Public Relations Resume Sample
Work Experience
- Monitoring various news sources and media reporting tools to track the firm’s media hits
- Analyzing data to provide regular reports on the firm’s media results, what those results mean and how they relate to the firm’s PR objectives
- Providing thoughtful analysis of the firm’s media results to assist PR team members with PR planning and implementation
- Providing comparative analysis of firm’s PR results with competitors
- Oversees the development, implementation and management of PR/social media programs
- Counsels Ad Council campaign managers on public relations and social media activities and opportunities designed to extend the reach of the campaigns
- Develops and implements programs to raise awareness and increase engagement with the Ad Council’s brand among key constituents (ad agency, media, board, consumers, etc.)
- Drafts external communications related to Ad Council and campaign news including plans, press releases, presentations and talking points for spokespeople for various events and press conferences
- Develops and maintains relationships with bloggers and online press, as well as key influencers; Conducts outreach to national and local press across all media
- Blog posts, bylines and other materials, and
- Partnering with the social team to support social media content and programs
- Develop and drive innovative PR programs to support Adobe Analytics, Adobe Social and Mobile
- Message and position key innovations in Adobe Analytics for broad audiences and within the context of Adobe Marketing Cloud
- Work with constituents across Adobe's Digital Marketing business; functional marketing peers; members of Adobe's exec team; as well as with agencies, consultants and other external vendors
- Develop, cultivate and leverage strong media relationships with top media and key industry influencers
- Work closely with Adobe’s social team to amplify key announcements and milestones
- Conducts research on potential social media and PR agency partners, as well as other strategic partners and potential spokespeople
- Reviews and approves messaging/posts and additional content developed for campaign social media channels (i.e. videos, social graphics, etc.)
- Manages relationships with external PR, social media and digital agencies and freelancers
- Drafts Requests for Proposals (RFPs) and evaluates proposals on behalf of Ad Council clients
- Writes and edits Ad Council publications including its Board Quarterly, Adlibbing and Annual Report
- Monitors Ad Council, campaign, issue and PR/social media industry news coverage, and prepares coverage reports
- Launch and broad sustaining PR, proactive/reactive media relations, writing/editing press releases
Education
Professional Skills
- Strong written and verbal communication skills required, as well as strong interpersonal skills
- Proven ability to effectively communicate with an emphasis on message development, with excellent writing and editing skills
- Strong project management skills Highly developed verbal, writing and editing skills
- Excellent research, writing and editing skills; oral presentation skills
- Strong project management skills, with an eye for detail and an ability to juggle and prioritize multiple tasks and competing priorities
- Strong writing experience (AP style) as well as strong presentation skills
- Proven ability to effectively communicate with an emphasis on message development with excellent writing and editing skills
How to write Public Relations Resume
Public Relations role is responsible for media, communications, organizational, interpersonal, editing, presentation, social, microsoft, analytical, planning.
