Digital Strategy Resume Sample
Sonia Nienow
4314 Charley Club,
Dallas,
TX
+1 (555) 726 7159
Work Experience
Director of Digital Strategy
04/2017
-
PRESENT
Los Angeles, CA
- Strategic expert and consult on delivering digital innovations and digital programs across the enterprise
- Being the technical and strategy focal point for the team assisting team members with technology and standards (both Canada and the USA)
- Develop and execute a complete end to end online customer lifecycle program including sales funnels. This spans across all channels – social, email, mobile and web
- Identify inefficiencies and waste within the echannel team and eliminate them
- Work with the analytics team to improve analytics, user tracking and SEO
- Customer lead digital transformation
- Digital Customer Experience - user research, personas development, user journey assessments, interaction design and prototyping
Digital Strategy
06/2010
-
03/2017
Dallas, TX
- Ticket coordination with company buyer
- Conduct data analysis, looking at trends and comparing industry data
- Conduct business and market research
- Research different services offered by other companies and prepare written comparison of results
- Use information provided by executives to create PowerPoint/Keynote presentations
- Use internal tools to manage departmental business processes
- Special project coordination requiring follow-up and meeting of deadlines
- Develop globally repeatable best practices, standards and KPIs to increase and accelerate digital effectiveness of the regional marketing teams for Social, Digital Media (Display, Video, Native, etc.) & Campaign analytics with the main objective of increasing brand awareness and affinity
- Develop test & learn opportunities, leveraging insights and data to provide rationale for approach, and coordinate learnings globally
Intern, Digital Strategy
10/2006
-
12/2009
Philadelphia, PA
- Ten+ years’ experience in consulting and/or implementing solutions leveraging a combination of customer technology strategy, future state architecture design and CRM program delivery
- Process & Technology Improvement –Performing of detailed assessments on the effectiveness of ‘customer impacting’ processes and recommendations to align to corporate goals, market trends. Development, alignment, and deployment of future state operating model and processes to match organizational strategic goals and vision
- Extensive travel and meeting coordination
- Calendar management for two executives
- Cover phone lines, partnering with other assistants as needed
- Meeting of guests and help with general queries
- Monthly Expensys reconciliation and processing for two executives
- Regular meeting prep and coordination including food ordering, document prep and organization as directed, occasional meeting coverage and note taking
Education
University of Connecticut School of Business
2000 - 2005
Bachelor's Degree in Marketing
Professional Skills
- Experience of presenting ideas and updates at Managing Director or Exec level, with exceptional PowerPoint skills
- Strong team building, leadership and communication skills
- Excellent computer skills, including Word, Excel, and PowerPoint
- Excellent presentation, negotiation, written and verbal communication, and interpersonal skills
- Excellent communications and stakeholder management skills
- Demonstrate interpersonal and organizational skills
- Excellent written communication, presentation and facilitation skills
How to write Digital Strategy Resume
Digital Strategy role is responsible for presentation, communications, organizational, interpersonal, business, digital, english, organization, analytical, articulate.
