Head Content Resume Sample

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Gussie Funk
695 Jenifer Fork,  Boston,  MA
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Work Experience


Head of Content
04/2017 - PRESENT
New York, NY
  • Works across content capabilities, in conjunction with BU’s to ensure that content compliments and reinforces editorial efforts, created content, partnerships and technology capabilities
  • Demonstrate clear creative and commercial understanding, with a strong knowledge of each brand and client’s style and personality, the requirements of any brief, commercial sensitivities and by adhering to tight deadlines
  • Own the development and operations of Cora’s forthcoming content platform
  • Direct the strategy of the content platform, while managing all execution and daily operations
  • Oversee the development and execution of Skratch’s content strategy and voice
  • Manage the full integration of content from creation to execution including production, programming & creative scheduling across all digital and social platforms
  • Lead the brand and creative strategy for content and programming
  • Work with visual designers to integrate imagery and visuals into content
Head Content
02/2012 - 01/2017
Houston, TX
  • Manage programming team including goal setting, staffing, production and performance
  • Oversee audience development and release strategies for content
  • Develop creative solutions for external partners and emerging platforms
  • Build and foster content partnerships and industry relationships
  • Strong leadership, team building and operational experience
  • Highly ambitious, creative, self-motivated and organized personality with successful content development and production background
  • Exceptional writing, editing, and storytelling skills
  • History of building and managing multiple and successful productions
Global Head of Content
11/2005 - 01/2012
San Francisco, CA
  • Strong programming and social media skills
  • Extensive knowledge of content that can be exploited across multiple digital and linear channels
  • A brand builder with strong creative sensibilities and the ability to identify compelling storylines
  • A strong visual eye that showcases content in brand appropriate ways
  • Kick-starting and helping lead new initiatives
  • Serious journalism and financial experience required
  • Demonstrable skills building new digital content products

Education


Siena Heights University
1999 - 2004
Bachelor's Degree in Marketing

Professional Skills


  • Experience in creating quality content experiences for substantial sized audiences and 4+ years of management experience
  • Proven experience in e-commerce, with a demonstrable understanding of the online interactive experience
  • Competitive package based on experience and relevant skills
  • Excellent interpersonal skills with which to engage senior stakeholders. Collaborative and effective
  • Experience working in a fast-moving entrepreneurial environment with competing deadlines and priorities
  • Proven experience managing and leading teams
  • Proven experience including extensive ‘high level’ content/programme development

How to write Head Content Resume

Head Content role is responsible for media, digital, social, finance, training, integration, marketing, auditing, compensation, shipping.
To write great resume for head content job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Head Content Resume

The section contact information is important in your head content resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Head Content Resume

The section work experience is an essential part of your head content resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous head content responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular head content position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Head Content resume experience can include:

  • Partner across CMO to refine and develop a sound communications architecture to support the business Seek innovation around multimedia channels for content delivery
  • Evaluate market and competition across all digital and traditional media and apply the learning’s to enhance the business offering and drive incremental revenue
  • Strong mentorship skills, being able to share information and educate others
  • Key capabilities: cross-organizational collaboration, exceptional skills in managing executive office operations
  • Clear communication. Can effectively engage an audience, whether it's an internal team or millions of readers worldwide
  • Strong appreciation of good web site design, passionate about all things digital

Education on a Head Content Resume

Make sure to make education a priority on your head content resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your head content experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Head Content Resume

When listing skills on your head content resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical head content skills:

  • Excellent written and verbal communication skills, including experience working with Tone of Voice and developing content for mobile consumption
  • Extraordinary written and oral communication skills; with direct past experience leading editorial teams and in writing and briefing creative teams
  • Excellent IT Skills with examples of written work, presentations and spreadsheets produced
  • Work closely with other managers within creative to ensure all teams within the department are working effectively and efficiently together
  • Proven experience of internet / interactive copywriting within the fashion, editorial or related industry
  • Critical thinker, with exceptional collaborative skills and the ability to influence at an executive level

List of Typical Experience For a Head Content Resume

1

Experience For Head of Content Resume

  • To ensure that backlist titles are kept up-to-date and are managed effectively so that they provide maximum profit
  • Proven track record of managing planning and executing successful lead generation and customer acquisition campaigns via direct marketing vehicles
  • Experience along with a background in publishing, fashion, marketing, and/or advertising
  • Experience in launching and managing websites
  • Demonstrated ability working on project from start to finish while working with a team or independently
  • Measure and evaluate content production quality on an ongoing basis and use research and data to ensure its effectiveness in global markets
  • Experience in leading Content strategy from an e commerce background
  • Mid to senior level experience working as a fashion writer and/or editor
2

