Director, Integrated Marketing Resume Sample
Georgiana Heller
68328 Emerson Trail,
Boston,
MA
+1 (555) 388 4760
Work Experience
Director, Integrated Marketing
07/2016
-
PRESENT
San Francisco, CA
- Manage the marketing budget and review business unit marketing spend to ensure programs are consistent and dollars are spent wisely; develop ROI metrics
- Manages like a conductor, not a first-chair soloist; always sees the big picture—doesn’t get mired in specific tactics and activities
- Pushes internal stakeholders to think beyond their short-term sales goals to bigger picture business objective
- Able to identify knowledge gaps and dig deeper into market opportunity, customer pain points and segmentation
- Experience with analytics and measurement
- Experience with content marketing — not as content strategist but as someone who has incorporated content marketing into overall integrated marketing plans
- Sets the direction, keeps strategy on track, connects dots, clears obstacles when needed, but allows team members to lead
Senior Director, Integrated Marketing
12/2013
-
02/2016
Dallas, TX
- Owns the master IM plan but brings together subject matter experts and other stakeholders across marketing, sales and product division
- Consults with content creators and managers to ensure content is strategically aligned
- Passion for e-commerce, fashion, lifestyle and partnership marketing
- Strong critical thinking and decision making skills, with an ability to think out of the box
- Possess the business acumen, relationship building, influence and communication skills to build strong relationships with senior leaders across Saks Fifth Avenue and HBC
- Innovative and team-oriented
- Desire to participate in a fast-paced environment with rapidly changing priorities
- Develop and grow relationships at multiple levels of the customer’s organization in order to guarantee effective contacts internal to the organization and to be aware of problems and opportunities
- Ensuring that the HSN “It’s Fun Here” brand is communicated throughout all events/initiatives
Director, Integrated Marketing Services
04/2009
-
07/2013
Phoenix, AZ
- Assume a leadership role in building strong relationships with Nickelodeon’s Movie Studio and Video Gaming advertising partners
- Position requires a creative thinker who can assess advertiser’s needs and create custom, unique programs that meet clients’ objectives
- Research advertiser’s marketing and brand goals and incorporate them into proposed programs
- Develop and maintain relationships with third party marketing companies
- Keep current on trends and news in fashion, beauty and retail
- Develops and conveys strategic theatrical objectives and directives to divisions to ensure development of product and materials align with the picture’s marketing campaign
- Develops overall project plan that manages the coordination of marketing messages and consumer communications across multiple divisions in a way that’s complementary to the film marketing campaign
- Serves as brand expert for all studio divisions, developing a keen sense of knowledge of all aspects of a film’s production, story points, filmmakers sensitivities, theatrical plans and divisional efforts. Reviews film-related submissions to help ensure cohesion and accuracy with the film and filmmaker interests
Education
Siena Heights University
2003 - 2008
Bachelor's Degree in Marketing
Professional Skills
- Strong planning skills; strong analytical skills
- Very strong team skills, demonstrated experience managing cross-functional teams
- Excellent problem-solving skills; ability to quickly generate alternate solutions/ideas
- Strong, effective public speaking skills
- Excellent marketing, business development, analytical, presentation and team management skills
- Excellent communication skills – ability to connect with CEO to CSR’s
- Excellent technical skills - MS Office (specifically Excel, Word, PowerPoint)
How to write Director, Integrated Marketing Resume
Director, Integrated Marketing role is responsible for software, media, presentation, leadership, planning, retail, training, integration, marketing, advertising.
