Marketing Manager, Events Resume Sample
Kianna Schinner
81512 Nellie Forges,
Boston,
MA
+1 (555) 776 7892
Work Experience
Marketing Manager, Events
09/2017
-
PRESENT
Chicago, IL
- Oversee assigned external events and other special engagement experiences for donors and prospects and support the Events Director in other major events throughout the year
- Be responsible for onsite staff management for major events to ensure the end result of high-quality guest experience
- Create, oversee and execute the event evaluation and closing process for events and report out on the results quarterly
- Partner with the Marketing Department for all necessary materials and collateral needed for each event
- Serve as liaison with Finance and Administration department to ensure all contracts, invoices, and budgets are properly managed
- Manage and support ‘on loan’ staff throughout the launch process. Ensure they gain the relevant required experience whilst also wider exposure to the business
- Professional experience in a corporate or startup environment
- Experience with digital media, partnerships, marketing, and advertising
- Develop consumer facing event materials
Life Time Events Tri-marketing Manager
12/2010
-
06/2017
Dallas, TX
- Gain commitment from field to implement event recommendations (planning, services, invites, direct mail, etc.)
- Provide event services production and operational support
- Communicate commitments to Marketing Manager and Event Production Coordinators for execution
- Knowledge of marketing, sales and business initiatives, including digital marketing, event management, and marketing campaign execution
- Experience managing large scale events
- Team player, enthusiastic and flexible
- Ensuring adherence to the bank’s Policies, Governance and budgetary guidelines at all times through checks on meeting requests, approvals, risk assessments, invoices, expenses
Senior Digital Marketing Manager, Events
07/2008
-
09/2010
Philadelphia, PA
- Partner and collaborate with event leadership to set metrics and goals for measuring the success of the event’s ultimate goal of increasing sales revenue
- What: Oversee assigned external events and other special engagement experiences for donors and prospects and support the Events Director in other major events throughout the year
- Work with event leads to co-develop a Pre, During, and Post event engagement plan for each event and communicate strategy to staff
- Serve as lead liaison with venues and vendors or with event contractors for assigned events
- Manage the guest experience onsite as assigned
- Create project timelines for each event and keep internal teams accountable for deadlines
- Train all staff for each event on how to execute onsite activities such as guest registration, technology onsite, auction tools etc
Education
Rockhurst University
2003 - 2008
Bachelor's Degree in Marketing
Professional Skills
- Strong business acumen and professionalism, excellent presentation skills with solid communication skills both verbal and written
- Relevant work experience in online consumer marketing managing online customer experience, merchandising, and marketing strategies
- Exceptional project management and meticulous planning skills
- Experience proposing new ideas, concepts, or features with confidence, providing supporting data and projected ROI
- Experience of working in a matrix organisation and in collaborating with cross-functional/cross-market teams
- Maintain strong competitive intelligence, keeping pulse on innovative and effective event marketing tactics
- Experience interpreting consumer data and making business recommendations to drive event performance
How to write Marketing Manager, Events Resume
Marketing Manager, Events role is responsible for research, finance, retail, database, planning, reporting, design, digital, travel, events.
To write great resume for marketing manager, events job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Marketing Manager, Events Resume
The section contact information is important in your marketing manager, events resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Marketing Manager, Events Resume
The section work experience is an essential part of your marketing manager, events resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous marketing manager, events responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing manager, events position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Marketing Manager, Events resume experience can include:
- Excellent written proof-reading skills in English as well as mandatory fluency in Spanish
- Leverage events after the fact with effective follow up marketing, and share transparently the analysis and reporting on the success of the program
- Liaise with the delegate telesales team to maximise marketing efforts, including briefing, sharing of lists, lead generation and contact strategy
- Day to day management of marketing operations (budget tracking, finance and legal approval for projects, keeping the events tracker up to date etc.)
