etc.)
- Contribute to marketing CMB by writing a blog annually
- Take advantage of training and development opportunities
Education
Judson University
1998 - 2003
Bachelor's Degree in Business
Professional Skills
- Logic skills, such as the understanding of If/Then statements, table creation and layout, and advanced MS Excel skills
- Excellent planning, time management and project management skills
- A Demonstrated professionalism. Effectively manage multiple priorities
- Outstanding communication skills and ability to transform numbers into stories and actions
- Strategic market research experience, defining and prioritizing customer segments; conducting foundational brand research
- Experience in online / digital research with preference given to experience with online research communities / panels / crowdsourcing
- Marketing campaign measurement and assessment experience
How to write Market Researcher Resume
Market Researcher role is responsible for research, excel, architecture, retail, finance, training, database, planning, reporting, design.
To write great resume for market researcher job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Market Researcher Resume
The section contact information is important in your market researcher resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Market Researcher Resume
The section work experience is an essential part of your market researcher resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous market researcher responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular market researcher position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Market Researcher resume experience can include:
- Understanding of Service Design, Design-thinking, Cognitive or Experimental/Social Psychology, Cognitive Science, Human Factors/HCI, Anthropology or related area
- Demonstrate excellent creative written and verbal communication skills and be confident in presenting at a senior level
- Excellent communication, consulting and negotiation skills
- Solid statistical skills and deep knowledge of research methods
- Good data analysis and communication and presentation skills
- Have solid experience planning and conducting a variety of market research studies
Education on a Market Researcher Resume
Make sure to make education a priority on your market researcher resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your market researcher experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Market Researcher Resume
When listing skills on your market researcher resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical market researcher skills:
- Demonstrate excellent creative written and verbal communication skills
- Strong communication, negotiation and telephone skills
- Prior global market research experience (including non-English markets) with demonstrated client impact
- Communicate effectively in both verbal and written documents to accurately/objectively represent the voice of the customer in important business decisions
- Advanced Microsoft Office skills, especially PowerPoint and Excel
- Communicate with superior verbal and written skills across all levels of the organization. Humility to listen and continually learn
List of Typical Experience For a Market Researcher Resume
1
Experience For Senior Market Researcher Resume
- Experience in designing, fielding and analysing surveys, synthesising quantitative data and connecting insights to business
- Comprehensive experience in market research in corporates or institutes
- Experience in stakeholder management and ability to act in different company and regional cultures; willingness to travel
- Good portion of self-confidence and persuasiveness as well as social aptitude
- Establish relationships with marketing to understand and document business needs and objectives
- Design research utilizing the most appropriate research tools and techniques
- Manage a wide variety of custom studies and methodologies, including brand studies, creative evaluations, message testing, product concept research, and customer experience studies
- Collaborate cross functionally to provide insights needed for development of VOC driven positioning, value propositions, messaging, product development, and innovations
- Identify opportunities for alternative sourcing of products or services
2
Experience For Market Researcher, Growth Resume
- Analyze and synthesize primary and secondary customer research to create a holistic and deep view of the customer
- Prepare and present reports to management and peers
- Manage vendor relationships, develop research plans, designs, and manage execution and budgets
- Manage the monthly Hive brand and customer satisfaction tracking programmes in North America. Tasks include questionnaire design and management through to communication of results and follow up. Follow-up on any additional analysis required with tracking agency
- Support the Senior Manager Market Research with ad hoc qual and quant insight projects supporting the North America team starting with from problem definition through to developing insight approach including agency briefing if required, fieldwork management, presentation of results and follow-up on actions identified
- Manage the customer labs recruitment process for Connected Homes primarily in North America. This includes problem definition with internal stakeholders within the Product, UX, Commercial or Marketing teams, briefing external agencies on requirement, recruitment screener approval, and customer data sourcing when needed
3
Experience For Market Researcher / Consumer Insights Manager Resume