To write great resume for public relations job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Public Relations Resume
The section contact information is important in your public relations resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Public Relations Resume
The section work experience is an essential part of your public relations resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous public relations responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular public relations position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Public Relations resume experience can include:
- Excellent communication skills including strong writing, verbal communications, critical thinking and an ability to work independently
- Experience working with and presenting to senior management; outstanding interpersonal skills and demonstrated ability to work with all levels of management
- Strong research, writing, editing, verbal, organizational, analytical skills and skill with scientific subject matter are required
- Excellent oral, written and interpersonal communication skills with strong writing, proofing and editorial abilities. Fluent in AP style
- Proven competency in planning, organizational, and communication skills with a very strong command of the English language
- Skilled communicator with strong writing skills
Education on a Public Relations Resume
Make sure to make education a priority on your public relations resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your public relations experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Public Relations Resume
When listing skills on your public relations resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical public relations skills:
- Work efficiently and effectively under tight deadlines as well as balance multiple projects by prioritizing effectively
- Advanced organizational and coordinating skills, as well as the ability to effectively set priorities
- Excellent interpersonal skills, works well in a team environment, and has the ability to interact effectively with other senior-level employees
- Excellent verbal and written communication skills; ability to effectively interact with all levels, clients, and customers
- Demonstrate ability to effectively handle multiple activities and respond to changing priorities with good judgment
- Communicate simply and effectively, pose excellent oral and written communications skills
List of Typical Experience For a Public Relations Resume
Experience For Manager, Public Relations Resume
- Demonstrated professional and effective writing skills and polished verbal skills
- Strong relationship management and coaching skills and experience
- Excellent problem solver with strong analytical skills, impeccable business judgment and decision-making abilities
- Demonstrated strong writing skills and thorough knowledge of Associated Press style guidelines
- Demonstrate strong writing skills to simplify complex messages
- Strong organizational skills with the ability to prioritize tasks, meet deadlines and follow through on all projects
Experience For Director, Public Relations Resume
- Strong organizational skills and ability to prioritize projects
- Excellent organizational and communications skills, ability to prioritize and multi-task
- Strong attention to detail and highly effective coordination, project management and organizational skills
- Strong consumer media relations skills, with proven program results
- Strong managerial and tactical skills, as well as a creative and effective approach to problem solving
- Innovative, strategic thinking and planning skills with the ability to create and communicate a solid messaging framework
- Proven project management skills; managing tight and changing deadlines
- Excellent writing skills and creative storytelling
- Strong Leadership Skills (Developing Others, Building a Successful Team, Leadership Disposition)
Experience For Director of Public Relations Resume
- Strong time-management, organizational, and multi-tasking skills
- Strong strategic planning and project management skills with results orientation
- Strong strategic planning and project management skills with emphasis on results
- Strong influencing skills, able to manage in a matrixed organization
- Strong leadership skill with proven ability to foster employee engagement, and development and retention of a high performing team
- Proven research skills and an understanding of how the news media works
Experience For Senior Manager, Public Relations Resume
- Exceptional organizational and prioritization skills aiding an ability to manage multiple projects at once
- Excellent media relations, writing and presentation skills
- Excellent follow-up skills, balancing between speed and details. Result orientated
- Strong influencing skills, especially among senior leaders
- Thorough knowledge of proper grammar usage; excellent proofreading skills
- Strong social media skills and interest in strategic thinking
- Strong research, editing verbal, organizational, analytical skills
- Excellent computer skills (Internet searches, Word, Excel, Outlook, Powerpoint and comfortable creating multiple page PDFs)
- Excellent writing, language and communication skills
Experience For Public Relations Associate Resume
- Demonstrate effective leadership, preferably have experience in leading big projects and matrix teams
- Demonstrated management skills inclusive of goal setting and continuous quality improvement processes
- Excellent writing, oral communication and organizational skills
- Experience in content generation, multimedia, and social media skills
- Excellent computer skills (Microsoft Excel, PowerPoint, Word, Outlook)
- Very strong analytical skills with ability to pro-actively present and resolve complex issues and results, with minimal supervision from Director
- An exceptional communicator, organized and have excellent interpersonal skills
Experience For Public Relations Internship Resume
- Advanced computer skills and detailed knowledge of various computer programs, including a strong proficiency of Microsoft Word, Excel, and PowerPoint
- Good follow-up skills, balancing between speed and detail accuracy. Result orientated
