Manager Brand Activation Resume Sample
Jordon Hayes
6699 Marietta Loaf,
Boston,
MA
+1 (555) 316 9792
Work Experience
Manager Brand Activation
03/2018
-
PRESENT
Chicago, IL
- Management of relationships with teams / athletes / NAP’s (SP)
- Develop & nurture an effective marketing team in country in conjunction with SEA
- Perform periodic staff appraisals and put forward all recommendations to Management
- Work with sales team members to understand and evaluate SMU opportunities
- Analyze internal and external competitive data for sales opportunities of SMU products
- Communicate internally and maintain open line of communication with all departments
- Communicate externally with sales, customers as directed, PF sourcing resources and factories
- Prepare customer proposals and presentations
- Be an expert of all inline products
Senior Manager Brand Activation
11/2010
-
11/2017
Houston, TX
- Monitor customer and competitive POS
- Travel as needed with sales team members to present SMU products
- Engage in typical responsibilities of a manager requiring planning, evaluating, organizing and controlling
- Knowledge of fishing
- Execute with excellence, the seasonal‘Account Marketing Calendar’ to ensure that adidas wins at the point of purchase by category, in key doors against the agreed KPI’s
- Measure the effectiveness of the account activation plans’ ensuring execution with excellence visually and via sell out
- Understand the European consumer retail environment including distribution points, share of buy, competitor concepts and support tools
Assistant Manager Brand Activation
01/2005
-
06/2010
Dallas, TX
- Execute with excellence the seasonal‘Account Marketing Calendar’ to ensure that adidas wins at the point of purchase by category, against the agreed KPI’s
- Global Brand Activation and Concept to Consumer teams
- Key Account Marketing Teams
- Execute with excellence the seasonal ‘Account Marketing Calendar’ to ensure that adidas wins at the point of purchase by category, against the agreed KPI’s
- Execute with excellence, the seasonal ‘Account Marketing Calendar’ to ensure that adidas wins at the point of purchase by category, in key doors against the agreed KPI’s
- Input into the creation of the WE Brand Calender which include’s omni channel activation
- Responsible for the creation of a seasonal and annual brand marketing strategy and activation plan that lands the Global priorities and significantly improves Brand KPI’s – this includes Key City Attack Plans and integration of lead Sports Marketing / EIM assets
- Accountable for the allocation of Category flexi MWB across countries and across the marketing mix to best improve Brand and Business KPI’s
Education
American InterContinental University (AIU)
1999 - 2004
Bachelor's Degree in Business
Professional Skills
- Exceptional communication skills – verbal and written, strong organization and analytical skills
- Technical Knowledge: Strong understanding of Marketing principles and analytical skills
- Possesses strong verbal and written communication skills and professional presence
- Over 8 years of experience in marketing and/or sales experience in Consumer Goods and/or Sporting Goods Industry
- Work across multiple functions with exemplary cross-functional collaboration, resourcefulness and influencing skills
- Presentation/communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization
- Expert in communication skills (APAC, sales, agencies, assets, customers)
How to write Manager Brand Activation Resume
Manager Brand Activation role is responsible for direct, retail, finance, integration, marketing, mac, trading, reporting, design, research.
To write great resume for manager brand activation job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Manager Brand Activation Resume
The section contact information is important in your manager brand activation resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Manager Brand Activation Resume
The section work experience is an essential part of your manager brand activation resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous manager brand activation responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular manager brand activation position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Manager Brand Activation resume experience can include:
- Responsible for ensuring executional excellence in the MFC Countries of the Category and Brand Plan and reporting of its performance against the Brand and Business KPI’s
- Advanced MS Office Skills, specific Excel skills
- Excellent communication skills, proficiency in English (written and oral)
- Strong inter-personal skills for successful liaison
- Previous experience in Trade Marketing or Brand Marketing
- Experience in Trade Marketing or Brand Marketing
Education on a Manager Brand Activation Resume
Make sure to make education a priority on your manager brand activation resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your manager brand activation experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Manager Brand Activation Resume
When listing skills on your manager brand activation resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical manager brand activation skills:
- Strong written and oral communication skills – ability to communicate clearly and effectively
- Effective written and communication skills both internally & externally
- High operation and facilitation skills for cross-functional, channel, category, region
- Coach/Develop direct report’s brand management skills and competencies
- Coaches/Develops direct report’s skills and competencies
- Good understanding of the creative thinking and development process. Eye for details – tenacious about ‘peeling the layers’
List of Typical Experience For a Manager Brand Activation Resume
1
Experience For Senior Manager Brand Activation Resume
- Execute with excellence, the seasonal‘Account Marketing Calendar’ to ensure that Reebok wins at the point of purchase by category, in key doors against the agreed KPI’s
- Strong understanding of markets’ consumers, accounts, economic environment and commercial needs
- Executes effective integrated marketing programs on time and at an exceptional level of quality
- > 3 years' experience in marketing in FMCG sector
- Marketing, Sales, Merchandising & Operations teams responsible for RPG at adidas
- Understanding of Asian markets’ consumers, accounts, economic environment and commercial needs
- Marketing teams within the European Key Account (EKA) adidas organization
2
Experience For Manager, Brand Activation Resume
- Drives the planning of the Omnichannel Marketing activation calendar ensuring consistent and aligned rolled out in Country
- Trade Marketing, Brand Marketing or Account Marketing: 3 years
- Support line manager in driving the creation of PAN-APAC BU campaigns (grassroots, player tour, WC activation, Clima, specific sell-in event i.e. Running 2020
- Support line manager in planning category activation strategy and calendars, and handover at range introduction meeting