To write great resume for director, integrated marketing job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Director, Integrated Marketing Resume
The section contact information is important in your director, integrated marketing resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Director, Integrated Marketing Resume
The section work experience is an essential part of your director, integrated marketing resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous director, integrated marketing responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular director, integrated marketing position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Director, Integrated Marketing resume experience can include:
- High energy with strong written and verbal communication skills
- Excellent project management skills for complex, cross-functional campaigns
- Strong communication skills (interpersonal, written, verbal, presentation)
- Experience in digital publishing/media and/or ad agency, with experience in sports
- High integrity and the ability to communicate effectively with client, team, and partners
- Demonstrated cross- matrix management experience
Education on a Director, Integrated Marketing Resume
Make sure to make education a priority on your director, integrated marketing resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your director, integrated marketing experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Director, Integrated Marketing Resume
When listing skills on your director, integrated marketing resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical director, integrated marketing skills:
- Possesses a hands-on approach to marketing with strong project management and prioritization skills
- Strong project management skills; ability to juggle multiple initiatives, organize & prioritize
- Presentation and Communication: Ability to strongly and effectively present and communicate ideas both internally and externally
- Strong communication skills, particularly with customers, industry community, press and industry analysts
- Excellent interpersonal, organization, leadership and project management skills
- Proven experience in identifying, articulating and driving a significant marketing strategy/plan
List of Typical Experience For a Director, Integrated Marketing Resume
1
Experience For Senior Director, Integrated Marketing Resume
- Advanced management skills, business knowledge and leadership capabilities
- Bring a strong POV and deep expertise to the organization and be a leader who helps shape and evolve the effectiveness of our marketing practice
- Experience incorporating content marketing into an overall integrated marketing plan
- Strong track record of integrating strategies across cross-functions and working with various departments in order to align an overall 360 approach
- Demonstrated leadership competencies such as teambuilding, creative problem solving, flexibility and ability to drive change
- Experience in developing budget and plans
- Ongoing analysis of trends with the ability to develop and implement alternative strategies as needed
- Develop and manage marketing dashboard and marketing return on investment used to drive decision making on marketing spend and executive communication
2
Experience For Associate Director, Integrated Marketing Resume
- Develop market-leading ad sales opportunities by collaborating with and influencing multiple internal constituencies
- Manage the Integrated Marketing Team and the implementation of integrated marketing programs from inception to completion
- In the process of developing marketing strategies, work to advance our digital presence
- Develop and analyze creative ideas for our advertising partners that complement and enhance their brand’s marketing goals
- Lead integrated marketing efforts to develop best-in-class opportunities for brands to align with and integrate into our growing slate of content
- Working in media, customer acquisition, or ad agency environment
- Use tools and processes to facilitate the development of marketing and content strategy
- Manage day-to-day workload of the team and support their ongoing needs
3
Experience For Director, Integrated Marketing Services Resume
- Develop and own the annual animation calendar working closely with the US and Canadian merchants to determine which animations to localize
- Recommend and manage the annual marketing animations budget
- Lead monthly animations hindsight meetings integrating learnings into future executions
- Provide leadership and mentorship to the Integrated Marketing team, and promotes a motivated and engaged workplace
- Play a key role in enterprise initiatives and projects such as Driving Traffic, Holiday, Skintensification, etc
- People motivator and committed to supporting team development
- Conversant across all traditional and new media platforms with expertise in social and digital marketing campaigns
4
Experience For Global Director, Integrated Marketing Resume
- Liase with sales in the co-management of a client’s marketing execution and overall partnership health
- Computer, printer, telephone, photocopy machine, fax machine, and etc
- Work with team to drive Sephora's leadership position in the industry by helping to define and articulate a unique approach to color marketing and implement that POV across all marketing touch points
- Lead the strategy and execution of cross-functional plans to grow color category exposure and sales (marketing, merchandising, online merchandising, social media, stores, etc.)