- Track record of managing events in a B2B ad tech/tech environment and executing an events marketing strategy to generate leads and deliver thought leadership
- Plan and coordinate all Motion Industries corporate events including, but not limited to sales meeting, trade shows, and hospitality events
Education on a Marketing Manager, Events Resume
Make sure to make education a priority on your marketing manager, events resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing manager, events experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Marketing Manager, Events Resume
When listing skills on your marketing manager, events resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical marketing manager, events skills:
- Good working knowledge of Pardot (or similar marketing automation platforms) and use of other event platforms (e.g. CVENT)
- Have a good understanding of database manipulation and analysis
- Experience in a marketing-led business that uses multiple channels
- Monitor, track and provide analysis to help measure the effectiveness of all campaigns
- Develop an effective online presence for each event and monitor traffic/trends on Omniture to inform future campaigns
- Track and measure the effectiveness of different promotions/channels to improve ROI
List of Typical Experience For a Marketing Manager, Events Resume
1
Experience For Life Time Events Tri-marketing Manager Resume
- Excellent oral and written communication skills with the ability to present to senior leaders
- Drive customer engagement through continual optimization of content, targeting, and merchandising activities
- Create briefing materials, defining roles, timelines and resources
- Understand what our competitors are doing and how we differentiate our messaging when at events
- Compile, analyze and present performance metrics, identifying opportunities to improve programs dynamically
- Proven ability to use customer, and campaign performance data to develop short, and long-term recommendations, and dynamically course-correct based on performance
2
Experience For Marketing Programs & Events Manager, Asia Resume
- Familiarity with a varied set of software and editing tools. Ability to learn new tools quickly
- Manage pre and post event planning meetings and communications
- Set appropriate KPIs and analyze results to ensure ongoing success
- Define event objectives and gain buy-in from stakeholders
- Collaborate across multiple teams to define, execute and launch communications related to events
3
Experience For Senior Digital Marketing Manager, Events Resume
- Manage event calendar and identify future opportunities
- Manage event logistics from electrical orders to onsite execution
- Negotiate contracts and manage vendor relationships as required
- Experience planning and executing complex cross-team developer-focused events (product launches, conference), preferably in a B2B, high-tech, fast-paced environment
- Good organisation skill
- A sense of initiative
List of Typical Skills For a Marketing Manager, Events Resume
1
Skills For Life Time Events Tri-marketing Manager Resume
- Experience managing a budget and negotiating with vendors
- Develop strong understanding of the diverse markets the Conference team serves
- Event & marketing experience
- Experience with SQL and XML, proficiency with HTML, Excel, PowerPoint
- Develop and execute strategies that enhance the delegate experience beyond the conference
- Manage existing supplier relationships on print, mail, design, advertising
- Manage the marketing budget and control marketing spend
2
Skills For Marketing Programs & Events Manager, Asia Resume
- Write engaging and targeted copy for all marketing materials
- Liaise with printers, mailing house, couriers and other suppliers to ensure all marketing activity goes out on time and within budget
- Oversee outside service partners, email marketing, marketing agencies and public relations
- Coordinate cross-functionally. Work with product, design, and engineering teams to execute marketing initiatives
- Work with in-house and external creative resources to develop communications and marketing collaterals that are on-brand
- Communicate clearly and persuasively, both verbally and in writing, to internal and external stakeholders
- Take initiative, ownership & accountability in processing internal and external requests
- From conception to execution. Develop and implement marketing plans for large events, Uber lounges and specific initiatives
3
Skills For Senior Digital Marketing Manager, Events Resume
- Foster business partner relations. Work with venues partners (often on-site at their locations) to launch and refine marketing actions
- From Conception to execution. Develop and implement marketing plan for large events, Uber lounges and specific initiatives
- Coordinate Cross-Functionally. Work with product, design, and engineering teams to execute mkt initiatives
- Business Partner Relations. Work with venues partners (often on-site at their locations) to launch and refine marketing actions
- Position reports to Senior Director, Trade Marketing & Events
4
Skills For Marketing Manager, Events, Asia Pacific Resume
- Track spending and budget lines for each event and manage expenses to meet budget requirements for all events
- Achieve delegate revenue targets for each event within agreed budgets
- Negotiate and run a large number of barter agreements with external media publications, industry and professional associations