To write great resume for digital strategy job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Digital Strategy Resume
The section contact information is important in your digital strategy resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Digital Strategy Resume
The section work experience is an essential part of your digital strategy resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous digital strategy responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular digital strategy position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Digital Strategy resume experience can include:
- Review analysis of campaign metrics to identify and derive key insights regarding trends and recommend strategies to maximize results. Facilitate integrations across traditional and digital channels
- Act as a consultant to the Global Marketing team ensuring our plans and assets are digitally optimized – including social/mobile optimized videos, images, banners, etc
- Excellent Business English and Polish communication skills (written & spoken) is required
- Supporting the transfer of knowledge and skills expertise across the team sharing best practice
- Solid understanding of digital transformation, strategy development, business and operating models, customer experience and technology strategy
- Interact comfortably and effectively with employees of the company at all levels including Executive Management
Education on a Digital Strategy Resume
Make sure to make education a priority on your digital strategy resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your digital strategy experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Digital Strategy Resume
When listing skills on your digital strategy resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical digital strategy skills:
- Solid experience in Design Thinking, Customer Journey, Customer Experience, start-up company would be an asset
- Excellent communication, negotiation, influencing and presentation skills
- Operate effectively with minimal oversight
- Critical thinker with the ability to effectively leverage the capabilities of the consumer and institutional Citi organizations to meet business priorities
- Providing data mining, analysis and insight skills
- Prior experience designing and architecting using cloud solutions, Azure, AWS, Salesforce, Cloud Foundry, etc
List of Typical Experience For a Digital Strategy Resume
1
Experience For Director of Digital Strategy Resume
- Use social listening tools to guide the strategy. Monitor discussions to identify any issues and discussion patterns. Identify trends and insights, and optimize digital marketing performance based on insights
- Strong interpersonal, analytical, project management and prioritization skills
- Excellent stakeholder management skills, able to move up and down the organisation with ease, and modify their style accordingly
- Work with social team members to effectively produce content in the social space
- Working experience in a digital agency, services firm, or consulting organization
- Experience working on projects in other digital channels – Mobile, Social, Digital Marketing, Technology Management, Project Management
- Prioritize time-sensitive assignments based on input from the Digital Strategy team
2
Experience For Digital Strategy Leader Resume
- Develop strategic frameworks and help build consensus on strategic priorities to socialize with business leaders within and outside of the Customer Office
- Strong technical acumen, ability to understand and communicate strategy in regards to web technologies
- Digital content production experience at a major commercial media, entertainment or creative brand or interactive agency
- Demonstrated dedication with the ability to lead projects from origin through execution
- Develop relationships with campus counterparts that encourage collaboration and support for system wide priorities
- Assisting our clients in creating and implementing digital visions, strategies and roadmaps that address today’s business needs and future growth
- Creating thought leadership in defining Atos’s brand against our competitors, and positioning our brand in the marketplace
- Running ideation and brainstorming sessions to establish key business challenges and potential solutions
- Creating and driving virtual teams across Sky
3
Experience For Senior Digital Strategy Consultant Resume
- Creating activity plans and managing stakeholders
- Bring new ideas to the table that spur Condé Nast’s innovation and further its digital leadership position
- Presenting recommendations to stakeholders in a structured, digestible way
- Delivering Digital Strategy & Innovation client engagements
- Managing determined digital creative, strategy, and execution as set forth by creative leads and senior producers
- Regular meeting preparation and coordination including food ordering, document preparation and note taking
4
Experience For Digital Strategy Business Designer Resume
- Leads the activities of a small virtual team of Digital Program Managers including recruitment, performance and development, coaching and mentoring
- Stress-testing, challenging and refining activities and results
- Direct management of team of professionals with the scope of hiring, coaching and developing staff
- Communicate with digital teams across regions for benchmarking Citi’s offerings & providing outside-in perspectives
- Contribute to shaping EY’s digital strategy and play a key role in championing digital enhancements across EY
5
Experience For Global Digital Strategy Manager Resume
- Coordinate content brainstorms and creative documents for department leads including managing deadlines
- Support the brand and marketing goals for digital series launches as determined by Marketing
- Evaluate and integrate new and evolving platforms and tools to reach and engage new audiences as well as to build back to existing audiences
- Interface with eCommerce teams and the shopper marketing teams to ensure the combined plans drive maximum growth
- Manage the strategic planning to evolve the organization's digital presence (web and mobile)
- Keep up to date with emerging technologies in their industry
6
Experience For Digital Strategy & Experience Design Lead Resume
- Monthly expense reconciliation and processing (Expensys)
- Analyze Conde Nast’s digital presence, audience, user engagement, and site traffic and apply the findings toward defining business strategies
- Contribute to shaping EY’s digital strategy
- Work closely with Brand, Marketing, Communications & Business Development teams to ensure digital efforts are aligned
- Plan, implement and analyze paid media campaigns across social and digital platforms, working closely with the network’s media agency
- Undergraduate from business, finance, engineering disciplines with demonstration of high academic
- Work with the team to develop a content creation and deployment plan while establishing workflows to support the plan
- Raise the understanding of D&A and the possibilities it creates
7
Experience For Senior Digital Strategy Manager Resume
- Resourcefulness and initiative to thrive in a fast-paced and dynamic working environment
- Up to date with the latest technology trends in relation to digital marketing and web development
- Actively participate in pre-sales process, including collaborate with
- Understand digital strategy and communicating decisions to the day-to-day team players
- Develop and distribute content that is engaging, relevant, and reflective of University’s mission and values
- Curates content, in alignment with Syracuse University brand identity standards and communication messaging guidelines
- Monitor and analyze competitor online presence, offerings, creative usage, etc.
