Senior Manager, Analytics Resume Sample
Keith Bruen
2419 Clotilde Ramp,
New York,
NY
+1 (555) 135 5395
Work Experience
Senior Manager, Analytics
05/2018
-
PRESENT
Philadelphia, PA
- Am - 5pm
- Participate in brainstorming sessions with communication planners, creative teams, media planners, buyers, clients and other partner agencies
- Design and manage execution of custom analyses
- Concerts & Theater
- NFL, NBA, NHL
- MLB, NCAA Football, NCAA Basketball, and “Other Sports”, e.g., MLS, NASCAR, PGA, USTA, etc
- B2C (Brokers), and C2C supply and market share tracking and analysis
Senior Manager Analytics
11/2014
-
02/2018
Los Angeles, CA
- Work with management and peers on all stages of model development and presentation, including
- Align with other Newsrooms across the work on learning’s and to produce global reports
- Brand Strategy – Insights
- Social Media Insights: Work with key partners to evaluate social reach and sentiment. Understand what people like about our creative and product campaigns. Deliver insights into how to modify the product’s positioning and messaging based on overall sentiment and track reach, purchase intent and determine KPIs to improve overall campaign performance
- Experience with SQL, Tableau, Google Analytics, Omniture, Flurry
- Passion for games required
- A deep knowledge of digital marketing tactics, CRM, and understanding of production
- Dashboard creation and Executive presentations
Senior Manager, Analytics & Evaluation
11/2009
-
05/2014
Chicago, IL
- Insights innovator and Creativity
- Finds new sources and methods to generate customer/partner and competitor insights. Defines issues as well as identifies needed data and missing research to generate additional customer insights to improve the analytics experience
- Develops business models, and defines development and support requirements and processes to ensure the BU vision is implemented and understood across teams
- Defines and establishes the product vision, goals, supporting business metrics, and success indicators to ensure cross teams understand the business objectives
- Works to define business cases to support initiatives that increase operational efficiencies and/or margin
- Demonstrates a strategic understanding of the timing and rationale for model development choices
- Uses experience and expertise to improve models and process to improve operational efficiency
- Creates business requirements and functional specification documents based on intimate knowledge of targeted customers, the data, the product, the market, competitive landscape, and internal dependencies within the company
Education
Rutgers University
2004 - 2008
Bachelor's Degree in Hotel Management
Professional Skills
- Demonstrated background in effectively managing people and fostering career development; proven coaching, mentoring and leadership skills
- Strong project management skills with a proven ability to work independently and with policy and product groups in a professional and productive manner
- Strong planning and servicing skills
- Comfortable working with a wide range of stakeholders and various levels of management, demonstrate influencing skills and the
- Excellent problem-solving skills, self-motivation and the capacity to work in an inspiring environment and to tight deadlines
- Experience in SQL programming skills
- Strong leadership skills, including the development of successors and bench strength
How to write Senior Manager, Analytics Resume
Senior Manager, Analytics role is responsible for presentation, leadership, negotiation, analytics, analytical, powerpoint, technical, architecture, oncology, trading.
