Media Executive Resume Sample
Ludwig Langosh
5518 Larkin Forest,
Boston,
MA
+1 (555) 952 4481
Work Experience
Social Media Executive
09/2016
-
PRESENT
Philadelphia, PA
- Optimize digital media strategy and execution to aggressively accelerate e/m commerce for Estee Lauder Companies’ brands in Travel Retail Korea. (Weight: avg. 35%)
- Manage and maintain property communities across all of our social media presences such as Tumblr, Facebook, Foursquare, Instagram, Twitter, Youtube, Tripadvisor etc
- Day-to-day management of agency partners to deliver against firms’ ambition, particularly in relation to advertising and media campaigns via organizing work flow, managing estimates and invoices, status meetings, trouble-shooting etc
- Support AME’s development
- Has a broad understanding of competitor’s behavior and advertising/media strategies
- Relevant experience in Social media marketing / CRM management
- Successful track record of executing social campaigns, with evidence of impact on sales
Media Executive
12/2010
-
07/2016
Detroit, MI
- Deep understanding of social channels, able to recommend an integrated strategy for the company
- Passion for Social, new technologies and the web in general
- Successful track record in CRM, building programs from scratch and defining database parameters accordingly
- Understand beauty and the brands in L’Oreal Malaysia
- Strong in Microsoft Office applications especially in Microsoft Excel and PowerPoint
- Numerically inclined, ability to interpret basic data and statistical information
- Working collaboratively with other departments to develop an awareness for clients’ sectors and business models and to understand client objectives
Digital Media Executive
01/2005
-
09/2010
Philadelphia, PA
- Ensuring documented approval prior to committing clients’ budgets
- Life Assurance Policy
- Free Eye Test
- Liaise daily with the Nespresso media agencies on all campaign activity
- Excellent ‘technical’ knowledge and skills, particularly intranets and newsletters and design
- Work with social media managers and agency to plan and deliver social content – “always on” and campaign-specific - according to the company's strategic direction
- Align content plans with internal KPIs for format, subject matter, objectives and target audiences
- Manage generation of creative assets
- Work closely with all internal functions to ensure effective marketing communications in social and as part of the wider communications mix
Education
University of Phoenix - Henderson Learning Center
2000 - 2004
Bachelor's Degree in Business
Professional Skills
- A successful, worthwhile, challenging place to work. Deloitte has access to amazing opportunities in CE Europe and worldwide. Deloitte Digital is already 4000 people strong, with studios on 5 continents
- Exhibit basic understanding of Edelman business/financial structure Participate in new business process (such as conducting timely and accurate media research and audits including providing a top-line analysis to better inform presentation development)
- Effectively handle reactive and proactive media relations projects from beginning planning stages to pitch development/refinement and secure high-quality placements with accurate message-pull through
- Oversee media monitoring and media list; prepare accurate and timely client reports and provide thoughtful analysis and feedback on results including sharing key learnings/case studies with internal team
- Exceptional time management skills and strong project management skills and understanding how to manage the priorities of multiple stakeholders and clients
- Excellent communication skills - as the go-to person for our campaign execution, strong communication skills are a prerequisite for success
- Strong numerate skills coupled with experience in budget management
How to write Media Executive Resume
Media Executive role is responsible for basic, media, digital, copywriting, research, design, marketing, training, social, photoshop.