Experience For Head of Global Licensing & Content Operations Resume

  • To maintain cordial and good working relations with various authors, reviewers, in-house teams and freelancers & vendors
  • Understand technology but also have a solid comprehension of art and culture
  • In marketing and/or agency positions, with content, social, and digital leadership experience at a top brand or agency
  • Successful management experience — expert at building and leading a team, as well as influencing teams and cross functional partners across the company
  • Experience managing agencies with successful delivery of campaigns, frameworks and other brand assets
3

Experience For Global Head of Content Resume

  • Strong presentation abilities as a means to build consensus around strategic objectives and project plans
  • Deep passion and knowledge of music & artists and a strong understanding of how & where fans engage with songs, albums, playlists and artists
  • Bring an innovative, positive, entrepreneurial and creative passion to the role with an unyielding drive to experiment, learn, adapt, collaborate and succeed
  • Aligning India Content development strategy to Growth product development strategy
  • Tracking of Project success
  • Understanding of the interplay offline and online and between paid and owned content distribution channels
  • Contribute ideas to all aspects of THEOUTNET business, particularly pertaining to content / editorial / marketing / merchandising
  • To help in the planning of the publishing programme in keeping with the market trends
  • Build the website branding in alignment with the Marketing strategy and guidelines
4

Experience For Head of Studio Content Resume

  • Contribute to site copy: non-editorial site copy including Help and About pages, Terms & Conditions and shipping policies for both INTL and AM sites
  • Empathy. Understands what makes empathetic content and ensures that it’s the standard for all outward-facing content
  • Leadership. Teaches the team how to fish instead of fishing for them
  • Strength in range.Has led a variety of projects (from product-specific UX copy to large storytelling concepts) and understands the medium for every message
  • Trust.Understands the strengths and experiences of their writers and gives them the autonomy they need to perform at their highest levels free of micro-management
5

Experience For L&D, Head of Content Resume

  • Creates and implements marketing strategy that balance the needs of the business, clients and the brand
  • Energetic, pro-active with a positive ‘can – do’ attitude approach to change, including new technology and techniques
  • Interpret a user’s needs and requirements and provide digital marketing consultancy as required
  • Provide support to client-facing L & D leaders and HRBP’s as necessary to build organizational development strategy
  • Apply knowledge of social media platforms in conjunction with content marketing to deliver both short-term and long-term goals
  • Maintain, manage and grow relationships with key third party partnerships across the content marketing and social media industry
  • Be able to create compelling messages and content pieces for different target groups
6

Experience For Head of Digital Content Resume

  • Responsible for leading Bilingual Content Creation teams within a dynamic and competitive environment
  • Help drive the development of a content management system and related tools for collaborating with team members
  • Direct interactive agency marketing and media campaigns to meet business performance objectives
  • Liaise with external contacts to acquire quotes and content for homepages and on site pages, marketing assets and videos
  • Fact check: work with the subbing team to ensure all facts and language is correct and up to date
7

Experience For Head of Kindle Content Demand / Marketing Resume

  • Highly organized and exceptional planning capabilities
  • Manage publishing of content to website and other relevant channels
  • Ability of Re-Use existing Content and Global content
  • Healthy relationship with Global Schools team and Growth country Product heads for bring Global practices to India
  • To visualize and deliver the final product working closely with the Design and Production departments
  • To undertake official travel to support the sales and marketing functions for promotions and retentions of the titles
  • To generate commissioning reports (with leads) every month
8

Experience For Head of Content Program Management Resume

  • To occasionally acquire books on quizzing/translation
  • Research market trends, study competition and develop market intelligence to expand the publishing programme
  • Strategize, brief, plan, and lead execution of campaigns to support key brand, product, and business objectives, bringing ideas from presentation to production
  • Business Acumen. Be able to talk business and map content and copy decisions to tangible business goals
  • Commercially focused and driven by results - links own KPIs with impact on business performance
  • Overall leadership to provide continuous development and execution within new business, client services and overall delivery within the company’s Brand Content division
9

Experience For Global Head of Content Specialists, FI / FX Resume

  • Spearhead growth initiatives across the agency’s network and client roster
  • Lead and inspired large teams of creative personnel and content creators to achieve company’s stated goals
  • Continually refine content strategy and Seeker’s voice to advance our brand and drive audience growth
  • Internal and External Sr. Management / Board of Directors
  • Identify and engage content influencers and creators
10