- Come up with a strategic roadmap for channel evolution
- Develop strategies to keep customers happy
8
Experience For Head of Digital Strategy Resume
- Create business cases for strategic investment
- Collaborate with project management resources to provide business requirements, vendor selection criteria, and other design elements necessary for successful project completion
- Drive mobile agenda and align capabilities to Chevron’s mobile initiatives
- Client Materials: Develop client presentation materials, webinars and white papers that clearly explain the Visa Token Service, the Visa Digital Solutions product roadmap and Visa’s overall digital strategy
- Responsible for key analytical deliverables. Drive analytical modules from start to finish, with limited supervision
9
Experience For Digital Strategy / Sales Resume
- Develop and present client-ready documents and engage with senior business leaders with sometimes unexpected deliverable requests with a short turnaround time and with a high quality output
- Provide thought-leadership with valuable perspective and insight on digital trends, behaviors, and technologies in digital and educate and inform
- Manage the development of the digital user experience through concept, strategy, design and implementation for the Cards’ Benefits websites’ to increase customer engagement through benefit awareness and usage
- Manage the User experience and content strategy for Benefits’ sites’ internal sponsors, including Card Products, Customer Benefits and Cards Marketing teams
- Experience in Direct Marketing, Digital Marketing or Product Management role leading strategy, implementation and management of web sites, portals or related tools
- Manage fulfillment and value realization of region’s Consumer Digital Strategy Portfolio initiatives and position Regional Executives to make informed decisions
- Apply analytics to Carrier’s channel web portal to understand current usage and identify improvements to support the portal’s future development roadmap
- Lead complex digital transformation initiatives from inception through implementation, working with a broad group of stakeholders across EY’s professional service lines, industry sectors, and IT Services
- Confidence to make solid decisions with limited input from Global Digital leaders and to escalate where appropriate
10
Experience For Group Capability Lead Digital Strategy & Innovation Resume
- Work independently and manage multiple priorities simultaneously
- Lead dotted line resources to execute one or more initiatives designed to enhance EY’s digital position in the market
- Contribute to ongoing conceptual problem-solving to evolve the strategic vision and to set objectives of specific digital initiatives (e.g., cross service line service offerings, digital account planning)
- Contribute to the definition of product visions, features and functionality for technology enabled initiatives
- Work with a range of EY stakeholders, as needed, to syndicate the approach, define and track KPIs, craft communications and contribute to change management programs
List of Typical Skills For a Digital Strategy Resume
1
Skills For Director of Digital Strategy Resume
- Strong interpersonal communication and presentations skills
- Eight or more years of related experience developing marketing programs, or equivalent combination of education and professional experience
- Proven experience analyzing digital data to provide strategic recommendations on digital marketing initiatives
- Fluency or very strong proficiency in HTML/CSS and experience editing web page markup and formatting custom e-newsletters required
- Possess extreme attention to detail, problem solving and organizational skills
- Professional experience or 1-2 years of consulting experience
- Prior banking or financial experience
2
Skills For Digital Strategy Leader Resume
- Effectively drive toward impact and simplify the path toward getting there
- Passionate about ‘the user’ and delivering excellent digital experiences
- Proven experience leading large web development projects from inception through successful launch through iterative improvement cycles
- Entrepreneurial spirit; ambitious, self-starter who is able to effectively navigate an ambiguous environment where plans change at short notice
- Significant depth of knowledge and strong project implementation experience within Life Sciences & Healthcare (Pharma, Health Plan/Payer, Provider)
- Interact comfortably and effectively with external partners and clients
3
Skills For Senior Digital Strategy Consultant Resume
- Proficient personal computer skills with MS Office (Word, Excel, Power Point, Outlook, Project, and Sharepoint)