To write great resume for media executive job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Media Executive Resume
The section contact information is important in your media executive resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Media Executive Resume
The section work experience is an essential part of your media executive resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous media executive responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular media executive position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Media Executive resume experience can include:
- Good analytic skills and being able to have conversations about what’s happening in Facebook Insights or Twitter Analytics
- Strong communication skills, works well in a team setting
- Strong presentation and communication skills including high-visibility presentations to executives and external partners
- Excellent writing skills and impeccable grammar
- Solid basic PhotoShop/video editing skills
- Excellent communication skills and the ability to juggle a range of different teams with different requests for social marketing support
Education on a Media Executive Resume
Make sure to make education a priority on your media executive resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your media executive experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Media Executive Resume
When listing skills on your media executive resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical media executive skills:
- Excellent writing skills; able to effectively communicate information and ideas in written format
- Reporting and analytical skills – experience of Twitter Analytics and Facebook Insights are essential
- Project management skills: Digital marketing executives also need to be good at handling time-sensitive projects and working to deadlines
- Demonstrate high-level presentation skills during internal group meetings and/or as a member of a new business presentation team
- Good writing skills and willingness to use them
- Great written skills and experience drafting social media posts, blogs and press releases
List of Typical Experience For a Media Executive Resume
1
Experience For Social Media Executive Resume
- Proven hands on experience of display advertisement including programmatic and PMP buys
- Act as the first port of call for the world’s media in effectively triaging enquiries in support of a very busy corporate press office
- Serve as client’s daily media contact and act as overarching client lead when appropriate; address client issues thoughtfully and effectively
- High standard of photography skills are a requirement for this role
- Ocial media marketing experience (preferably with account management experience for B2B accounts)
- Experience in Digital Marketing activities driving audience on websites (SEM, Affiliates, Display, Video, Social Media)
2
Experience For Senior Media Executive Resume
- Community Management- Daily check-ins to Facebook and Instagram, moderating the overall community and providing a superior consumer experience
- Experience in owning and delivering content strategy
- Monitor the hotel’s presence in the social media and effective measurements & reporting
- Experience working with digital or online display
- A strong knowledge of social media in Australia and a basic understanding of paid social campaigns
- Experience communicating with several audience types, and the ability to tailor communications between clients, client service and other colleagues
- Experience of delivering social media campaigns
- Experience working for an agency
- Experience in a multinational, cross channel environment would be advantageous
3
Experience For Digital Media Executive Resume
- Experience of working with influencers would be very beneficial
- Agency experience would be beneficial
- Previous experience in social media is important
- Build strong relationships with your team and members of the wider agency
- Planning and creating engaging persona driven digital story telling experiences
- Have a good understanding of audience targeting, social media KPIs & reporting
- Experienced in managing paid social media spend across several campaigns and platforms, (including Facebook, LinkedIn and Twitter, etc.)
- Track & monitor performance, and analyse, review, and report on effectiveness of campaigns and posts in an effort to maximize results
4
Experience For Media Executive, International Markets Resume
- Have a passion for usability and great user experiences
- Scheduling, composing and posting content across all social media channels, owning the weekly content calendar with our agency
- Working alongside internal media agency digital and performance teams for ongoing reporting taking into account sentiment within page and overall performance
- Monitoring and reporting of social statistics using web analytics software
- Working on multiple brands including Simply Be and JD Williams across advertising vehicles with a focus on Social Media and Influencer Outreach
- Understanding the profiles of our customers by monitoring key demographic information and using these findings to feed into briefs for future campaigns
5
Experience For PR & Social Media Executive Resume
- Nurturing strategic relationships with internal stakeholders globally, surfacing content which showcases the Company’s capabilities
- Working with relevant agencies to develop actionable listening/insights reports on key business areas and campaigns
- Supporting with the arrangement and coordination of fashion based events (e.g. London Fashion Week) and promoting these across our social media
- Creating and maintaining relationships with influencers and bloggers
- Reporting and analysis of campaign performance, communicating the findings to internal stakeholders