To write great resume for senior manager, analytics job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Senior Manager, Analytics Resume
The section contact information is important in your senior manager, analytics resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Senior Manager, Analytics Resume
The section work experience is an essential part of your senior manager, analytics resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous senior manager, analytics responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular senior manager, analytics position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Senior Manager, Analytics resume experience can include:
- Proven experience in using analytics to effectively drive digital strategy and business transformation
- Excellent verbal and written communication skills and good at developing relationships across cross-functional teams
- Excellent powerpoint presentation writing skills, ability to write simple, commercial stories using data
- Strong ability to effectively maintain focus while working on multiple complex projects
- Demonstrated experience of developing and implementing statistical models (predictive & descriptive)
- Proven experience in implementing new processes/systems and improvement of process efficiency
Education on a Senior Manager, Analytics Resume
Make sure to make education a priority on your senior manager, analytics resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your senior manager, analytics experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Senior Manager, Analytics Resume
When listing skills on your senior manager, analytics resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical senior manager, analytics skills:
- Excellent oral/written communication and relationship building skills
- Understanding/experience in Collections is a strong asset
- Demonstrated experience in requirements gathering and documentation for web analytics implementation including KPI development, tagging and report automation
- Significant experience managing competing priorities while continuing to meet expectations of the customer and deliver exceptional service
- Leverage critical thinking and analytical skills to improve business outcomes
- Superior PC skills with expertise in MS Access and Excel, critical due to the extensive manipulation of data required for the analytics and reporting
List of Typical Experience For a Senior Manager, Analytics Resume
1
Experience For Senior Manager Analytics Resume
- Strong interpersonal skills, excellent stakeholder management skills, able to work well with local opco teams
- Previous analytics experience and exceptional analytical skills is essential
- Strong interpersonal and leadership skills to influence and build credibility as a "peer" with Divisions and Functions
- Demonstrated experience in delivering high quality, high impact analytical solutions to business problems
- Advanced skills in Excel, databases, PowerPoint and/or KeynoteAdvance
- Intellectual curiosity and an investigative mind; strong quantitative experience with ability to recognize a story within the numbers
- Information Management - effectively sources, analyses and applies relevant information to develop products/services to meet customer requirements
2
Experience For Senior Manager, Analytics & Insights Resume
- Managing escalated client issues or priorities and reaching out to appropriate areas to resolve or minimize business problems/issues
- Building a network (internal and external) of effective and meaningful relationships to maximise business opportunities
- Direct experience doing SQL programming and conducting data mining, query performance and tuning, using Oracle database, MS SQL Server
- Experience in data science (such as machine learning, algorithm building, predictive modeling) is preferable
- Five years experience in consumer web analytics (supporting Testing & Optimization, marketing, etc.) superior quantitative ability
- Provide input (business priorities, requirements) to Sr. Analysts, Reporting and the Strategic Insights Governance on reporting, dashboards and analytic tools
- Good understanding of working with cloud infrastructure (e.g. AWS, Azure)
- Manage Rx Inventory analytics team; prioritizing workload, managing projects, and ad hoc requests
3
Experience For Senior Manager, Analytics & Evaluation Resume
- Experience in consulting, advisory, professional services and/or Big 4 consulting
- Identifies dependency issues and scheduling priorities, and establishes milestones
- Strong understanding of Finance and Business strategy
- Demonstrate understanding of the full range of analytic offerings within Alliance Data Card Services Predictive Analytics and Digital Analytics teams
- Experience in marketing analytics field
- Advanced (3~5 years) SQL experience such as query optimization, analytical functions, full text searching, volatile tables, etc
- Experience in both traditional analytics tools such as SAS / SPSS, and new analytic tools and techniques such as data minding, Hadoop, R, python would be great
- Experienced with A/B testing and optimization
4
Experience For Senior Manager Analytics Global Team Services Resume
- Demonstrable experience working with high volume, large data stores (structured and unstructured) to maximise the potential usage of this data
- Experience in one or more of the following areas (or combination thereof)
- Experience of scripting languages such as Python/Ruby/PHP etc
- Experience of Object Orientated programming via Java/C++
- Experience in leading teams through change and knowledge of change management practices
5
Experience For Senior Manager, Analytics Digital Resume
- Highly skilled in the use of statistical programming software such as SAS, R, Python
- Hands-on experience with reporting and analysis using a major web analytics tool such as Omniture, Google Analytics, Parsely, etc
- Experience managing projects with partners based in multiple countries and time-zones
- A high performer in prior roles, with increasing levels of responsibility and independence
- Identify and recommend sponsorships and products that have a proven-track record of performance against client KPIs and targets audiences
- A demonstrated ability to distill data into logical analysis, insights and actionable recommendations in straightforward and simple language
6
Experience For Senior Manager Analytics Small Business Resume
- Keen ability to work within a team, with experience of project ownership/leadership
- Experience with digital qualitative research platforms
- Experience with Medicare Stars or Risk Adjustment
- Highly skilled with Data integration, SQL, R, and statistics
- Experience in an analytics focused or data driven Product Management role
- Digital experience with preference to knowledge of web and mobile data analysis tools (Adobe Analytics, Optimizely, Google Analytics, etc.)