- Identify and manage strategic partnerships with relevant media partners and associations
- Oversee and manage execution of the full marketing mix (direct marketing, advertising, e-marketing, marketing partnerships, event website management, social media, telemarketing and PR) for audience acquisition and retention and sponsorship promotional materials
- Work closely with design, programming and sales functions on an on-going basis
- On-site management for each event, managing registration, sponsor liaison and PR/media
5
Skills For Product Marketing Manager, Events Product Resume
- Ensure standards of excellence and accuracy across all creative outputs
- Provide logistics support for all events. Tasks include scheduling, vendor management, AV services, catering, editing, content, graphics ideation, and internal communication related to all events
- Proficient with MS Office package (Word, Power Point and very strong Excel ability)
- Results oriented with excellent customer focus and attention to detail
- Knowledge of design software (e.g. InDesign, Canva) to develop impactful imagery would be helpful
- Able to manage multiple projects in a fast-paced, deadline-driven environment
- Willingness to roll up sleeves and get the job done
- Willingness to travel as part of the role
6
Skills For Marketing Manager / Events & Programs Resume
- Hands-on interaction with computer systems and database application and analytical tools
- Manage budgets. Develop, guide and overseeing the event marketing budget throughout the process of contracting vendors and hiring staff aligned with the event budget
- Communicate. Collaborate closely with other Operations Events manager to create and implement logistics for events and marketing initiatives
- Manage Budgets. Developing, manage and overseeing the event marketing budget. Throughout the process of contracting vendors and hiring staff aligned with the event budget
- Communicate: Work closely with other Operations Events manager to create and implement logistics for events and marketing initiatives
7
Skills For Marketing Manager, Developer Events, Alexa Resume
- Assist with the production of all trade & consumer events – including but not limited to client entertainment, industry parties, screenings, conference sponsorships, and the Broadcast Upfront Event
- Work closely with marketing, press, creative & production teams to develop event messaging & creative that represent the brand in a consistent & clear voice
- Manage external agencies & internal departments to ensure that all elements are produced in a timely manner & meet the stated goals of each event – inclusive of venue selection, food & beverage, creative development, budget management, promotional strategy & RSVP list management
- Well-developed research and analytical skills
- Experience with MS Word, Excel, Power Point, Adobe creative suite & social media tools
- Assist in the management of the department budget, often making the most out of modest funds
8
Skills For Marketing Manager Partner Events, Ubereats Resume
- Work closely with Ad Sales Marketing team to deliver assets needed for communications geared towards advertising community – such as premiums, mailers, newsletters & trade advertising
- Management of department coordinator & intern
- A deadline driven spirit
- Be proactive, self-starting, goal-oriented and to work independently and within cross-functional teams including: Programming, Sales, Design and Production functions
- Demonstrated high energy, strong work ethic and bias for action; known for a resourceful, entrepreneurial approach to customer-centric solutions
- Be a self-directed who is highly creative, proactive and a strong manager
9
Skills For Marketing Manager Events Operations Resume
- Work in a fast paced, team orientated environment
- Initiative, creativity and commitment to standards of excellence
- Highly self-motivated, intuitive, creative, energetic and resourceful
- Exceptional project management skills and the ability to manage multiple tasks and prioritize accordingly. Attention to detail and the ability to manage tight deadlines
- An ability to travel and written and oral fluency in Spanish is mandatory
- Travel 10 – 15 times per year
- Make recommendations on how to improve Life Time Tri’s website, social media, and paid digital campaigns to ensure proper registration growth and objectives are met
- Identify and evaluate ways to improve all areas of events across the business
10
Skills For Senior Events & Influencer BB Marketing Manager Resume
- Develop and deliver automated customer communication via Pardot to promote event awareness and registrations, as well as working across multiple channels to support activity (e.g. social media and PR)
- Develop relevant marketing collateral and content to support events and build presentation decks
- Support the wider international marketing team
- Develop the vision and go-to-market strategy for the event using customer insights and performance data, and secure alignment with senior leaders within retail and marketing organizations across Amazon
- Work cross-functionally to execute themed marketing content across Amazon including ownership of all editorial content, marketing and merchandising for the event
- Manage bottlenecks, provide escalation management, anticipate and make trade-offs, balance business needs versus technical constraints, and maximize business benefits while building excellent customer experiences
- Good copywriting/proofing skills
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