- Collaborating with the digital team within the marketing department to align organic and paid content
6
Experience For Germany Paid Media Executive, Junior Resume
- Implementing the Currys PC World social media strategy supporting the Social Media Manager
- Developing and posting interactive content that encourages engagement and customer acquisition
- Being curious and following up new web and social media trends
- Understanding of Starcom’s media systems eg BMD Timesheets, Industry monitoring systems eg AQX, ETAM, Radio Advisor, Asteroid
- Assisting the HR team with Facebook recruitment advertising
- Understanding of social metrics and social media reporting tools
- Ensuring we stay ahead of the curve in terms of network changes, social media innovations etc
- Identifying trends and patterns in data to facilitate and guide future social activity to stay ahead of competitors
- Publishing content on our social media channels, primarily LinkedIn, Twitter and Facebook
7
Experience For Internal Media Executive Resume
- Liaising with the customer services team to provide best practice social media advice
- Engaging with influencers to support seasonal content campaigns
- Working closely with our creative and media agency from ideation to post campaign analysis
- Using social media to build and maintain relationships with influencers and customers
- Making achievable recommendations to improve the customer journey in order to maximise customer conversion and minimise costs
- Being familiar with the way in which media airtime/space is bought by each media outlet (e.g. sccm, programmes, units, spots, zones, pages, loads etc)
- Learning and development activities
8
Experience For Spain / Portugal Paid Media Executive Resume
- Managing workflow between the content and social teams to ensure content is delivered on time
- Organising regular ideation sessions for new content and campaign ideas
- Understanding of consumption habits of users for each social media channel
- Billing and finance
- Working cross-functionally with other key stakeholders in the business
- Working with creative team and/or external agencies to develop content & assets for digital campaigns
9
Experience For Director Corporate Media & Executive Support Resume
- Assisting in co-ordinating photo-shoots, video production and campaigns for social media
- Keeping up to date with the latest trends, news and stories in the USA and across social media to improve social media engagement
- Replying to comments on our clients’ social media channels
- Briefing our in-house artworkers and/or copywriters for social media posts
- Create all of Blippar's social posts including creating assets (videos, gifs & photos), editing, creating copy & targeting across all social media channels
- Lead media budget reporting and monitoring, by being in charge of reviewing block plans and input of data into Bright Analytics
- Support the Media Manager in developing an approach to media planning that supports segmented marketing planning to address our key headroom groups
10
Experience For Search & Auction Media Executive Resume
- Optimise and improve client’s advertising campaigns using the agency’s market-leading technologies
- Write engaging social posts and support the team with copy checking and proofreading
- Work closely with Marketing, PR & Communications, Acquisition & E-Merchandising Managers during tactical campaigns, events or brand specific promotions
- Own planning and execution of owned social media posts - ensuring posts and stories are newsworthy and reflect activity of the wider marketing team
- Support the PR Executive in producing a daily news update for the company, including what’s trending and topic hijack opportunities
- Positivity – we’re looking for people who bring a can do attitude and are excited about finding ways to make ideas happen
- Ensure internal time keeping and budget tracking software is updated regularly
- Demonstrable understanding of video marketing and importance in social media
List of Typical Skills For a Media Executive Resume
1
Skills For Social Media Executive Resume
- Demonstrate ability to effectively target appropriate reporters/outlets with the right media tools/pitch at the right time to achieve client goals
- Multitask and prioritise your own workload effectively
- Strong organizational and management skills with exceptional attention to detail
- Good IT skills e.g. Microsoft office suite
- Highly literate with excellent interpersonal skills
- Proven experience and proficiency in Social publishing (including Facebook, Twitter & Sprinklr)
- Preferably have 2 years’ experience working in a public relations department or marketing department with experience in a social media focused role
2
Skills For Senior Media Executive Resume
- Solid understanding and experience of publishing content on Facebook, Twitter, LinkedIn, YouTube and Instagram and their analytics
- Experience in ad operations and trafficking with a strong understanding of implementation factors, quality assurance best practices and legal standards
- Proven experience in the production of creative and engaging bespoke Social content that is best fit for all Social Media platforms
- Proven success and experience working with social media platforms
- Strong presentation and copywriting skill
- Great copywriting skills
- Continuously hones multi-tasking and time-management skills to ensure a level of high-caliber quality in all facets of work
3
Skills For Digital Media Executive Resume
- Commission and work effectively with internal/external research suppliers or media vendors
- Proven experience of social media management with a fashion retail or agency background
- High motivation of self-development in various skills