- Experience with web and mobile data analysis tools (Adobe Analytics, Optimizely, Google Analytics, etc.)
- Experience with data analytics tools such as SQL, R, SAS, or Python
7
Experience For Senior Manager Analytics & Optimization Resume
- Travel industry and/or eCommerce experience is desirable but not required
- Managing the execution of day to day tasks from drafting data requests, reviewing code and analytics outputs and visualisations and drafting client reports
- Applying judgement and discretion and collaborating with internal partners to navigate and resolve ambiguous issues
- Presenting necessary recommendations and tracking these outcomes
- Developing and presenting thought leadership created by Nielsen associates
- Identifying the enabling capabilities (methods, processes, tools and data platforms) and analytics services to be offered across the organization
- Ensuring clients have the analytical insight required to be successful and utilise this to help drive Nielsen growth with future analytics work
- Reviewing progress with internal sales teams where opportunities for growth have been flagged and work closely with them to drive these forward
8
Experience For Senior Manager, Analytics Innovation Resume
- Identifying appropriate resources
- Managing project budgets and WIP
- Managing communication with customer and requirements specification for development under QMS
- Helping to make Nielsen THE destination for analytics
- Conducts business and financial analysis, including forecasting, monitoring, and reporting of features
9
Experience For Um-senior Manager, Analytics Resume
- Collaborates with internal stakeholders to develop and optimize messaging and supporting collateral to enable marketing, selling, and support for feature areas
- Develop and enable a roadmap for RFP analytics, including process standardization, defining and monitoring key metrics, etc
- Identify and recommend solutions for better managing and/or reducing inventory and increasing service levels where appropriate
- Serve as line manager of ~6-8 personnel: attract, develop, and retain talent, helping to guide career paths and driving employee satisfaction
- Passion for evaluating audience trends and providing recommendations for content and client programs
- Assist the business decision-making process by developing analytical models to size various business opportunities
- Cultivate transparency across business sponsors by increasing access to data by adopting data discovery and visualization techniques with advanced analytics
10
Experience For Senior Manager, Analytics & Modeling Resume
- Ownership of ongoing analytics and measurement programs for media planning and investment solutions
- Lead CoE GPO, IDN and non-acute analytics team across US Region’s BUs. Responsible for overseeing and providing the analytical requirements for the Request for Proposal (RFP) contracting process. This includes but is not limited to financial modeling and recommendations relative to price and tier strategy
- Manage the design and production of analytics tools and the process harmonization for RFP and pricing analysis across businesses
- Collaborate with key business partners to maintain optimized pricing and identify growth opportunities
- Drives change management efforts (e.g. training) to ensure successful adoption of analytic tools
- Works closely with multiple businesses to develop insights leading to profitable growth opportunities
- Responsible for documentation of standard operating procedures (SOPs) and desktop procedures (DTPs) for all key processes
- Deep understanding of GPO, IDN and non-acute market segments and the respective Go- To-Market strategies
- Comfortable interacting with junior analysts and senior management
List of Typical Skills For a Senior Manager, Analytics Resume
1
Skills For Senior Manager Analytics Resume
- Strong conceptual, analytical and problem solving skills that can translate into options and recommendations
- Excellent project management skills, with ability to independently manage multiple projects
- Excellent interpersonal along with written and oral communication skills
- Relevant work experience, ideally with applied experience in data science, operations research, or predictive modeling
- Strong communications and change management leadership experience
2
Skills For Senior Manager, Analytics & Insights Resume
- Identifying, upskilling and managing/coaching junior team members (either directly or indirectly)
- Providing oversight and experience to the production of key Business Banking dashboards, scorecards and performance management reporting
- Collaborating with business partners to shape and prioritize ad hoc analysis
- Experience designing, supporting, executing and interpreting research projects and experiments
- Manage and develop a highly effective strategy teams, including recruiting and retaining high performers
