Advertising Sales Manager Resume Sample
Buford Hudson
1569 Kuhlman Light,
San Francisco,
CA
+1 (555) 895 6486
Work Experience
Advertising Sales Manager
09/2016
-
PRESENT
Los Angeles, CA
- Demonstrated ability to close deals and generate business
- Develop and implement an advertising strategy that identifies and addresses Service NSW tactical and long-term advertising objectives and partners
- Actively source short term advertising opportunities and revenue
- Build and maintain strong stakeholder relationships, supported by accurate customer relationship management data
- Effectively engage with internal stakeholders to ensure all advertising revenue opportunities are identified, structured, analysed and understood for all channels (service centres, commercial and digital)
- With guidance from the Executive Director Corporate Relations, set, review and adjust key performance indicators and revenue targets for the advertising function
- Proven experience in leading, developing and implementing advertising strategies
Classified Advertising Sales Manager
09/2012
-
03/2016
Philadelphia, PA
- Experience delivering advertising within a government environment or highly regulated industry
- Strong commercial acumen, with the ability to interpret and report on financial information and complex data
- Collaborate with internal management teams to develop innovative campaigns for the client to drive their business using the News-Leader’s broad range of multi-media products and services including digital, print and direct mail
- Sales: The manager is responsible for driving advertising sales across their allocated group of clients, agencies, sectors and regions and selling all of the company’s products, platforms and live events
- Excellent communication and influencing skills - ability to listen and tailor plans to customers’ needs
- Educates and informs clients and agencies on ways that current and
- Develops and maintains strategic ad accounts and sponsorship deals to
Advertising Sales Manager, Fort Collins
10/2005
-
08/2012
San Francisco, CA
- Lead Viki’s advertising sales strategy in Korea and manage the Korea sales team to meet and exceed revenue goals
- Grow revenue through proactive sales and marketing initiatives (e.g. identifying lead-gen opportunities, increasing Viki’s visibility at industry events, establishing sales tools and policies, etc.)
- Collaborate with Viki’s internal Sales, Marketing and Ad Operations teams based in the US, Japan and Singapore offices
- Contacts in the Chicago market with specific strength in technology, BtoB
- Demonstrated knowledge in wide variety of advertising concepts, practices and procedures
- Experience with custom events and sponsorship sales
- Intelligence, positive attitude, enthusiasm, high energy, independent, and sense of humor
Education
Southwestern University
2000 - 2004
Bachelor's Degree in Business
Professional Skills
- Ensure the auto sales team is driving new digital sales along with print and our entire suite of products. Drive the importance of building and maintaining strong client relationships ensuring the integrated marketing solution meets the customers’ needs and expectations
- Strong business acumen, communication skills, presentation skills, and analytical skills
- To demonstrate excellent time management skills in all aspects of your role
- Strong communication, problem-solving, decision-making, negotiation and influencing skills needed
- Thrive in fast paced dynamic environment, be adept at dealing with ambiguity and have strong communication and presentation skills
- Strategic thinker with strong communication, negotiation and influencing skills, both written and oral
- Excellent communication skills (written, verbal, interpersonal, and presentation) with the ability to influence clients, peers and other appropriate audiences
How to write Advertising Sales Manager Resume
Advertising Sales Manager role is responsible for negotiation, software, government, events, multimedia, influencing, travel, digital, training, presentation.