Experience For UK Head of Digital Content Resume

  • Identify new opportunities for business growth and development
  • Oversight of all content publication
  • Passion for technology and how it impacts users
  • Great communicator across business and creative topics
  • Able to commission and deliver written, audio, video and interactive content
  • Develop standards and best practices for creation, management, maintenance, and governance of content, overseeing editorial processes in an agile/Lean UX environment
  • Represent content creation at a senior level, collaborating with senior team members in UX, design, marketing, public relations, customer service, IT, and human resources
  • Supervise and manage a team of bilingual writers and content officers

List of Typical Skills For a Head Content Resume

1

Skills For Head of Content Resume

  • Experience with creating compelling messages for different client types
  • Proven track record of leading and managing teams of content creators
  • Extensive experience of guiding and directing content creators to deliver exceptional content that meets client objectives
  • Senior marketing professional with a proven and established track record in marketing
  • Create an engaging experiences by using market research to target user’s preferences
  • Influence senior stakeholders and the wider business to change the perception of content to become a valued strategic asset and an effective marketing tool
  • Effective and tight working relationship with BU stakeholders
  • Experience in leading the development and execution of a print and digital editorial strategy within a financial firm or for a mass market or niche publication
  • Significant experience working with financial markets or with its stakeholders
2

Skills For Head of Global Licensing & Content Operations Resume

  • Demonstrable experience in marketing communications production and delivery
  • Experience of working with CMS and Indesign
  • Extensive editorial experience across news, opinion and events
  • Developing and embedding licensing and negotiation best practice across licensing teams
  • Developing and implementing the account management framework for publishers, and owning selected publisher relationships
  • Acting as lead negotiator on large and /or strategic licensing deals, typically alongside the key P&L owner
  • Producing all content across print and digital to support channel marketing in client acquisition
  • Licensing best-practice frameworks, tools and capabilities to drive greater consistency and better negotiation outcomes
  • Understanding of the wealth management target clients
3

Skills For Global Head of Content Resume

  • Understanding of regulatory requirements and financial promotions
  • Marketing – for the purposes of copy content and social media strategy
  • Establish and maintain a workflow for requesting, creating, publishing, evaluating, and retiring content
  • Track record in qualitative and quantitative research, presenting this in an engaging, public-facing manner
  • Devise B2C (business to consumer) integrated digital marketing campaigns with the aim of acquiring and retaining users of our platform
4

Skills For Head of Studio Content Resume

  • Develop and own tracking/ auditing metrics to scalably and continually track / report on progress
  • Track record of interfacing with a range of senior industry stakeholders, building trust, confidence and respect
  • Creation of a client literature strategy for all client groups; developing all literature pieces, and removing all items that are extraneous
  • Develop collaborative model that accesses the creative thinking and production expertise of Trailer Park’s complete offering
  • Familiar with concepts and best practices for creating and delivering content across multiple channels: Web, Mobile, Social Media
  • Responsible for all design, photography and video production across all formats, working closely with Brand team to ensure consistency to brand guidelines
  • Creation of new product ideas to not only replace any failing or cancelled activity but drive EuroFinance into new areas and new audiences to enable growth
  • Lead and manage POD publisher relationships – including annual negotiations, contracts/ content commitments, and events/ communications
5

Skills For L&D, Head of Content Resume

  • Commercial / business case framework and guidance to inform licensing approach
  • Estudios Universitarios relacionados con Publicidad, Marketing y Comunicación Audiovisual
  • Demonstrable track record of developing events and programmes to deadline and delivery to budget and quality standards
  • Track record of corporate story-telling
  • Develop and maintain collaborative relationships with the communications teams across Kantar's UK operating companies
  • Pro-active and consistently striving to improve and widen knowledge base
  • Inspire, lead and manage our large content team and develop the capability of the function to deliver best in class communications across all channels
  • Responsible for managing the factual content for all products and hotels and continuously monitoring and reviewing accuracy of our content through the team for all channels
  • Set integrated content standards for the business in-line with best practice and industry standards to maximise engagement in most relevant way for each channel (mobile, Web, Digital Marketing, Social Marketing, Retail)
6

Skills For Head of Digital Content Resume

  • Satisfied clients from both buy and sell side across all products lines
  • Great development opportunities internationally
  • Centraly located office in Munich
  • Satisfied clients (sponsors and delegates) from both buy and sell side across all products lines
  • Develop successful new events/products
7

Skills For Head of Kindle Content Demand / Marketing Resume

  • Develop and drive the content acquisition and management strategy for Print on Demand- to continually drive growth and scalability
  • Drive execution of all content management activities – through global Text and Trade Books Vendor Management (VM) teams and Content Account Management (CAM) teams
  • Drive complex business analysis to identify opportunities to drive growth and scale and develop new tools and process to scalably track and capture these opportunities
  • Work cross-functionally to continually identify ways to scale and automate
  • Facilitate complex external and internal networks associated with policy and design
  • Governance Board and Process
  • Quarterly Report, Roadmap and Metrics performance (Royalties, Operations)
  • Content Strategy and Forecast
8