- Experienced in and possess a sound understanding on a variety of analytical processes and multi dimensional data modeling
- Experience with marketing attribution modeling
3
Skills For Senior Manager, Analytics & Evaluation Resume
- Best practice people leadership experience in coaching and building high performance culture
- Proven track record in coaching and leading teams to success
- Previous experience in managing or leading projects
- Experience in measuring and analyzing Web and Mobile App capabilities
- Relevant working experience
- Expertise running analytics projects & programmes across brand , customer experience and custom type methodologies
- Experience of working with clients to solve business issues
- A proven track record of delivering successful outcomes for clients
- Experience in SAS, R, Python, or other programming language required
4
Skills For Senior Manager Analytics Global Team Services Resume
- Good understanding of statistical theory and applications
- Proven fluency in using analytics tools & platforms to inform insights that direct strategies for clients and their business objectives
- Experience in statistical models applied to telecommunication and media, such as network optimisation and churn modelling
- Strong familiarity with relational database structure and efficient query design in the context of massive parallel processing (MPP)
- Experience with statistical analysis, including test design and sample requirements
- Proven leadership of business process initiatives ensuring that operational activities are efficient, timely and minimize errors
5
Skills For Senior Manager, Analytics Digital Resume
- Prioritize competing requests / multiple tasks in a deadline driven environment
- Experience manipulating large volume of complex data (structured and unstructured) from disparate sources would be an asset
- Self-motivated with 8+ years of demonstrated success in web, marketing, product, or customer analytics
- Past experience managing teams directly
- Serve as a senior member of the brand’s digital team, partnering with aud dev, editorial, product, tech and social leads on strategy and prioritization
- Experience in SAS Analytics Pro package and/or Base SAS, SAS/STAT and SAS/GRAPH packages
- Extensive experience in insights roles (qual/quant/dualists)
6
Skills For Senior Manager Analytics Small Business Resume
- Use information to demonstrate the big picture
- Build strong networks and relationships with external and internal stakeholders
- Experience with Tableau or other similar visualization tool
- Strong business acumen and knowledge of financial/credit card industry
- Experience with tag management platforms (DTM, GTM, Tealium IQ, Ensighten Manage)
7
Skills For Senior Manager Analytics & Optimization Resume
- Experience with ad tech integrations for Adobe Analytics, Domo, Anametrics or Google Analytics Premium
- Coaching & supporting direct reports in reaching their objectives and delivering business results
- Understanding of statistical analysis, modeling and programming
- Reviewing and/or contributing to the presentation of insights back to executive leaders / business partners to drive strategic improvement
- Coaching and mentor team members, recognize and develop talents
8
Skills For Senior Manager, Analytics Innovation Resume
- Working knowledge of Credit Risk Management systems (ie., internal Bank) and external data (eg., Credit Bureau)
- Working knowledge of data platforms and high-level architecture
- Understanding of TV research techniques and methodologies (eg. Peoplemeter)
- Develop a deep understanding of marketing and digital opportunities, scoping solutions within a project framework, and managing deliverables
- Responsible for up to 20 direct reports – providing coaching, mentoring and professional development and ensuring adequate utilization levels
- A doer; someone who is not averse to rolling up his/her sleeves and becoming involved in the details of the business
- Intimate familiarity with APAC-ME TV landscape specifically channel positioning & programming
- Support monetization efforts through content and performance modeling, iterative testing and analysis
9
Skills For Um-senior Manager, Analytics Resume
- Own KPI lifecycle (creation, definition, target setting, measurement, improvement, reporting) for multiple supply KPIs
- Expertise in structural & statistical modeling in R and/or Python
- Awareness and understanding of market conditions and our client’s business environment
- A consultative style of working
- A team player in a challenging and fast paced environment
- Energized, not overwhelmed, by a fast-paced, rapidly changing environment and industry landscape, and the ambiguity that often accompanies it
10
Skills For Senior Manager, Analytics & Modeling Resume