- Extremely detail oriented and has the ability to work in a fast-paced environment
- Relationships with arts & culture, institutional and event partners
- Collaborative approach to partnership with the sales team
- Awareness of current culture as it relates to the brands and relevant promotional opportunities
5
Experience For Director, Integrated Marketing Fragrance Resume
- Some travel required; weekend work required with event execution
- Oversee execution of Teen Vogue’s signature integrated marketing programs and events, ensuring that all projects meet Teen Vogue standards and reflect our brand DNA
- Proactively pursue, create and foster creative partnerships with third parties to enhance Teen Vogue’s portfolio of offerings
- Conceptualize and create custom integrated marketing programs for the company’s largest advertising partners, across a range of categories including: technology, auto, finance, B2B, travel and luxury
- Ensure all major merchandising initiatives are properly supported by marketing
- Become the U.S. Marketing team’s expert on each digital and above the line channel – in order to heavily impact specific plans and ensure we meet our goals
6
Experience For Director, Integrated Marketing & Partnerships Resume
- Develop:a cohesive, multi-channel marketing strategy for the Women’s and Men’s businesses based on customer insights, business trends and company priorities
- Successful account management experience or relatable experience is required
- Integrated industry or related experience
- Find ways to implement initiatives that improve the effectiveness or efficiency of sales and the fit of these services with the client’s goals
- Build strong cross functional relationships with the UACF Media leadership team as well as with UACF as a whole
- Consistent delivery of brand experiences across all customer touchpoints
- Oversee:marketing calendar for Women’s and Men’s division; coaches team in driving activities to increase traffic, engagement and new members
- Budget:Efficiently manages marketing budget available to Women’s and Men’s businesses; monitors and influences centralized marketing spend as it relates to the fashion businesses/consumer
- In collaboration with the VP, conveys strategic theatrical objectives and directives to divisions to ensure development of product and materials align with the picture’s marketing campaign
7
Experience For Director, Integrated Marketing, Glamour Resume
- Works with VP to manage the coordination of marketing messages and consumer communications across multiple divisions in a way that’s complementary to the film marketing campaign
- Supports VP’s in the development, implementation and follow-up on any additional general marketing needs, including creating supplementary marketing documentation (reports, timelines, project overviews/status documents, etc.) as assigned
- Develops short and long term strategic, integrated marketing plans analyzing the company’s objectives and mission and creating a marketing platform that showcases Gogo as a technology leader in the aviation space
- Developing the creative concept and execution for marketing materials in support of marketing Gogo’s suite of products and services, including corporate brochures, advertising, data sheets and all other marketing literature
- Experience in one or more fields of marketing and with offline and online channels (Integrated Marketing, B2B Marketing, Marketing Communications, Sponsorships, Brand Marketing, Promotions / Event Marketing)
- Experience managing a B2B Marketing function
8
Experience For Director Integrated Marketing Resume
- Brand management experience desired
- Evaluate Cox Business’ brand portfolio and evolve existing documented brand strategies, guideline, visual identity and architecture
- Creative thinker who can do a lot with a small budget
- Executive presence and ability to work with senior members of large organizations
- Innovate, think creatively, and foster dialogue across diverse groups
- Represent the Legal & Regulatory US organization within Wolters Kluwer’s global organization & support global initiatives to improve go-to-market, marketing, and sales efforts
- Engage and oversee internal departments (Creative, Experiential, etc.) and outside vendors to achieve successful outcomes
- Support department signature programs, including owning UACF activations within larger tentpole UA events and executing media sponsorships that are part of them
- Develop and maintain effective relationships and regular contact with key stakeholders
9
Experience For Director Integrated Marketing NTR Resume
- Perform client assessments to determine best sales approach
- Identify ways to improve and streamline processes in order to drive results faster, more efficiently, and with greater impact. Develop methodologies that can scale and be repeatable
- Create effective communications including project overviews, business proposals and marketing analyses
- Excellent organizational and project management skills with experience managing multiple projects with competing priorities in a calm and efficient manner. Knows project management principles, processes and software
- Specific project management experience and/or leading large, complex marketing initiatives
- Broad marketing experience across a variety of areas including awareness building, acquisition, engagement and retention. Experience working with other cross-functional teams including creative, product development and market research
10
Experience For Director, Integrated Marketing Resume
- Partner with other marketing department and channel leads & product marketing to create and prioritize business requirements to develop end-to-end integrated marketing plans