- Experience in social media/or other relevant experience with willingness to learn
- Basic designer skills (Photoshop)
- Photoshop skills would be ideal
- Managing the press enquiries mailbox, prioritising journalist enquiries and forwarding them to our external PR agency
- Copywriting and/or proofreading experience
4
Skills For Media Executive, International Markets Resume
- Planning to roadmap for effective social media platform
- Experience managing media plans- working with the media agency in developing these and ensuring these are kept up to date on an ongoing basis
- Experience with/exposure to machine-learning-based testing and setting up multivariable & A/B tests within various ad serving platforms
- Experience of planning and creating amazing social media posts across a range of different platforms – preferably with a big brand
- Strong understanding of digital media planning and buying best practices
- Maintain a strong relationship with 3rd party ad serving partners, staying abreast on the latest trafficking solutions and certification processes
- Experience of planning, devising and implementing social media campaigns and strategy to target different audience groups
- Experienced in executing search marketing, online marketing or paid digital media for a high volume website for a reputable brand
- Experience using major social platforms including, but not limited to, Facebook, Twitter, Instagram and LinkedIn
5
Skills For PR & Social Media Executive Resume
- Ideally an experience with, and passion for, digital publishing and advertising
- Flexible and hard working – proven ability of working to deadlines under pressure
- Experience in managing projects and liaising with stakeholders
- A good understanding of consumer, content and digital marketing disciplines
- Familiar with media buying processes and the role of planners to undertake good internal servicing
6
Skills For Germany Paid Media Executive, Junior Resume
- Previous experience creating engaging content for global brands
- Experience of using social media software including Tweetdeck and Brandwatch
- Experience with testing new ad product solutions and managing new ad technology platform integrations or migrations
- Strong understanding of social media content, formats and ads planning and management
- High experience of handling analytics around social media platforms, charting growth, engagement and reach
- At least three years of experience of doing predominantly earned media work
- At least 6 months experience working within social media or a similar industry
7
Skills For Internal Media Executive Resume
- Relevant media planning experience
- Experience with social platforms (FB, IG & Twitter) in activation and implementation, as well as adserving platform and verification (DCM, DV, IAS, etc)
- Some experience dealing with customers and enquiries by telephone or in person
- Digital marketing and social analytics work experience
- Experience using performance tools such as Facebook Business Manager, Google Analytics, etc
- Desire to contribute new ideas and improvements to existing processes based on experience and insight
- Experience of using paid social media formats
- Experience of working with influencers on YouTube and Instagram in particular
8
Skills For Spain / Portugal Paid Media Executive Resume
- Ideally experience in a similar position within an agency and we also welcome anyone from Media Owner side who is looking to take a step into agency
- Excellent written ability, including the ability to write in different styles, for different audiences, across different platforms
- Prioritise workload, often managing a number of projects simultaneously
- Experience executing campaigns across a mix of media channels
- A strong interest in everything Automotive
- Work closely with our commercial marketing team to ensure our content calendar reflects key business priorities
9
Skills For Director Corporate Media & Executive Support Resume
- Strong Digital & Social Marketing expertise (2-3 years)
- Experience creating social media plans for multiple brands
- Experience in managing social media channels of big brands or agencies with the similar position
- Strong creativity, strategic planning and consumer-centric
- Experience in media planing
- Experience working in Doubleclick Campaign Manager
10
Skills For Search & Auction Media Executive Resume
- Experience of working with creative teams to devise digital assets
- Travel industry experience within a sales /marketing administration function
- Assist with development of creative media platforms to increase effectiveness of a range of media campaigns
- Coach and supervise junior employees; demonstrate supervisory ability, delegate tasks and ensure completion of those tasks on time and on budget
- Experience in planning & executing through-the-line communications campaigns – from digital acquisition, to traditional media
- Experience in using Social Media Management and Monitoring Systems & tools
- Experience in Pan-European marketing campaigns a distinct advantage
List of Typical Responsibilities For a Media Executive Resume
1
Responsibilities For Social Media Executive Resume
- Good creative and copywriting skills
- Previous experience in building social media communities and general marketing experience
- Microsoft Office skills and knowledge, especially Power Point
- Strong organisational and administrative experience
- Reprioritising your workload to accommodate a new brief
- Previous experience of managing a campaign across social media
- Effective co-ordination of online advertising campaigns which deliver budget requirements, reflect brand propositions and represent key product ranges
- Some experience of social media, producing content and/or community management
- Community management and social content creation experience required