- Strong research skills and an understanding of how news media works in Latin America
- Proven ability to collaborate and communicate effectively with internal and client teams
- Excellent ability to communicate effectively in one-on-one, small group, and large group situations
- Strong attention-to-detail and project management skills
- Can effectively prioritize complex workload demands and deadlines
- Strong communication skills – both written and verbal, a great attitude and team player
- Great organizational skills with the ability to prioritize and multi-task
Experience For Public Relations & Communications Manager Resume
- Research, interpersonal, and strong communication skills
- Demonstrated expert level of written and verbal communication skills
- Strong project management skills with the ability to multi-task and work proactively to quickly to meet deadlines
- Sound professional judgement and interpersonal skills as well as strong organizational abilities and attention to detail; and
- Excellent leadership skills that fit in a collaborative, consultative environment
- Excellent photography and videography skills for social media content
Experience For Director Public Relations Resume
- Strong emotional intelligence skills
- Excellent verbal, written and presentation skills; able to present ideas/perspectives in a compelling way
- Strong project management, consulting and communication skills
- Excellent writing, verbal communication and listening skills
- Determining metrics and methods of effectively measuring external communication plans, programs and projects
Experience For Coordinator, Public Relations Resume
- Outstanding written and overall communication skills
- Experience pitching and talking with media, including demonstrated ability to secure all types of media coverage (print, broadcast, digital)
- Exceptional problem-solving/decision-making skills
- Strong working knowledge of news media operations, and ability to provide effective media relations training and counselc
- Exceptional writing and editing skills and familiarity with IT terms
- Proven experience in managing and developing cross-country teams
Experience For VP, Public Relations Resume
- Have 3-5 years of hands-on public relations experience in the consumer space and a proven track record of creating and executing successful PR campaigns
- Flexibility under competing time requirements and changing deadlines. Excellent focus and ability to prioritize work
- Proven experience in working with executives including senior-level decision makers, analysts, corporate leaders, VCs and industry thought leaders
- Experience prioritizing and managing multiple large
- Experience in writing media communications materials and pitching press, with a proven track record of successful media placements
- Mastery of the English language, with exceptional writing and editing skills. French is an asset but not required
- Superior writing skills and expert in AP writing guidelines. Articulate speaker and presenter
List of Typical Skills For a Public Relations Resume
Skills For Manager, Public Relations Resume
- Excellent communication and writing skills, makes sound decisions, team player, prioritizes tasks effectively
- Excellent communication skills, both written and oral, and strong storytelling skills
- Excellent verbal and written communications skills – confident and effective verbal and written communicator
- Strong people management and budget skills in order to directly supervise experienced team members and outside PR counsel and their projects
- Operational experience with excellent analytical, Excel and PPT skills
Skills For Director, Public Relations Resume
- Set priorities utilizing good judgment and multi-tasking skills
- Strive to develop the best communications and presentation skills possible to effectively articulate ideas to clients, colleagues and others
- Outstanding organizational and prioritization skills and the ability to manage several programs and partnerships at the same time
- Excellent creative writing skills including the ability to convey difficult or complex ideas or concepts in clear and engaging manner
- Strong multi-tasking, planning/organizing skills and a high level of attention to detail
Skills For Director of Public Relations Resume
- Excellent networking and relationship building skills and confidence interacting with media, diverse work styles, levels and functions
- Define, monitor and analyze information utilizing strong critical thinking skills
- Strong creative writing and business writing skills
- Excellent analytical skills, gathering data and presenting in an understandable format
- Effective and creative strategic thinking and planning skills
- Expert-level writing skills, solid grasp of English grammar and working knowledge of Associated Press style
- Strong writing, editing, and verbal communication skills
Skills For Senior Manager, Public Relations Resume
- Strong writing skills, with an ability to write for different audiences, including external and internal
- Exceptionally strong writing skills, writing samples provided upon request
- Excellent communication, organizational, creative thinking and multi-tasking skills required
- Strong writing skills using AP Style
- Strong Microsoft office skills, specifically including PowerPoint and Excel
- Strong interpersonal skills to enable communication to wide audience and manage relationships Sound understanding of local media environment
Skills For Public Relations Associate Resume
- Have strong critical thinking skills tempered by a bottom-line business orientation
- Strong creative skills in terms of deriving conclusions and measures out of research data
- Strong, demonstrated persuasive writing experience
- Media relations skills and solid contacts with key media (including business, consumer lifestyle, trade, broadcast and social media)
- Excellent communication planning, implementation and measurement/evaluation skills
- Strong social perceptiveness, persuasion, critical thinking and negotiation skills
- Generates opportunities to promote a positive image of the company producing a climate in which the company can operate most effectively.