Skills For Head of Content Program Management Resume

  • Budget Inputs and Royalties Allocations
  • BU plan for global 3rd party content that aligns with the overall strategy
  • Produce agreed deliverables and support with sales, products, technical, Legal, and other groups inside the business
  • Executable recommendations to optimise the portfolio: opportunities to better leverage content and / or reduce costs
  • Consistent and enhanced approach to account management of publishers / licensors with differential levels of engagement
  • Enhanced relationships with key licensors / content suppliers
  • In content development and promotional roles within the Finance/Financial News discipline
  • Strong marketing communication skills across digital, social and traditional media, direct marketing, marketing automation, lead generation, event marketing, including management of multi-layer communication campaigns
  • Inglés alto (B2 mínimo, deseable C1 o C2)
9

Skills For Global Head of Content Specialists, FI / FX Resume

  • Más de 4 años de experiencia en el sector de la Comunicación
  • Presence and stature to generate respect and trust internally and externally
  • Highly trustworthy and organised, able to ensure a robust methodology is applied to awards and surveys and to manage multiple projects at once
  • An excellent understanding of The Economist and The Economist Events brands and position in the marketplace (including understanding of key competitors’ brands)
  • Face to face and presentation skills
  • Extensive experience of creating content for commercial social media activity
  • Extensive of experience of working with sales teams and clients direct to deliver exceptional content
  • Strong relationship building ability internally and externally
10

Skills For UK Head of Digital Content Resume

  • Good understanding of analytical tools to assess content performance, ability to analyse and interpret data
  • Previous experience in using web based content management systems
  • Strong mentorship. Gives guidance to individual team members on content quality, makes sure that everyone is aligned with teams' needs
  • Develops strong relationships with internal clients and specialist centres
  • Good commercial awareness and able to manage for value
  • Experience in technology, brand or content

List of Typical Responsibilities For a Head Content Resume

1

Responsibilities For Head of Content Resume

  • Own, manage and lead THE OUTNET editorial team to produce engaging and inspiring content on a daily basis
  • To coordinate and monitor work of the commissioning and development editors based on schedules and budgets in consultation with the Publishing Manager
  • To draw up budgets and schedules for every manuscript being handled in the list and to work within the stipulated time frames
  • Minimize rejection rates and duplicates
  • Continually seek operations process improvements to drive quality, efficiency, and profitability
  • Identify and consistently improve KPI's and revenue growth opportunities
  • Agency and/or 3rd party management
  • Work closely with cross-departmental peers to deliver and THE OUTNET business KPIs, proactively managing workflow and resolving issues, reacting to sales and marketing results and ensuring delivery of exceptional editorial content to drive visitors, customer engagement and sales
  • Own, edit and write copy for weekly marketing emails, social media, promotional banners, videos and special projects, ensuring all messaging is in keeping with THE OUTNET’s house style and tone of voice
2

Responsibilities For Head of Global Licensing & Content Operations Resume

  • Manage copy for promotional activities such as magazine partnership promotions, press releases, affiliates newsletters and competitions
  • Provide leadership to inspire, engage and motivate the editorial Develop performanceand inspire teams to “Be the Best” and YNAP values
  • Continue to provide support for the social content strategy and tone of voice for THE OUTNET’s social media channels
  • Interview industry insiders for video content, write scripts and record voiceovers, for all projects and campaigns
  • Oversee research and idea generation for editorial stories
  • Liaise with fashion and editorial assistants to keep the editorial trend, style guides and story folders up to date
3

Responsibilities For Global Head of Content Resume

  • A love of and genuine interest in fashion
  • Excel within a dynamic and fast paced environment
  • Serve as primary content and platform strategist
  • Strategize and conduct audience and brand partnership development
  • Manage freelance writers and external contributors
4

Responsibilities For Head of Studio Content Resume

  • Write and edit editorial copy
  • Work closely with senior team members to develop and execute aggressive growth strategy
  • Genuinely interested in, and passionate about, Cora’s mission and women’s health
  • Obsessed with quality and detail
  • Creative thinker who’s also extremely organized
  • To lead a seasoned Project leads in Content development
  • Content Development = Print + Digital
5