- Participate in new business pitches and project scoping across the entire spectrum of group services
- Conduct customer segmentation modeling and analysis to drive content decisions
- Analytic Thinking - breaks complex information down logically to identify key aspects, causal factors and links between information from different sources
- BA/BS in mathematics, statistics, computer science, economics, business, communication, marketing or social sciences
- BA/BS required in Finance, Accounting or business related field
- Deep understanding of RFP analytics and practices as it relates to Medical Device Capital and Consumables products and services
- Creative problem solver, self starter, resourceful in getting things done
- Lead multi-analyst efforts while helping mentor more junior analysts
- Partner with business stakeholders (Product, Pricing, Supply) to diagnose business problems
List of Typical Responsibilities For a Senior Manager, Analytics Resume
1
Responsibilities For Senior Manager Analytics Resume
- Provides direction to direct reports and works with various partners using influence and negotiation skills to ensure objectives are met
- Prior experience with business intelligence tools (e.g. Business Objects)
- Advanced Microsoft Office Skills (Access, Excel, PowerPoint)
- Converse comfortably and effectively with executives and senior executives
- Experience with two or more of the following tools
- Experience in a management role overseeing coordinated delivery of Analytics with a focus on digital and travel
2
Responsibilities For Senior Manager, Analytics & Insights Resume
- Experience in reporting and data analysis
- Demonstrated success in master data management, data quality analysis and statistical analysis in a business critical environment
- Total career experience
- Previous line management and talent development experience is desired
- Strong analytical and numerical ability – able to analyse and interpret data, evaluate data
- Analytics, data, research experience
- Analytical experience
3
Responsibilities For Senior Manager, Analytics & Evaluation Resume
- Participate in ongoing decision-making processes concerning the optimization of the consumer funnel and improvement of data integrity
- Apply data mining and information gathering techniques to identify and interpret patterns and trends in visitor and subscriber behavior on the website
- Filter and "clean" data by reviewing computer reports, printouts, and performance indicators to locate and correct code problems
- Proficient in Microsoft Office; including PowerPoint, Word, Excel and Outlook
- Support new business pitches with research and analytics reporting
- Support digital product and design teams through analysis that enables strategic performance reviews and overall business/initiative steering
- Measure the performance of audience development initiatives and optimize them according to editorial and subscription business goals
- Hands-on development of customized media planning solution based on internal and external data sources, the Mediabrands data stack
4
Responsibilities For Senior Manager Analytics Global Team Services Resume
- Help our Oncology Informatics business with external visibility and marketing in the Analytics and AI domain (conferences, blogs, exhibits)
- Provide accurate/timely data in a usable/automated format for price/tier analytics and trends
- Manage the analytical ad hoc requests required by multiple business partners (i.e., SCG, HSVP, Commercial Integration)
- Oversee the analysis of monthly volume, price and profitability performance reports. Provide insights to key business partners
- Expand capabilities around what-if scenario analysis
- Hold accountability for team goals and KPIs
- Demonstrated experience and mastery leading teams, strong understanding of business strategy, and strong relationships with General Management, Sales Leadership, Legal, IT and Human Resources
- Analytical problem solver with solid business acumen. Able to evaluate key business drivers and analytics to assist in development clear strategic recommendations
- Build an accurate and robust report suite by working with technology teams to instrument website content hosted on aa.com, app and other sites
5
Responsibilities For Senior Manager, Analytics Digital Resume
- Support and guide product planning and strategy teams in opportunity identification, instrumentation and analysis
- Articulate complex concepts, thought leadership and the business value of solutions in a clear, understandable way
- Negotiate contracts and liaise with legal and other internal groups on contracts for technology providers
- Support the Optimization team to help design tests that determine interaction of multiple experiences, site enhancements, and new features implemented in digital channels
- Support A/B and multivariate testing programs by designing and analyzing experiments