- Experience servicing corporate or B2B accounts is highly desired; relevant consumer experience is nice to have
- A smart, strategic thinker with keen editorial instincts, writing skills, and the ability to spot opportunities and the stories to harness them
- A strong ability to operate collaboratively and independently in a fast-paced environment
- Programming experience in Python, Java or C++ are pluses
- Working knowledge of trends and technology concepts through practice experience
4
Skills For Digital Strategy Business Designer Resume
- Direct or database marketing background, experience with consulting or analytics projects in interactive marketing, including email and search strategies (SEO)
- Experience in licensing, toy manufacturing, financial/market analysis and research, retail management and/or consumer products marketing
- Demonstrated mastery of and affinity for digital tools and platforms, including top measurement, monitoring, insights, and digital/brand marketing platforms
- Experience of actually delivering a project (not just the thinking)
- +8 years in Consulting and SI experience with specific focus on digital initiatives within one or more of the following organisations
- A proven track record of applying commercial acumen to problem solving
- Experience working as part of a team and building collaborative relationships
5
Skills For Global Digital Strategy Manager Resume
- Support Head of Client Experience and Digital and defining and developing a roadmap for GCB’s digital strategy
- Solid understanding of Digital Customer Acquisition marketing techniques and channels
- Experience architecting and integrating 3rd party internal and SaaS applications developed in C# , Java, Angular
- Significant experience in a government contracting and agency environment, including budget responsibility
- Work experience in strategy at a leading management consulting firm, investment bank, or similar corporate strategy roles
6
Skills For Digital Strategy & Experience Design Lead Resume
- Document digital strategy by setting clear objectives and producing plans for platform effectiveness (design, content, functionality, and processes)
- Stay up to date on current and emerging digital trends, best practices and technologies and continually seek ways to improve digital marketing effectiveness
- Demonstrate a history of optimizing multi-channel digital marketing campaigns with successful results
- Experience working is fast moving group environments
- Work with the eCommerce team as the Global Marketing lead as they improve the DTC consumer experience through packaging, communication, etc
- Serve as the authority on digital marketing trends and best practices and recommend effective emerging technologies relative to revenue and margin growth
- Experience of creating strategy in-house for a blue chip company
- Demonstrable experience working within a high pressured delivery environment
7
Skills For Senior Digital Strategy Manager Resume
- A proven track record of problem solving in a commercial context
- Experience integrating 3rd party internal and external applications developed in C# or Java
- Experience with Microsoft technology stack, .NET, SQL, Windows 2012, SharePoint, IIS, working knowledge of SSO technologies, policy management, etc
- Experience with message queuing technologies like RabbitMQ, IBM MQ, message brokers and ESB (enterprise service bus) such as Mule
- Marketing, Strategy and/or Digital Experience with at least 8 years in senior management
- Big-4 or equivalent experience at an established management consulting firm
- Solid baseline of strategic thinking and strategy techniques
- Proven knowledge of an industry - Banking, Retail, Telco, Energy
- Experience in both direct-to-consumer and business-to-business marketing to best reach ILI’s targeted audiences
8
Skills For Head of Digital Strategy Resume
- Experience in a digital marketing role or equivalent
- Demonstrated track record of establishing trusted and meaningful relationships with external organizations and thought leaders
- Experience in both HQ and local market operating environments
- Cross-channel planning experience
- Demonstrate the ability to work within a matrix organization - balancing the needs of the internal client against firm initiatives and goals
- Able to develop strong working relationships at all levels of the organization
- Demonstrate problem solving and intervention when necessary
9
Skills For Digital Strategy / Sales Resume
- Management experience working with a digital team (developers, UX designers, QA specialists, etc.)