- Excellent organizational skills and unyielding attention to detail
- Strong networking, leadership, and collaboration skills
Skills For Public Relations Internship Resume
- Experience effectively managing agency partners
- Excellent communication skills including the ability to partner and strategize with cross-functional partners
- Excellent organizational, coordination and planning skills
- Proven success in project management and leadership skills
- Highly developed communication skills with excellent guest/client relations
Skills For Public Relations & Communications Manager Resume
- Proven project management skills, as well facilitation and negotiation
- Demonstrated planning and/or project management and organizational skills
- Good research skills and ability to fact-check
- Excellent interpersonal skills, tact, diplomacy and a high level of professionalism
- Excellent communication skills (written and oral) with an ability to adapt communication style to a number of different audiences
- Efficient organization skills -- able to prioritize, plan, maintain editorial calendar, simultaneously execute multiple PR campaigns and tasks
- Excels at online research, possesses excellent writing skills and the ability to produce out editorial at a moment’s notice
Skills For Director Public Relations Resume
- Strong skills in research, analysis and trend identification
- Excellent verbal communications, including interpersonal, and presentation skills
- Have strong writing, organization, communication, and time management skills
- Exceptional communication skills – oral and written with strong proficiency in Microsoft software (Word, Excel, PowerPoint)
- Strong program management skills and ability to handle a number of projects simultaneously
- Proven client relations and supervisory skills
- Effectively strategize and execute corporate and brand reputation priorities, image, and identity at the national, regional, and local levels
- Outstanding writing and editing skills with close attention to detail
Skills For Coordinator, Public Relations Resume
- Outstanding writing skills, with an understanding of both journalistic and promotional style
- Outstanding presentation, communication, and interpersonal skills
- Building and maintaining relationships with highest levels of leadership, including effectively managing through a matrix organization
- Outstanding communication and persuasion skills
- Experience in drafting content, managing and convening editorial calendars and a solid understanding of social media
- Superior communication skills, including writing and verbal, expert in AP writing guidelines, articulate speaker
- Strong experience of developing, implementing and measuring external communications strategies and tactics that support commercial objectives
- Demonstrated experience in writing, editing, media relations and working with vendors
- Professional writing skills, including strategies, press releases, media alerts, talking points, and guidelines amongst others
Skills For VP, Public Relations Resume
- Proven experience in challenging the status quo, thinking differently and challenging cultural norms with diplomacy
- Demonstrated experience and leadership in developing and managing a comprehensive, strategic communications program to advance mission and goals
- A good listener with experience managing or mentoring people
- Communications experience with increasing responsibility of scope, including experience on both the agency and client side
- Strong experience in developing and leading corporate public and media relations and corporate image programs in order to garner positive media coverage
- Exceptional writing and editing skills are essential
- Demonstrated experience interacting with and advising Director and VP-level executives in a dynamic, matrixed, global environment
List of Typical Responsibilities For a Public Relations Resume
Responsibilities For Manager, Public Relations Resume
- Advanced project management skills, including successful experience managing requirements gathering, prioritization, reporting and implementing of initiatives
- Strong organizational and project management skills that support delivering multiple priorities
- Strong communication skills required with proven results
- Strong organizational skills, great attention to detail, and ability to manage several projects simultaneously and prioritize across multiple projects
- Strong organization and solid program management skills
- Excellent project management skills, including planning for and executing special events and proactive initiatives
Responsibilities For Director, Public Relations Resume
- Strong journalistic writing, presentation, analysis and negotiation skills
- Excellent writing skills and the ability to draft and package content
- High energy, versatile and multi-task oriented. Self-directed and good analytical and organizational skills with consistent attention to detail and deadlines
- Highly organized with strong attention to detail and well-developed analytical skills
- Excellent coordination skills and able to work independently
- Superior writing and editing skills - recognized for "near perfection" writing and editing and often asked to edit the work of others
- Solid understanding of and experience in managing communications on social media platforms
Responsibilities For Director of Public Relations Resume
- Solid experience planning and leading successful PR campaigns