- Able to apply knowledge of enterprise strategy, external risks and internal frameworks to lead quality outcomes for the customer and the business
6
Responsibilities For Senior Manager Analytics Small Business Resume
- Own one or more key components of data infrastructure and work continually to improve it, identify gaps and enhance the platform’s quality and robustness of reporting
- Relevant experience in an Analytic role with a Financial Institution, with several years of management experience
- Strong business judgment and demonstrated ability to probe, drill and analyze elusive problems with minimal supervision
- Exposure or experience with Big data / Hadoop environment would be an asset
- Experience in advanced analytic techniques would be an asset
- Demonstrated successful leadership in cross-functional projects
- Proven ability to frame problems and structure analysis, and deliver coherent conclusions and insights
7
Responsibilities For Senior Manager Analytics & Optimization Resume
- Experience with Python/R and Tableau required
- Proficiency with relevant measurement services and systems including Nielsen’s NPOWER, Lake5 Media, DBM, FB Business Manager, Adobe Audience Manager, etc
- Senior content manager and site administrators
- Market representatives in focus markets of US, Western Europe and Japan
- Oversee analytics requirements for the supply organization
- Leverage data to provide critical insight to the supply organization
- Perform exploratory analysis, identify business opportunities and design testable hypothesis for our supply efforts
8
Responsibilities For Senior Manager, Analytics Innovation Resume
- Review the analysis and interpretation of work
- Develop executive level reports and presentations
- Manage a team directly responsible for the development and implementation of Collections strategies that meet business goals and objectives
- Work closely with resources in Business Technology, Inventory Management, Dialer Operations and Field operations to build system requirements and solutions which support strategic initiatives aligned with business priorities
- Support enterprise-wide projects to leverage strategic capabilities
- Collaborate with Field operations on industry trends and challenges
- Expert-level negotiation skills, project management experience, ability to perform high-end analytics and build strategies, and past experience working with field operations
9
Responsibilities For Um-senior Manager, Analytics Resume
- Project management, product strategy, and servicing
- Convert information to intelligence. Layering the WHAT with WHY to address business issues related to content and programming amongst entertainment and commercial segments on but not limited to
- Managing a team of Business Insights & Analytics professionals
- Ensuring team collaboration with partners on business problems / issues and providing fact-based analytical advice that aligns to strategy and drives shareholder value
- Identify opportunities for business growth within a specific business or function by identifying potential use cases and value drivers
- Ensuring all projects are delivered according to department standards and guidelines, and can be effectively transitioned to the Data & Reporting Delivery team once development is complete
- Managing and resourcing the request pipeline to ensure Business Banking projects and initiatives are completed on time/within budget within priority order (as set by regulatory deadlines, business strategy, etc.)
- Implementing process improvements and project management methodologies (with emphasis on Agile/Rapid iterative delivery) to improve speed to market of business insights
- Excellent and written and oral communication skills; excellent presentation and PowerPoint skills
10
Responsibilities For Senior Manager, Analytics & Modeling Resume
- Experience with Digital Analytics Platforms (preferably Adobe Analytics or Google Analytics)
- Provide recommendations for new processes and tools to enhance the performance and effectiveness of the team
- Four or more years of experience in an analytical role
- Business Banking background is an asset
- Serve as project lead on most types of analyses performed by the group – develop project plans and manage work efforts of supporting team members
- Interpret data and communicate complex business problems and solutions in clear, simple language
- Capable of working on multiple activities simultaneously in a highly dynamic environment and capable of understanding complex requirements and meeting project deadlines
- Experience with a digital advertising agency or online marketing, advertising, publishing, fashion or retail organization with a thorough understanding of online business models and strategies
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