- Experience with social media tools for business, including those offered by the major platforms and third parties
- Evaluate and assess metrics and program effectiveness; review trends and monitor proactively; facilitate data-driven decision-making across the organization
- A strong history of delivery at pace
- Willingness to learn, high energy and a strong work ethic
10
Skills For Group Capability Lead Digital Strategy & Innovation Resume
- A solid academic background
- Ensure that brand consistency, IBM voice, and user experience is consistent across all deliverables
- Strong interest in the digital music market
- Management experience with TIAA-CREF or in the financial services industry
- Proven ability to be flexible and tackle new subject areas to develop an informed point of view
- Experience in a corporate or business strategy role
- Advanced experience and knowledge of managing digital communications issues within a large and complex organization
- Passion for/experience with emerging digital technology in the context of healthcare
- Experience within marketing automation is a NICE to have
List of Typical Responsibilities For a Digital Strategy Resume
1
Responsibilities For Director of Digital Strategy Resume
- Demonstrated experience driving results through paid and organic social media campaigns
- Demonstrated ability to contribute to the group/company by providing ideas for streamlining operations and implementing improved processes
- Provide digital consulting to business units and clients to drive customer experience through digital platforms
- Social media marketing experience
- Experience utilizing digital platforms to successfully communicate complex information
- Designs implementation plans consistent with global firm strategy and constituent priorities
2
Responsibilities For Digital Strategy Leader Resume
- Strong dedication to the craft of management consulting, such as problem solving, quantitative and qualitatively analysis, team work, Design Thinking
- Applying best practices and emerging trends in UX/UI, while balancing client requirements and educating team members
- Building financial models and business cases to support your propositional thinking and making cases for the funding to deliver
- Acting as a key contact for business engagement with Digital, including chairing meetings, providing updates to the executive team on our progress etc
- Laying out the vision and strategy for digital projects including websites, mobile applications, social media, and emerging technologies
3
Responsibilities For Senior Digital Strategy Consultant Resume
- Delivering insight to the bank based on your deep understanding of customer, market, regulation, industry analysis and trends
- Managing a multidisciplinary team of UX/UI, content strategy, front-end development, and analytics colleagues and technologies in a matrixed environment
- Providing day-to-day leadership of the team and corporate operations
- Developing proposition to clients across our digital, consulting and platform offerings
- Developing relationships at mid and senior level in companies to inform solutions and to leverage sales
- Conduct usability testing for web properties, making and implementing continuous recommendations for improvement
- Assists with the creation and execution of social / digital campaigns that aid in accomplishing business objectives
- Utilize native social analytics and third-party toolsets to execute on marketing initiatives and devise better content development
- Build the blueprint for the digital transformation of MMD reflecting a future of production whereby
4
Responsibilities For Digital Strategy Business Designer Resume
- Use various sources of data to develop insights to help drive our forward looking strategy
- Creation of engaging and audience-focused online content that motivates target audiences towards action
- Assist in development and implementation of digital advertising campaigns
- Quantitative/analytical undergraduate major in Mathematics, Economics, Finance, Business, Accounting or similar
- Proficiency in using 3rd party Social tools (Hootsuite, Buffer, Nuvi, TweetDeck Sprout Social, Sprinklr, Radian 6, etc.)