- Partner with creative services, demand generation, digital marketing, events and corporate communications & branding teams on the development of the campaigns, plans for channel delivery, manage creative development and production, and measure results
- Strategic understanding of Marketing as it relates to achieving business objectives
- Collaborate with field and partner marketing teams to develop integrated marketing activities
- Advanced understanding of a majority of Marketing channels
- Monitor, assess and report on integrated marketing campaigns performance and provide strategic direction and guidance based on analysis of results
- Create process to find points of integration and alignment by driving collaboration on tools such as editorial, event, campaign and content calendars; yearly marketing plans; budget system practices; metric reporting and analysis; integration of national marketing efforts and implementation of best practices
- Oversee at least five direct reports: (1 integrated marketing manager, 1 demand generation specialist, 1 email marketing specialist, 1 user experience/digital design lead and a 1 digital designer)
List of Typical Skills For a Director, Integrated Marketing Resume
1
Skills For Senior Director, Integrated Marketing Resume
- Experience using CRM systems/platforms and demonstrated evidence of marketing attribution
- Demonstrated executive management agility, and the ability to build strong relationships at the executive levels
- Superb cross-functional and project management skills
- Writing: Needs to have a strong writing aptitude
- Experience managing creative teams including hiring, developing, motivating and directing people as they work
- Experience developing marketing strategies, and leading large marketing campaigns and projects
- Experience developing and executing marketing deliverables that achieve results in changing consumer behavior
2
Skills For Associate Director, Integrated Marketing Resume
- Experience leading integrated media programs, engagement and connection planning, including content, digital (display, SEM, mobile) and social media
- Previous experience with developing and executing marketing plans required
- To continue with our success and to take it to the next level we are looking for a strong leader for our Integrated Marketing Strategy team
- Experience in overseeing a category, business and managing to a P&L
- Employment at and/or experience working with creative/marketing agencies
- Experience in designing and developing data driven campaigns
3
Skills For Director, Integrated Marketing Services Resume
- Experience influencing and collaborating with others (not necessarily direct reports)
- Experience developing an array of marketing communications deliverables in a variety of formats
- Integrated Marketing experience, including tradeshow/events and digital channels
- Experience in marketing or brand management
- Integrated marketing experience
- Experience targeting C-suite with Payers and/or Providers
- Experience targeting Chief Financial Officers
- Experience navigating complex organizations
4
Skills For Global Director, Integrated Marketing Resume
- Experience managing teams through managers
- Experience with analytics and measurement to inform continuous improvement of integrated marketing programs
- Significant agency (or internal agency) media or strategic planning experience
- Experience with writing proposals, sell sheets and sales materials
- Excellent working knowledge of Excel, Word and PowerPoint and the Internet
5
Skills For Director, Integrated Marketing Fragrance Resume
- Successful team building and management experience
- B2B experience in healthcare industry
- Experience with CRM and demand generation
- Health industry experience
- Specific B2B2C marketing communication experience
6
Skills For Director, Integrated Marketing & Partnerships Resume
- Brand development or brand management experience
- Experience developing marketing strategies and plans that deliver positive results
- Experience in campaign strategy creation, plan execution, and analysis
- Streamline and evolve internal processes and tools to improve speed to market and effectiveness; creating and implementing tools to drive revenue
- Build solid relationships with agency partners as well as internal clients
- Cable/telecommunications experience or MBA
7
Skills For Director, Integrated Marketing, Glamour Resume
- Understands luxury brands, products and experiences
- Integrated industry or related experience
- Proven ability to identify, develop, sell and execute results-oriented programs
- Willing to travel for business purposes (within state and out of state)
- This is an opportunity to strengthen a current integrated marketing team while supporting the development of a new enterprise marketing and product platform
- Oversee/collaborate on reader panel efforts, including conducting/packaging surveys and product trials
- Robust knowledge of existing and emerging marketing platforms and channels
- A track record for building and managing successful organizations
8
Skills For Director Integrated Marketing Resume
- Strengths in leading content, media optimization, methods to ensure maximum ROI and tracking on all media investments
- Ensure all major color merchandising initiatives are properly supported by marketing
- Lead the annual marketing planning process
- Partner and align with key internal stakeholders including merchandising, dotca, education, and retail to achieve key business objectives behind each animation