2
Responsibilities For Senior Media Executive Resume
- Experience managing health and product launches, media events, participate in desk-side briefings, corporate communications and executive leadership, etc
- Experience of the day to day management of social media platforms
- Experience in entertainment sector and knowledge of TV industry (ideally Kids TV)
- Min 1 year social media and website management experience
- Good basic knowledge of PR principles
- Eagerness to learn and grow your skill sets across media, technology & research tools & platforms
- Administratively efficient, meticulous and accurate and has good follow through
- Experience in the B2B social media relations –digital or social media agency expertise desired and in-house ideal
3
Responsibilities For Digital Media Executive Resume
- Economical treatment adequate to the professional experience
- Experience of financial PR - would be preferable but not essential
- The ability to prioritise workload and remain calm under pressure
- Experience in all major aspects of social media
- Experience in social media engagement
- Experience in the hospitality industry is an advantage
4
Responsibilities For Media Executive, International Markets Resume
- Have at least 2 years’ experience in a social media role, ideally for a successful brand or retailer
- Creatively minded, with a desire to succeed and an excellent writer and communicator
- Hospitality or customer relations experience
- Excellent comprehension of the English language and its grammatical nuances
- Solid understanding of “big picture” client program; maintain awareness of future client goals and how they relate to overall objective/target
- Devising, editing & repurposing content and video to form social messages & assets on an ad hoc basis
5
Responsibilities For PR & Social Media Executive Resume
- Managing the production of social media marketing materials, including posters, flyers, newsletters, e-newsletters
- Organizing and attending events such as conferences, seminars, receptions and exhibitions
- Increasing our social reach and brand presence
- Adding value through process development or knowledge growth
- Developing monthly reports around reach, engagement and growth across the various platforms
- Manage blogger outreach program including ordering products and build an active brand ambassador network to grow brand awareness and understanding
- Assist in recruiting, interviewing and selecting Edelman interns and employees
- Support your Manager with responding to briefs for both new and existing clients
6
Responsibilities For Germany Paid Media Executive, Junior Resume
- Co-ordinate elements of social media content production, including using third party suppliers and freelancers
- Support as required with writing social media posts and moderating brand channels
- Regularly feedback insights gained from social media monitoring into the Marketing & BD teams, to help evolve their strategies
- Develop an annual social marketing plan in conjunction with Sales & Marketing Team
- Works with manager to manage assistant, ensuring sufficient training and development
- Ensure quality control of client-facing plans/reports/invoicing
- Has a knack for developing interesting, innovative and creative concepts
7
Responsibilities For Internal Media Executive Resume
- Assist programmatic campaign managers and external agency partners with technical issues related to ad serving, tracking, and creative compliance
- Comfortable working in a fast paced environment and delivering to tight deadlines
- Problem solving and practical thinking abilities
- An understanding of core principles of social platforms including, but not limited to, Facebook, Twitter, Instagram, Pinterest etc
- Support the Marketing Coordinator with monitoring costs for each of the campaigns for media
8
Responsibilities For Spain / Portugal Paid Media Executive Resume
- Knowledge of marketing, PR and copy writing
- Measure performance of social media digital marketing efforts using a variety of Web analytics tools such as Google Analytics, WebTrends etc
- Graduated with major in Digital Marketing, Marketing, Business or equivalent
- Monthly reporting on campaign performance and creating a social analytics report
- Weekly sourcing of Instagram content and daily posting
- Regular comment monitoring and moderating on all platforms
9
Responsibilities For Director Corporate Media & Executive Support Resume
- Comfortable dealing with different types of media and thinking creatively about how we might be able to use them differently on each channel
- Paid Social media and content marketing knowledge (desirable)
- An understanding of SEO and Google Analytics is desirable
- Follow established guidelines and processes, including social media best practice
- Take a pro-active role in learning clients’ businesses
- Measure the success of campaigns, providing monthly & post campaign reports as required
- Understand the billing process and support with finance
10
Responsibilities For Search & Auction Media Executive Resume
- Maintain Year On Year growth for branding channel
- Coordinate social message with trading and CS team
- Work with branding team to make a content plan for different campaigns
- Monitor web and wechat monthly performance and report to the head of brand marketing
- Participate and contribute to China branding activities
- Knowledge of social media and analytics software (We use Percolate – working knowledge of Hootsuite, Google Analytics, Facebook Insights, etc. important also)
- Write and optimise content for our social networking accounts
- Provide regular insight & reporting
- Ensure the brand is at the forefront of industry developments, including mobile
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