Responsibilities For L&D, Head of Content Resume

  • P&L for each project to be delivered
  • To provide insightful suggestions to increase the revenue / turnover and the market share of Pearson Education from the K-12 list
  • To drive the commissioning process and liaise with the author(s) and editor(s) in response to feedback from reviewers and also in response to studying the competition for improving the quality of each manuscript with a distinct competitive advantage over other publishers’ books
  • To ensure that the final product is of the highest possible quality within the constraints of time and budget to achieve maximum sales potential
  • To supervise quality control at every stage of the Editorial and Production process
  • To be aware and informed about the latest trends in education and developments across syllabuses as also with the relevant competition by talking to teachers and teacher trainers, attending seminars, conferences, and book fairs
6

Responsibilities For Head of Digital Content Resume

  • To work with the design team to help them to visualize the book designs & book covers
  • To oversee a team of copy-editors/editorial assistants
  • To be in charge of the activities of the production department of the company
  • Manage the team, give necessary support to each member and train them to maximize their potential
  • Develop a cross-functional, high velocity content engine that leverages talent from within and outside the Dropbox organization. Deliver content that balances quality and cost efficiency while supporting the company’s various audiences, channels and business objectives
  • Align our global content and social media strategy in terms of channels, platforms, tools, and governance, publishing, and community management approach to maximize the reach and impact across owned channels
  • Develop a world-class editorial team that creates written content that elevates the brand narrative through product and thought leadership while delivering on performance goals for audience development and SEO through the Dropbox blog(s)
7

Responsibilities For Head of Kindle Content Demand / Marketing Resume

  • Collaborate with Brand, Influencer, and Event Marketing to develop partner-driven content and distribution opportunities that align with brand and business marketing initiatives
  • Partner closely with the Brand Design team on our visual identity including visual design, voice and tone, applying it consistently across all of our content and channels
  • Partner with Product Marketing and Digital Marketing teams to identify, create, and repurpose content to support sales, acquisition and lifecycle marketing needs through Dropbox campaigns, landing pages, blogs, etc. Develop content to support the company’s SEO goals through content, partnerships, and social media efforts
  • Partner with Marketing Operations to develop content measurement framework. Develop rigorous approach to testing, measuring, and optimizing results to maximize business impact of content efforts
  • Develop and inspire team members to push boundaries, discover new approaches, test new tools, and take calculated risks to produce high impact results
8

Responsibilities For Head of Content Program Management Resume

  • In-depth knowledge of content, social and digital marketing trends, best practices, and tools of the trade with a curiosity and thirst for continuous discovery and learning
  • Deep understanding of, and experience with creating breakthrough content and effective distribution to elevate a brand in terms of cultural conversation and business impact
  • Deep connection to local brand/agency community and people resources with a consistent track record delivering world-class creative results
  • Hands-on, roll-up-your-sleeves, style – ability to actively build and evangelize work in an environment that is not always linear in its approach
  • Manage the editorial board to set a top-down content agenda
  • Collaborate with our affiliates to leverage and coordinate thought leadership expertise
  • Create customized output as appropriate for Legg Mason’s global markets in line with the overall business strategy
  • Use the editorial board to identify clear themes for Legg Mason (LM) to comprehensively address in thematic campaigns and in the promotion of LM affiliates
  • Manage the Corporate Editorial Calendar and its execution globally
9

Responsibilities For Global Head of Content Specialists, FI / FX Resume

  • Own day-to-day thought leadership, value add, and investor education content implementation for Leggmason.com including, image selection, content tagging, content expiration, selection of related content, development of headlines, and meta-content
  • Work with Heads of Client Experience and Head of Digital Experience to develop new content experiences that drive engagement using video, charts, data visualizations, and interactivity
  • Establish content and creative guidelines for the production of thought leadership, investor education, and value-added content including, form, format, language, and tone that support the LM brand positioning
  • Content Syndication and Promotion
  • Develop a content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work: for building the brand; for creating/converting demand; and for extending our value to existing customers
10

Responsibilities For UK Head of Digital Content Resume

  • Lead a team of in-house, freelance and agency content strategists and producers to create regular content to be marketed via all inbound channels (social, email, blog, landing pages, etc.)
  • Manage the strategy, creation, review and quality for all content which could include: infographics and other engaging thought-leadership, curated lists/articles in conjunction with industry luminaries, animated videos, research/buying guides, interactive tools, and customer stories (written, video documentaries, interviews, etc.)
  • Well organized with exceptionally strong communications skills that is adaptable to different personality styles and situations
  • Leadership experience with digital content creation & managing a team - ideally coming from an agency, music label or similar entertainment field
  • Strong knowledge of content creation/project management tools and platforms
  • Lead and shape a high performing team of content managers and creators to build & create dynamic, relevant and engaging content
  • Produce financial planning-led campaign and insight pieces for use in campaigns and direct client sales engagement

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