- Work with Connected Home colleagues in UK and RoW and colleagues in Centrica to ensure we have a consistent approach for brand and customer satisfaction tracking research as well share best practice
- Help teams incorporate insights into innovation initiatives, go-to-market strategies and product roadmaps
- Inspire teams with insighta to help break organizational assumptions. In other words, ensure that we do not become myopic
- Interact with research team for client project management and delivery
- Program, test and field questionnaires
- Create and evaluate data tables
- Involvement in QA for all parts of project process
- Conduct discrete outbound research campaigns across all verticals
- Track all relevant activity in salesforce.com
4
Experience For Summer Internship as Market Researcher to General Industry Resume
- Meet and consult with clients (internal and external) to run studies based on the project’s objectives, timelines and budget
- Work with a variety of internal clients at the same time (project managers, UX architects, strategy teams, business development teams and the end client / client team)
- Work on a variety of studies at the same time, across numerous industries
- Design and conduct primary market research studies (mix of quant / qual approaches)
- Work with a variety of third-party vendors
- Analyze both qualitative and quantitative data to identify patterns and derive insights
- Prepare summary reports that clearly illustrate key findings
- Monitor, manage and compile information from secondary resources
- Past experience with primary market research (requirements gathering, defining objectives, designing methodologies, designing research instruments (screeners, questionnaires, discussion guides, etc.), analysis of qualitative findings, analysis of raw data, and reporting (primarily in PowerPoint)
5
Experience For Hospital Data Market Researcher Resume
- Synthesize and analyze complex information
- Communicate complex subject matter, either verbally, written, or presentation
- Build relationships with multidisciplinary teams and work collaboratively under tight deadlines
- Consult on standards, guidelines and tools in all aspects of primary and secondary market research, develop and support the implementation of methods and models (incl. segmentation logic) and facilitating best-practice sharing across regions
- Set up and execution of customer loyalty measurement (NPS), incl. driver analysis and causality modelling
- Support product design and proposition development with market and customer tests and validate customer behaviour in different stages of product and sales process
6
Experience For ITS Market Researcher Resume
- Strong capabilities to convey methodological and modelling techniques
- Steer the process of data gathering and evaluate agencies and vendors of external research
- Profound knowledge in market research methodology (qualitative, quantitative) and in transforming results into actionable insights
- Align with units (regions, innovation, solution management, brand) and drive customer centric innovation process
- Drive the process of generating, translating, and consulting on actionable (cross-regional) insights & efficiently communicating and proactively sharing insights throughout the organisation
- Link market research to analytics and ensure holistic view on customer behaviour
- Design and execute custom primary research using a wide variety of methods (quantitative methods and a subset of qualitative methods), and interpret analysis through the lens of business impact, UX, HCI, and social science
- Design research studies that drive tactical and strategic product decisions and address both user behavior and attitudes
- Lead and deliver research share-outs to a cross-functional team to encourage empathy with and understanding of the Facebook experience for different segments (specific markets, new or resurrected users, etc.), and identify clear opportunities Facebook can address to improve the experience
7
Experience For Associate Market Researcher Resume
- Experience executing hands-on, primary research
- Experience in data manipulation and analysis using statistical tools (R/SAS/Stata, SQL/Hive)
- Work in a fast-paced, deadline-driven environment where continuous innovation is desired as is bringing customer oriented experiences to market
- Collaborate closely with other researchers
- Knowledge in quantitative research methodologies (e.g., survey sampling and design, significance testing, regression modeling, experimental design, behavioral data analysis)
- Experience asking, as well as answering questions for businesses
- Design, manage, and analyze customer satisfaction and brand awareness tracking surveys
- Work with Business Intelligence to track key top-of-funnel metrics (e.g. awareness, consideration, satisfaction) by segment; report out to team on a regular cadence along with drivers of movement and recommended action items
- Design and execute research to dive deep on poor customer ratings to guide product and marketing strategies
8
Experience For Market Researcher, Instagram Resume
- Design robust research plans to answer key business questions and inform marketing strategies/go-to-market approaches
- Lead foundational brand research to inform brand architecture and messaging in partnership with UX team
- Work across Smart Home and Alexa International teams to ensure research is representative of different geographies
- Consumer obsessed, with deep curiosity to understand types of customers, qualitatively and analytically