To write great resume for advertising sales manager job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Advertising Sales Manager Resume
The section contact information is important in your advertising sales manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Advertising Sales Manager Resume
The section work experience is an essential part of your advertising sales manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous advertising sales manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular advertising sales manager position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Advertising Sales Manager resume experience can include:
- Happy presenting complex topics simply and effectively to large groups
- Communicate comfortably and effectively with all levels of staff
- Knowledge and/or experience in auto sales industry strongly desired
- Developing a strong sales plan with team and hold staff accountable for achieving their plans
- Deliver a consistently high quality of account servicing and client experience from pitching to closing, campaign delivery and reporting
- Demonstrates expert knowledge of all sales and marketing assets, including newspaper products, digital products, and digital marketing services
Education on an Advertising Sales Manager Resume
Make sure to make education a priority on your advertising sales manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your advertising sales manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Advertising Sales Manager Resume
When listing skills on your advertising sales manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical advertising sales manager skills:
- Good interpersonal skills, own C-suite to planner relationships
- Prior face to face sales experience with a proven track record of success
- Skilled at managing multiple priorities; making swift decisions; working through stressful situations and solving problems quickly
- Effectively monitor and evaluate the local station’s online inventory and pricing; On-going review and evaluation of local station online inventory
- Proven experience in leading a sales team throughout constant change
- Demonstrate mature knowledge and experience of the digital advertising ecosystem
List of Typical Experience For an Advertising Sales Manager Resume
1
Experience For Classified Advertising Sales Manager Resume
- Creates effective, formal sales activity metrics for staff
- Using sales, financial and market data to inform and evolve our ongoing sales plans
- Being an advocate for the advertising community, both within The Denver Post and externally to potential clients
- Above all else, thrives in meetings with top advertising customers, and has a record of achievement growing and retaining revenue from top accounts
- Comfort working in a fast-paced, rapidly changing environment
- Reviews market activities to develop new business by understanding customer needs, and selling products and services that provide value to the customer
- Drive revenue through client development, focusing on providing strategic solutions and insights
- Understands pipeline management, reviews all required sales process activities and provides direction and feedback to increase closing ratios
- Understands methodology for goal setting and holds staff accountable to revenue goals, objectives, KPIs and other metrics
2
Experience For Regional Advertising Sales Manager Resume
- Has an in-depth knowledge of accounts, prospects and advertising revenue potential in-market and establishes aggressive but realistic goals for staff
- Contribute to the UK advertising commercial strategy
- Ownership of key media agency and client relationships including
- Ability/willingness to travel (minimal)
- Coaching an experienced team of advertising account executives in the field, on calls with potential advertisers. Lead by example in selling, according to The Denver Post and Adtaxi’s integrated, audience-centric sales model
3
Experience For Advertising Sales Manager, Fort Collins Resume
- Setting individual sales performance goals, and working with the sales team to ensure all facets of the sales process are practiced effectively to attain those goals
- Identifying areas of opportunity to drive sales and revenue using the Denver Post and Adtaxi’s existing product suite. Working collaboratively with sales team to create new products and services to meet the advertiser’s evolving needs
- Maintaining a superior level of customer relations, and working to resolve issues through personal action and by working with other departments at The Denver Post
- Proven track record of success driving revenue (e.g., ability to capture and closer the deal)
- Previous sales management or team lead experience
4
Experience For Digital Advertising Sales Manager Resume
- Work well in a fast-paced environment and handle multiple projects at one time
- Consistently meets or exceeds all print and digital revenue targets
- Mentor direct reports
- Generate significant revenue through commercial client development
- Develop and set aggressive yet realistic goals/targets with a thorough understanding of goal setting processes and each sales executive’s accounts, including prospects and potential
- Experience managing direct reports is required
5
Experience For Advertising Sales Manager Luxury Paris Resume
- Three or more years’ experience managing in a sales environment needed
- Deliver on the key media assets, including the Premier League
- Deliver on the product line sales targets, including Singtel TV, mobile, display and outdoor
- Provide accurate and timely financial guidance and reporting to the management
- Knowledge and application of digital sales to include targeted display, social, SEO and SEM
- Working knowledge of digital media platforms to include search engine marketing, direct marketing, social media, website design, online display, mobile and other digital solutions
- Experience in developing comprehensive, individual account plans that achieve a high level of individual account penetration; incorporating individual sales Account Executive feedback, strategies and contingencies
6
Experience For Luxury Advertising Sales Manager Resume
- Consistently reevaluate client opportunity and potential based on current trends, changes in the market, etc. and a strong understanding of market competitors. Develops strategies with sales team for selling effectively against the competition
- Proven ability to grow ad sales revenue and exceed revenue goals by leading and coaching a team of advertising reps to excellence and with that, driving consultative, customer-centric selling behaviors
- Ensuring that Account Executives consistently present products/services appropriate to client needs and constantly monitor the “health” of the relationship between the client and Account Executive
- Deliver on the overall quarterly/ annual sales targets
- Comply to the sales policies and processes to ensure efficient operations of the business
- Ensure that the business unit meets and/or exceeds revenue expectations. Maintains a high awareness and understanding of the business unit’s revenue responsibilities and is aware of the performance to goal