- Personal computer skills, including word processing, online applications, design software, project management software
- Experience in coordinating and managing effective Public Relations campaigns
- Exemplary written and verbal skills, including expertise writing press releases, media and analyst briefs, blogs and social media
- Demonstrated experience developing and leading strategic PR programs in B2C and B2B environments
- Strong editorial sense and experience creating and driving content strategy
- Prior experience creating and implementing multi-pronged PR strategies as well as media relations programs
- Proven working experience in public relations required (either agency or client side) preferably within high tech environment
Responsibilities For Senior Manager, Public Relations Resume
- PR experience in science-related field or 5+ years of writing experience in a science-related field
- Advanced writing and professional communication skills (critical)
- Evidence of experience with course development and grant writing
- 3rd or 4th year post-secondary student in good standing or recent graduate with a valid G/G2 Driver’s license
- Agency experience or experience managing an agency is beneficial
Responsibilities For Public Relations Associate Resume
- High level of creativity; impeccable writing and presentation skills
- Proven experience leading large-scale projects
- Demonstrated experience in PR and/or media relations; preferably within a software or high-tech organization or managing clients for a B2B PR agency
- Experience: One (1) year of experience in a marketing/public relations or related field
- Learn and adopt new corporate cultures and processes quickly while infusing their own relevant and effective experience and best practices
- Computer skills including Microsoft office, PowerPoint, Paint or Photoshop
- Relevant professional experience, to include PR/marketing/communications agency experience
- Proven experience developing relationships with reporters
Responsibilities For Public Relations Internship Resume
- Advanced writing and professional communications skills essential
- Experience in marketing communications, consumer durables or capital equipment. Experience or knowledge of agriculture/agribusiness required
- Effectively applies understanding of earned media and what is and isn't newsworthy
- A strong understanding of the media and experience of media relations
- Prior experience working in a public relations agency
- Experience and skill in the intersection of news media coverage and using social media to extend coverage
Responsibilities For Public Relations & Communications Manager Resume
- Top-notch writing skills
- Proven record of strong results in consumer PR
- Demonstrated experience using user-generated content sites, blogs and social networks
- Some exposure to or experience in public relations, including an internship, or year of work experience
- Experience in social media and/or public relations, including five years of management experience
- Prior PR agency or corporate PR/communications experience and/or a journalism background
Responsibilities For Director Public Relations Resume
- Prior social media experience at a PR agency or corporation
- Superior interpersonal abilities and communication skills (oral and written)
- Demonstrated understanding of the news media, as well as experience working with local, national and trade reporters
- Knowledge of basic computer skills (both Mac and PC) – with special emphasis on Adobe Photoshop, Microsoft Excel and photography scanning
- Develop and manage media contact databases and create media lists that demonstrate a solid understanding of the media & influencer
- Maintains knowledge of new evidence, medical advancements, and existing evidence gaps
- Develops and maintains effective, strong, collaborative relationships with PR colleagues and internal and external information resources
- Work related experience or combination of education and experience
Responsibilities For Coordinator, Public Relations Resume
- Effectively multi-task in a deadline-driven environment
- Develop media stories, write press releases and effectively pitch for maximum exposure; act as primary interface with media
- Seven to 10 years of public relations experience, with a proven track record in a fast-paced environment
- Excellent writer and copy editor, with a strong command of the English language required, along with an obsession for precise grammar
- Proven self-starter and with the ability to balance multiple priorities
- Prior internship experience at a public relations firm or corporate communications department
- Superior national media relations skills
- Experience in a public relations or communications-related role; biotech or pharma experience is highly desirable
- Solid experience in social media content and community management
Responsibilities For VP, Public Relations Resume
- Skills in design layout (i.e. Adobe Illustrator) would be beneficial
- Public relations/media relations experience, with a preference for some experience in the aerospace and defense industry
- Five to six years of prior relevant work experience
- Knowledge of computer skills (Microsoft Office, Adobe, Photoshop etc.)
- Well developed computer skills particularly in the use of MS Office, E-Mail and COGNOS
- Well-developed analytic skills (measurement, ROI)
- Understand complex business issues and translate them effectively to a variety of audiences
- Effectively gathers data, understands its newsworthiness and is able to interpret and communicate results