- Proactively generate and quickly execute actionable recommendations based on the synthesis and analyses of data
- Perform market surveys and review industry catalogues and publications
- Conduct trade studies to support functional allocation of requirements, evaluate alternative architectures and solution sets, support cost and performance tradeoffs, and examine proposed system changes
- Statistical skills and knowledge of research methods
- Experience managing qualitative and quantitative studies
9
Experience For Market Researcher, Field Sales Resume
- Good knowledge of Excel, Statistical analysis and PowerPoint
- Conduct analysis of alternatives for new technologies
- Work closely with XFN partners (product management, data science, analytics, business, design, engineering) to identify and prioritize knowledge gaps in our understanding of the Facebook experience (e.g., in emerging markets and other populations or cohorts), and design research that uniquely contributes to solving for those knowledge gaps
- Experience managing qualitative and quantitative studies (ideally in Financial Market Research)
- Interacts with sales and marketing teams
- Deliver research that provides actionable insights to help drive, inform and challenge thinking about our Global audiences’ attitudes and behaviors
- Connect the dots and translate results into insights
- Ambition to work both on a strategic and operational level
- Flexible personality, highly motivated, ability to embrace change and work under pressure
10
Experience For Market Researcher, Research Switzerlandbased Resume
- Profile accounts with required information obtained by phone, email or internet research
- Extensive data research for relevant up to date contacts
- Drive attendance via e mail or phone to online or live events
- Provide administrative support to the team in regards to Concur systems
- Participate in development and maintenance of MDRs’ tasks, events, and trainings for constant performance improvement
- Support the MDR functions as well as the CDR teams in the UK
List of Typical Skills For a Market Researcher Resume
1
Skills For Senior Market Researcher Resume
- Excellent communication skills, to deal with all kinds of different stakeholders inside Connected Home, Centrica and research agencies
- Have a solid working knowledge of ComScoreEnjoy tackling difficult problems and digging into data to find answers
- Several years of working experience in marketing - ideally in market research / analytics and in the financial service industry
- Experience of working with senior external customers/contacts
- Experience in conducting data analyses that support a business case
- Experience running a wide range of market research studies
- Have experience managing online research communities
- Research and validate lists with Business Development and marketing teams against set criteria
- Skilled at seeing both the tactical and strategic implications of research findings
2
Skills For Market Researcher, Growth Resume
- Clearly communicate evidence-based recommendations and accept feedback
- A good understanding of the technology sector would be an advantage
- A background in market research (experience either gained from a market research agency or in a client-side market research role)
- Analyze third-party data (e.g., ComScore, Mintel, Forrester) to discover insights around the key product categories in which Etsy operates
- Broad experience and capabilities across a range of qualitative and quantitative methodologies
- Be prepared to learn JDA value propositions in key markets to support certain campaigns develop capability and to grow personal skill base
- Market research, Analytically-driven marketing consulting, or analytical marketing background
3
Skills For Market Researcher / Consumer Insights Manager Resume
- Play a supporting role with RFP’s, update master pricing log, following up with hotels for rates
- A track record in managing projects and leading project teams in a complex, international organization
- MBA or further engineering, marketing or analytical education
- Passion for unpacking and solving complex systems problems that span across multiple contexts
- Provide QA support on studies (test programming, proof reading, mock interviews, etc.)
- Be comfortable discussing implications from study findings with clients, advising on how to best use the findings for the project at hand
4
Skills For Summer Internship as Market Researcher to General Industry Resume
- Profound understanding of market research and analytical techniques and at ease with numbers
- Maintain & build productive working relationship with agencies, internal support functions and internal stakeholders
- Be the objective voice of the customer and market to influence marketing strategy and key business decisions
- Partner with marketing teams to understand and shape business questions and evaluate primary and secondary approaches to answer them
- Ensure flawless execution of all research, mapping back to initial scope and internal stakeholders’ business objectives
- Create detailed, visually compelling reports in PowerPoint and Keynote
- Schedule customer facing appointments (as required) on behalf of the Field Sales team
- Provide support, as required, to the UK Pricing Manager and the Sales Support Team
- Construct visually appealing charts and images that tell a story of the data
5
Skills For Hospital Data Market Researcher Resume
- Manage Etsy’s insights database, ensuring the business has easy access to the repository of knowledge about our users