- Provide direction and strategy to sales staff and works closely with staff members during customer visits in the field, providing coaching and assisting in enhancing account relationships. Collaborates with the staff on strategy, innovation, etc. to ensure that new ideas are developed and presented to clients
7
Experience For Major Account Advertising Sales Manager Resume
- Evaluate client opportunity and potential based on current trends, changes in the market, etc. Maintains a strong understanding of market competitors. Develops strategies with the sales team for selling effectively against the competition
- Ensure our account sales force is driving new digital sales (by assessing and facilitating the use of best practices in solutions-based selling), up-sell of existing advertisers, while driving retention, and minimizing product cannibalization
- Develop staff through ride-along coaching, participating in client meetings, feedback, training and career path opportunities
- Rarely sort/file paperwork
List of Typical Skills For an Advertising Sales Manager Resume
1
Skills For Classified Advertising Sales Manager Resume
- To proactively service customers, developing strong relationships and keeping clients up to date
- To demonstrate a full understanding and application of sales techniques in all sales calls, meetings and written communication
- Ales/marketing experience and 2 years’ management
- Strong knowledge of advertising technology ecosystem, and ability to inject eBay solutions into a clients’ stack seamlessly
- Highly numerate: analytical experience and understanding
- Your resume (maximum of 5 pages) which outlines your career experience and qualifications
- To make effective sales calls and send proposals each day
2
Skills For Regional Advertising Sales Manager Resume
- Relevant experience in digital media, sales leadership, and change management
- Proven ability to develop and maintain successful sales teams
- CRM sales management software experience, Salesforce preferable
- Deliver an experience that leads to high customer satisfaction
- Proven commercial track record, through an ability to generate revenue
- Maintain astrong awareness and understanding of the market and the competition and each staff member’s performance to all goal and targets
3
Skills For Advertising Sales Manager, Fort Collins Resume
- A strong desire toempower your team to succeed and win
- Creating and executing on plan to grow total and digital market share based on potential
- Open doors with marketing executives and advertising agencies of clients not currently doing business with the Miami Herald Media Company
- Able to understand marketing objectives and influence advertising investment by providing insights and ad solutions
- To maximize revenue from existing clients (by maximizing product revenue and portfolio opportunities)
- Great benefits package (medical, dental, vision, life, flexible spending, STD and LTD, matching 401k plan, PTO)
4
Skills For Digital Advertising Sales Manager Resume
- Adept understanding of lifecycle of media spend, from client strategy, to agency buying
- To confirm the outcome and agreements of all client calls/meetings in writing within 48 hours
- To keep up to date client records in Dynamics, ensuring that information is entered in an accurate and timely manner
- Provide accurate reporting on pipeline/revenue projections for your client base on a weekly basis
- To be proactive and creative in developing bespoke business solutions for your clients
- A true passion for digital marketing
5
Skills For Advertising Sales Manager Luxury Paris Resume
- Participate as an impact player on the Advertising leadership team
- Create an open, engaging, and highly professional work environment that leads to a highly motivated workforce
- Able to identify future trends in advertising, and produce solutions to capitalise on them
- Customer obsession: Solving for our customers comes first
- To ensure full coverage of designated customer and client base in assigned territory
6
Skills For Luxury Advertising Sales Manager Resume
- To source new business and grow client base
- To attend client meetings and travel overseas (at times accompanied by management team)
- To negotiate rates in line with sales objectives
- To read our products, to know the circulation of these products to know and understand it USP’s along with any research
- Strong managerial skills (selecting and developing talent; coaching, and teambuilding) and the confidence to challenge the status quo in a professional manner are essential
- Proficient in MS Office Suite including Excel, Word, Powerpoint and Google Suite
7
Skills For Major Account Advertising Sales Manager Resume
- Analyze and accurately forecast revenue
- Plan, coordinate and execute on-campus, local and regional sales efforts
- Maintain positive relationships with current customers/clients and identify new opportunities
- Meet budget targets, specific sales goals and deadlines
- Analyze industries and companies to identify new advertisers
- Produce and update sales materials and make sales calls
8
Skills For Product Sample Advertising Sales Manager Resume
- Negotiate ad rates and placements with clients
- Work to ensure ad materials are received on time to meet production schedule
- Develop digital ad strategy
- Strong strategic and analytical thinker who likely hails from a leading online firm, consumer technology firm, client online marketing organization or interactive advertising agency
- Ensure our auto account sales force is driving new digital sales (by assessing and facilitating the use of best practices in solutions-based selling), up-sell of existing key account advertisers, while driving retention, and minimizing product cannibalization
9
Skills For Advertising Sales Manager Resume
- Develop staff through ride-along coaching, participating in client meetings, feedback, training and employee career path opportunities
- Manage, oversee, motivate, monitor and assign work, provide leadership, guidance, training, etc. of assigned sales staff
- Build and maintain a positive and winning sales culture
- Develop comprehensive, individual account plans to achieve high level of individual account penetration
- Create and execute sales initiatives to exceed established revenue goals
- Build and maintain relationships with our client base
- Set benchmarks and sales goals for the sales team and measure performance on a consistent basis
- Set the tone and pace of an aggressive results-oriented sales team
- Help train, coach, and develop the sales team on our core sales approach
10
Skills For Classified Advertising Sales Manager Resume
- Attract, retain, and motivate top talent
- Work closely with the Director to develop a unified vision and collaborative team culture
- Able to identify future trends, and produce solutions to capitalize on them
- Considered and consultative approach to client development
- Proficient in MS suite, SalesForce
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