- Approachable, yet assertive approach, in management and interacting with leadership
- Balance data, personality and positional power when influencing others, and negotiates solutions in complex situations
- Span quickly from assessing the details of a plan to the broader strategy
- Serve as the primary liaison for Cox Business and the advertising agency
- Identify and create unique marketing programs that can be implemented for an individual brand or category, or across multiple brands
9
Skills For Director Integrated Marketing NTR Resume
- Understand all company initiatives and objectives, and ensure all marketing plans reflect and incorporate where possible
- Assist in the training of Account Executives on how to sell events and station’s assets
- Manage multiple agencies and partners to concept, develop and execute all creative that is relevant to each brand’s positioning, core demographic
- Partner with account management, talent, marketing and campaign team leads to turn big ideas into sellable programs for StyleHaul sellers
- Lead and manage the Marketing Services team with accountability and a focus on results
- Serve as liaison between business and functional units in the ideation, coordination, planning, communication, and success of client campaigns
- Sell and lead the development of successful marketing solutions into senior management
- Documented history of driving client brand and financial goals
10
Skills For Director, Integrated Marketing Resume
- Expert in cross channel integrated marketing programs and campaigns
- Leverage content and channel marketing, media buys and demand generation tactics to improve the performance of our campaigns
- Partner with event planning team and corporate communications to expand campaign touch-points
- Work with the Integrated Marketing and Sales teams (National & Regional) to strategize/brainstorm on all proposals to answer RFPs and proactive requests
- Drive the overall Canadian marketing animations strategy, aligned to corporate and business objectives, client audiences, and key strategic pillars
List of Typical Responsibilities For a Director, Integrated Marketing Resume
1
Responsibilities For Senior Director, Integrated Marketing Resume
- Deliver campaigns at scale that drive excellent customer experiences and business impact
- Lead a world class team of integrated marketers who masterfully translate business objectives into comprehensive marketing campaigns
- Oversee and develop marketing strategies for our Regional business, NewBeauty Pro
- Develop overarching program/partnership strategy and lay tactical groundwork for issue programs
- Create sales tools including presentations, one-sheets, and email blasts that promote our brand, programs and key business initiatives
- Oversee Integrated Marketing Manager, Art Director, NewBeauty Pro client services team and freelance staff brought on for project execution
- Ensure localization and Canadian marketing strategy is integrated into Dotca programs
- Develop and build brand management in Canada working closely with key brand partners in order to drive our Sephora retail programs
2
Responsibilities For Associate Director, Integrated Marketing Resume
- Work with business unites, product marketing, and sales leaders to shape campaign themes
- Partner closely with cross-functional teams to both deliver on near term objectives and influence the evolution of our solutions and processes to continuously improve the customer experience and marketing performance
- Manage the execution of all individual client programs (e.g. branded content, digital initiatives, advertorials, events, sponsorships, mailings, sampling, etc.) from inception to completion
- Collaborate with Sales to create client-specific presentations
- Manage budgets related to advertiser promotional/added-value programs
- Spearhead/supervise in-book and online promotional efforts
3
Responsibilities For Director, Integrated Marketing Services Resume
- Establish new relationships with outside organizations, sources and vendors—seek out innovative new alliances that help position NewBeauty for growth
- Create efficiencies and develop systems to improve and manage the workflow and the overall infrastructure
- Align with dotca team on overall Marketing strategies ensuring consistency across channels, the Canadian business and marketing initiatives ultimately bridging the gap between Canada Marketing and Dotca Marketing
- Increase visibility of the animations calendar and omni-channel initiatives to the greater organization and promotes better integration with key internal partners
- Develop and maintain senior level relationships with US partners
- Collaborate cross-functionally and gain alignment and buy-in and all levels
- Develop a comprehensive, integrated marketing strategy and execute plans– including budgets, channel mix (web, email, social, trade media, print, events) and timelines – to drive lead generation/funnel throughput
- Lead trade association strategy - including relationships/sponsorships, events and conferences. Bring innovation and ideas to the exhibit experience to help distinguish Sodexo and drive targeted impact. Governance of local and national trade show exhibits including booth, traffic building promotions, press releases and logistics
- Build and execute plan to drive engagement and strengthen support/advocacy (NPS) of existing clients
4
Responsibilities For Global Director, Integrated Marketing Resume
- Leads the development, distribution/trafficking of campaigns - ads, case studies and content to support plan; Ensure that messaging and tactics are aligned to support the strategic plan; Ensure consistency of brand look and feel