- Manage the day to day operations, training and support needs around key research platforms- e.g. Survey Gizmo, Qualtrics, comScore, Vision Critical, Forrester
- Assist in report writing and analysis
- Assist in managing the online community
- Develop target lists for campaigns across major JDA verticals (Manufacturing, Retail and Wholesale/Distribution
- Outbound calling to support events and initial follow up and qualification of campaign responses to ‘uncovered’ accounts
- Actively participate in the innovation of new techniques and strategies for marketing JDA’s products in order to secure new accounts
- Create shared portals to share data and logistics around key campaigns involving custom lists
6
Skills For ITS Market Researcher Resume
- Assist marketing managers with logistics on highly targeted campaigns
- Monitor progress of research studies to meet timelines and budgets while staying on track with project objectives
- Present results to clients (either through formal presentations or debriefing calls)
- Moderate travel required—international and domestic (0-10%)
- Skilled and comfortable at researching and reaching business to business decision makers and sourcing new business contacts and leads via both warm leads and cold calling
- Able to take on business and technical concepts and enthusiasm to learn about supply chain
- Another European language written and spoken to business level
- A second European language would be advantageous
7
Skills For Associate Market Researcher Resume
- Active involvement in all stages of the research process
- Design and execute quantitative & qualitative market research surveys
- Efficiently manage a mix of continuous studies and ad hoc surveys
- Support strategic data analysis and interpretation
- Drive the development and delivery of story-driven insights to the business
- Synthesize learning across studies, geographies and key players to develop deeper insight into the market & customer in order to drive strategic thinking and solution development
- Influences complex business issues in new therapeutic area; Influences others to adopt a new point of view on difficult concepts inherent in ‘white space’ markets
- Analytics and business case development experience
8
Skills For Market Researcher, Instagram Resume
- Experience in subscription-based business models
- Experience in SQL/SPSS/Nielsen Answers
- Diplomatically deliver good or bad messages to individual business units that are eager to know what members think
- Serve as liaison between Global and OUS teams, connecting insights, objectives and strategy across major markets
- Develop and deliver communication of study results across the platform team, including cross-functional business partners in medical affairs
- Participate in/lead LMR (Lilly Market Research) wide initiatives
9
Skills For Market Researcher, Field Sales Resume
- Think big, yet nimbly, in a highly results-driven, fast-paced and deadline-driven environment
- Experience with communication, sensor, and surveillance systems is desirable. Examples include wide-band, broadband, and narrowband communications networks, air-to-ground communications, day and night cameras, radar, electro-optical / infrared sensors, laser range finders, and video ground sensors
- Professional certification in a relevant field is desirable
- Ph.D. in social science (e.g., Communication, Sociology, Political Science, Economics, Psychology), or in a quantitative field (e.g., Statistics, Informatics, Econometrics) with experience answering social questions
- Experience conducting research in an organization or consulting environment, including working with key stakeholders to understand and clarify their people research needs, and communicating analyses to technical and non-technical audiences
10
Skills For Market Researcher, Research Switzerlandbased Resume
- Experienced Market Research professional (5+ years) or Social scientist
- Experience with qualitative and quantitative survey design and question development
- Responsible for scoping and context-gathering when planning new projects, evaluating traditional and nontraditional research methodologies
- Evaluate proposals from third-party research firms and build relationships with research partners
- Design, write, and manage surveys with precision and attention to detail
- Analyze and interpret data to identify patterns and solutions
- Prospect for new sales leads on behalf of the Field Sales team
- Provide administrative support to the UK Field Sales Team
- Support the co-ordination of FAM, hospitality events and trade shows
List of Typical Responsibilities For a Market Researcher Resume
1
Responsibilities For Senior Market Researcher Resume
- Prior supplier-side research experience with demonstrated client impact
- Experience querying and summarizing data using SQL and a working knowledge of Python or other programming language
- Experience of a range of techniques and methodologies (including qual and quant)
- Go beyond the data, bringing insights to life in an impactful way and go the extra mile by recommending clear actions
- A genuine interest in understanding what makes customers/ consumers tick
- Highly proficient in using Microsoft Office tools as well as other analytic and business intelligence software packages
- Identify the most appropriate research methods and tools to use depending on project objectives and constraints
2
Responsibilities For Market Researcher, Growth Resume
- Be aware of and comply with all Concur corporate policies
- Attention to detail, collaborative mindset, self-motivated, ability to work independently and within a team
- Available for a 7 months project