- Curiosity about and a deep interest in how digital technology and systems are powering the way users interact & collaborate with each other’s
- Define the digital strategy and execution tactic mix for the IBM Industry marketing program
5
Responsibilities For Global Digital Strategy Manager Resume
- Develop, execute and measure marketing campaigns that drive lead generation through relevant channels
- Stay up-to-date with the latest trends and changes in UI/UX, SEO, paid media and inbound marketing
- Support adoption of programs and campaigns into local country marketing plans
- Proactively engaging with 3rd parties (e.g. FinTechs) to define key opportunities for us to partner on
- Manages differences between internal customer groups to develop shared goals and approaches
- Able to succeed within a matrixed organization
- Provides supervision /guidance to other EY professionals with dotted line responsibilities of cross-functional project teams
6
Responsibilities For Digital Strategy & Experience Design Lead Resume
- Mentor and coach colleagues and team members
- Occasional travel in US and globally
- Drive complex digital transformation initiatives from inception through implementation, working with a broad group of stakeholders across EY’s professional service lines, industry sectors, and IT Services
- Lead a team of Digital Program Managers and dotted line resources to execute one or more initiatives designed to enhance EY’s digital position in the market
- Scan the external environment and brings new ideas for consideration to continue to evolve the digital landscape at EY
7
Responsibilities For Senior Digital Strategy Manager Resume
- Manage differences between internal stakeholders to develop shared goals and approaches
- Makes independent decisions with limited input from Global Digital Director
- Provides supervision /guidance to other EY professionals with dotted line responsibilities on cross-functional project teams
- Strategic consultation: Be seen as a trusted strategic advisor to internal teams and clients alike by providing marketing insights, building business cases, and drawing upon the full scope of Epsilon marketing services, strategic and analytic consulting expertise, data and technology to solve clients’ core business challenges
- Experience working in a corporate environment
- Verify solution’s alignment with requirements and Merck IT architecture
- Change agent for the organization’s digital migration, illustrates concepts and prototypes, summarizes marketplace and competitive trends and strategies
8
Responsibilities For Head of Digital Strategy Resume
- Serve as strategic thought partner to the Digital Group’s senior leadership
- Understands, anticipates and leverages new business and consumer trends in digital technology to secure market leadership
- Provides business oversight and support to possible concurrent digital projects from start to launch
- Works with key staff to develop plans for optimizing users' website experience. Gains insight from web analytics, creates, and implements plans to drive engagement, improve visitor interactions, and optimize performance of web properties
- Provides regular status reports to all levels of management
- Establish a measurement strategy for content and advise on content creation delivering on three core objectives: driving brand awareness, engagement, and relevance. Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice
9
Responsibilities For Digital Strategy / Sales Resume
- Experience interpreting contracts and Purchase Orders and conveying necessary actions
- Conduct research, including audit, gap analysis, and competitor analysis
- An understanding of the roles of Digital Strategy and UX in campaign development
- Collaborate with digital users, internal partners, and content owners to ensure content distribution platforms are aligned against content strategy
- Review digital platform analytics to better inform strategic direction for content, navigation, or other areas related to digital communication efforts
- Play an active role as a member of the Cognizant Digital Works Leadership Team integrating digital transformation offerings with Cognizant’s existing services; and supporting the expansion of Cognizant in our existing accounts, as well as our brand recognition as a Digital Transformation Partner
- Work closely with Cognizant’s consulting, technology, design, data analytics and foundational technology teams to ensure support for leading edge digital transformation offerings
- Reviews digital assets to ensure COUNTRY’s brand promise and characteristics are seamlessly communicated delivering the right message to the right audience at the right time. Ensures digital assets align with visitor expectations, meet our company’s business goals, branding and marketing themes, and messages
- Owning tasks/areas of analysis as part of a team: Leading on defined work packages as part of a broader client engagement, including understanding requirements, structuring the approach and driving analysis
10
Responsibilities For Group Capability Lead Digital Strategy & Innovation Resume
- Research and analysis: Driving the research and analysis on client engagements, including interviewing, identifying relevant secondary resources, developing hypotheses and presenting findings
- Thought leadership: Contributing to our thought leadership programme, including undertaking primary and secondary research, interviewing third parties and contributing towards thesis generation
- Proactive; can work independently and as part of a team
- Can produce well written correspondence and presentations
- Perform scheduled optimization efforts for online media campaigns as well as troubleshoot, ad delivery, and ad performance
- Works well in a lean, fast-paced environment
- Knowledge of software quality assurance methods and best practices
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