- Partners with Offer Development team in support of the deployment of new offers and programs
- Lead collaborations in aligning campaigns and integrated editorial calendars across different media platforms and distribution channels in partnership with Brand Communications, PR/Media and other functional teams
- Strategically utilizes the CRM database, and drives marketing attribution and reporting
- Primary segment liaison for marketing automation platform
- Monitors performance and continuously seeks and tests new ways to drive effectiveness and improved marketing outcomes. Communicate results and their importance to internal stakeholders
5
Responsibilities For Director, Integrated Marketing Fragrance Resume
- Develop and manage campaign objectives, goals and budget. Accountable for driving to target outcomes within budget
- Collaborate with cross-functional teams (Sales, Ops, Finance, Solution Development) to achieve strategic plan goals and KPIs
- Manage direct reports, agencies, freelance vendors, and contractors as appropriate
- Develop and adhere to timelines and budget
- Create and maintain marketing asset framework and architecture and lead the development and management of content within including collateral, presentations, video’s and demos
- Sales Support, Training, Presentations
- Creative Development, Research and Analytics
- Campaign and Event Execution
6
Responsibilities For Director, Integrated Marketing & Partnerships Resume
- Establish strong, value-laden relationships with MTV channel peers to develop custom marketing opportunities that delight clients, increase revenue, and drive channel initiatives forward
- Maintain an understanding of the media marketplace and audience insights to uncover/build unique content and strategic opportunities
- Deep knowledge of sales and marketing principles and methods for demonstrating, promoting, and selling products or services. This includes solution-selling marketing and sales strategy and tactics, sales techniques and sales control systems
- Thorough understanding and experience (managing and setting strategy) with common digital publishing metrics and analytics including yield, RPM, CPM pricing, audience packaging and targeting
- Innovative thinker capable of operating both in a hands-on / execution capacity (detail-oriented, conscientious) as well as a strategic capacity (asks "why")
- Can-do attitude, ability to manage ambiguity, and thrive in a fast-paced environment
7
Responsibilities For Director, Integrated Marketing, Glamour Resume
- Successfully anticipates market trends and leverages his/her knowledge to advance and evolve the business
- Work effectively with cross-functional teams, manage multiple priorities and deadlines, be detail-oriented and work independently as well as in groups
- Understanding of the relationship between multi-platform media sales, marketing, and the advertising marketplaceOutstanding written and verbal communication skills
- Leading Frozen Foods data review for internal research inputs to ensure accuracy (e.g. MMM), works with internal and external stakeholders on insight development and is accountable for the application of internal and external learning to the business unit’s activation through brands
- Position Gogo as a leading technology brand in the aviation industry measured by perceptions of both airline partners and travelers
- Establish and lead an integrated marketing process consisting of programs and campaigns that spans both online and offline marketing initiatives and integrates not just the marketing organization but marketing, sales, and product
- People management experience?
8
Responsibilities For Director Integrated Marketing Resume
- Increase marketing lead and demand generation measured by increase in pipeline and revenue impact
- Increase brand awareness, engagement and consideration with airline partners and prospects with focus on international markets
- Establish a content marketing program that integrates fragmented initiatives in place today and results in an increase in engagement and conversation – both online and offline
- Rollout and lead the adoption and utilization of the major tools and tactics for demand generation including: marketing automation (e.g. Eloqua), Salesforce CRM, Gogo web properties and search, direct marketing including tradeshows, roadshows, private events and advertising
- Collaborate and partner with Sales Management to develop the best strategies and offerings to support their client and market needs
9
Responsibilities For Director Integrated Marketing NTR Resume
- Lead the education and excitement of Hulu offerings to the East Coast and Mid-West teams
- Advocate the need for ad sales and the importance of integrated solutions with partner groups to increase revenue
- Be empowered to manage, lead and develop others
- Play an active “hands-on” role in the deployment of strategic plans
- Dynamic and high energy team player who can build, energize and motivate teams
10
Responsibilities For Director, Integrated Marketing Resume
- Passion for the eBay brand
- Implement change successfully. A person that won’t hesitate to challenge others in a positive/constructive way
- Brand acumen/brand ambassadorship
- Plan and track complex marketing campaign launches that include coordination of internal teams and external agencies. Develop milestones and schedules for projects, ensuring project team and stakeholder alignment; manage to, and deliver on, agreed-upon deadlines. Understand and identify key interdependencies and critical path tasks, as well as anticipate potential issues
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