- Approach your work with a sense of genuine curiosity and collaboration
- Have 10+ years in market research
- Understand both quantitative and qualitative research methods and a willingness to work flexibly across techniques- experience of brand tracking strongly desired
3
Responsibilities For Market Researcher / Consumer Insights Manager Resume
- Self-motivated, detail-oriented and able to manage multiple projects simultaneously
- Management of ongoing market research tracking projects (CSAT and Brand) including questionnaire design, management through to communication of results and follow up
- Supporting the Senior Market Research Manager with ad hoc qual and quant insight projects, starting with problem definition, developing insight approach, agency briefing (if required), fieldwork management, presentation of results and follow-up
- Manage the customer labs recruitment process primarily in the UK, working with the Product, UX, Commercial or Marketing teams, to define requirements and brief agency
- Work with Connected Home colleagues in North America and colleagues in Centrica to ensure we have a consistent approach for brand and customer satisfaction tracking research as well share best practice insights
- Work with a variety of business stakeholders (e.g. marketers, designers, business development) to assess their needs and develop appropriate market research plans
- Manage our buyer and seller research communities, currently hosted on Vision Critical
- Understand both quantitative and qualitative research methods, and can design mixed-method studies where appropriate
- Works with teams and leaders to integrate and disseminate data, research and analysis. Determines implications and recommends strategic direction to internal Vanguard decision makers
4
Responsibilities For Summer Internship as Market Researcher to General Industry Resume
- Manages vendors as needed, identifying deliverables, collaborating on research, and ensuring accuracy and completeness of these deliverables. Manages the research budget for programs under their direction and coordinates in a timely manner with our internal budget manager to provide updates for Finance
- Coordinates work with Market Research-VOC and Analytics teams to ensure that a holistic, cross-business story is told in a concise, consistent manner to all business areas
- Aggregate, review, categorize and analyze member feedback, quantitative and qualitative, submitted via OpinionLab survey/feedback tool
- Stage, format and interpret raw survey data
- Deploy pivot tables well and be able to apply all manner of formulas and conditional logic
- Confer with business partners to understand research objectives and business goals and constraints
5
Responsibilities For Hospital Data Market Researcher Resume
- Look at a set of data and interpret meaningful (and accurate) themes and insights from it
- Look at a series of tables or numbers and distill the data down to a few key statements
- Relevant research and analysis experience from within a Higher Education setting, or policy research/agency/business analytic context, with a track record in the delivery of research reports, presentations and other projects
- Experience of working with multiple research methods
- Understand and define commerce systems by: running cross-Shopify research studies on high impact areas (e.g. segmentation, customer life cycle and journey through the platform, business stages); And help teams identify new product opportunities using a wide range of research methods
6
Responsibilities For ITS Market Researcher Resume
- Conduct ongoing experiments and segmentation studies to help teams speed up decision process
- Work with researchers on other teams to synthesize insights and support decision-making
- Support alignment between disciplines and product/service lines
- Elevate research as a craft across the company
- Exceptional quantitative and qualitative market research skills, including project management, proposal writing, research design, sampling, questionnaire writing, data analysis, and report writing
- Deep understanding of the end-to-end iterative product and service design process
7
Responsibilities For Associate Market Researcher Resume
- Experience applying a range of research methods with creativity, scrappiness, and critical thinking. Example research methods include surveys, database research, observations and in-depth interviewing, focus groups, diary studies
- Proficiency with research tools, including data analysis software (e.g. SPSS, R, MAXQDA, NVivo, Microsoft Excel), survey tools (e.g. SurveyMonkey, Typeform), data analysis and visualization platforms (e.g. Mode Analytics, Tableau, Google Analytics)
- Understanding the many uses of regression and inferential statistics
- Superb analytical capabilities
- Questionnaire design review
- Work closely with cross-functional partners (product management, data science, analytics, business, design, engineering) to identify and prioritize knowledge gaps in our understanding of the Facebook experience (e.g., in emerging markets and other populations or cohorts), and design research that uniquely contributes to solving for those knowledge gaps
- Experience applying multivariate statistical methods such as GLM, analysis of quasi-experimental research designs with non-equivalent groups (e.g., regression adjustment, matching, propensity score stratification), longitudinal analysis, classification, dimension reduction, clustering, hierarchical linear (random effects) modeling, etc., to people research problems in organizations
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