- Get local brand marketing plan & calendar signed off by APAC BM at season intro meeting
- Drives the country Sports Marketing strategy, from identification to asset activation, including budget allocation recommendations
3
Experience For Assistant Manager Brand Activation Resume
- Aligns with LAM Brand Management on the creation of a Publishing strategy for the country, including Newsrooms and execute the agreed strategy
- Significant knowledge of full marketing mix (advertising, events, sponsorships, retail) with major brand or retailer
- Manage the WE calendar with the EKA’s, focusing on all aspects of activation; in store / out of store
- Support the development of Account Marketing Plans for UK based EKA’s; present for /with Sales Teams
- Ensure that all key stakeholders from Brand Activation to the BU’s are aware at all times of the EKA Account Marketing Plans
- Consistently develops communications according to brand guidelines
- Facilitates distribution of assets, including digital, physical and copy
- Collaborates with sponsorship sales teams throughout contracting process; and
- Understand the European consumer retail environment including distribution points, lifestyle market and competitor concepts
4
Experience For Associate Manager, Brand Activation Resume
- Support marketing efforts where brand activation is needed
- Build relationships with existing clients and assist in renewal pitches
- Creative thinking and ability to generate out-of-the-box ideas/concepts and merge both client and brand goals together to foster success
- Brand Calendar: Own the development of the local market plan including local market initiatives where relevant
- MWB Ownership: Manage MWB allocation across the Market. Gives guidance to BC & RM in developing detailed MWB management plan
- Key City Attack: Support Key-city activation team and collaborate with channel for key trading zone attack to win the consumers in the market
- Support line manager in developing a POV and guidance on media mix for category (based on ROMI and category strategy)
- Support the head of BM APAC and BU heads APAC in the pre-season MWB planning
- Coordinate post-campaign evaluations and ROI calculations and input to marketing newsletter
5
Experience For Manager Brand Activation Originals Resume
- Provide Taiwan relevant input to APAC BM at CI timing
- Develop local brand marketing plan & calendar based on input from APAC BM
- Manage MWB allocation, gives guidance to BC, FitnessMa & RM in developing detailed MWB management plan for Taiwan
- Graduate level BA with Marketing Focus or similar education
- Brand communication & sports marketing knowledge
- WE Brand Activation Team
6
Experience For Senior Manager Brand Activation DTC Resume
- Global / WE Category Teams, Business Units
- MFC Brand Activation Teams
- Execute with excellence, the seasonal ‘Account Marketing Calendar’ to ensure that Reebok wins at the point of purchase by category, in key doors against the agreed KPI’s
- Brief interdisciplinary departments on campaign objectives and strategies to further develop detailed plans and support local marketing teams from plan sign-off to delivery to ensure tactics are supporting the approved strategy. Cross-functional team includes BU’s and Brand Activation Teams
- Implement and monitor all communication tools across channels in close alignment with Area (e.g. Account campaigns, generic POS, advertising, event concepts and graphics)
7
Experience For Senior Manager Brand Activation Projects Resume
- Act as WE women’s Brand Activation expert and input into the creation of the Global Brand Activation Plan to ensure that the global toolbox best meets the needs of the WE female creator, brand and business
- Execute the WE calendar with the EKA’s, focusing on all aspects of activation; in store / out of store
- Brand strength: Scale and profile
- CRM (Followers, Engagement rates, Number Addresses, ..)
- Inspire a values-based culture; understands, communicates, and acts in accordance with the company’s core values (teamwork, integrity, and excellence) and demonstrates their connection to the success of the business
- Contributes to the development of the integrated marketing plan
- Develops or adapts communication platforms and materials to support the integrated plan
8
Experience For Associate Manager Brand Activation Resume
- Activates brand activities in accordance to the brand identity and guidelines process
- Reviews communication to ensure brand ID compliance
- Local: Full Brand Activation team, Media representatives from Print, Digital, Broadcast & PR media, Range Management Specialists, Influential Assets (Customers & Consumers), PR, Sales, Finance
- Accountable for delivering marketing objectives and strategies for the upcoming year. Recommends A&P budget elements. Executes brand communications across brands with purposeful differentiation and reapplication based on portfolio and category strategies
- Recommends clear objectives for brand communication and a vision for short and long-term success
9
Experience For Senior Manager, Brand Activation Resume
- Recommends and executes marketing objectives and strategies for the upcoming year. Recommends key A&P budget elements. Executes brand communications across brands, countries and regions with
- Local and Regional Sales Teams
- Develops the Coleman brand Standard Display Catalog; leads the creation and implementation of relevant Seasonal displays included in a Seasonal Display Catalog
- Manages 3rd party display supplier to create enhanced, disruptive displays that drive top line sales, profit and gross margin
- Leads the creation and execution of customer specific displays for relevant channels and/or customers. Responsible for being an expert in display standards and guidelines within assigned channels and/or customers
- Executes clear objectives for brand communication and a vision for short and long-term success
- Executes brand communications for the brand with purposeful differentiation based on portfolio and category strategies
- Effectively creates and presents a robust business case through the gate-keeping process aligning executive leadership to a brand’s promotional and licensing innovation strategy
10
Experience For Manager Brand Activation Category Originals Resume
- Participates in life cycle management across the portfolio balancing rhythm of entering or exiting licensing/promotional SKUs. Optimizes a strategic plan for specific channels/retail customers
- Manages development of licensing and promotional SKU’s including working with cross functional partners in R&D, Design, Supply Chain, Brand Development, Trade and Sales
- Ensures activation and promotional strategy ladder to brand priorities and fit individual channels
- Assists Trade and Sales in analysis and sell-in materials to support license and promotional SKU pitch process
- Develops activation calendars and support plans. Ensures alignment across
- Execute with excellence, the seasonal‘Account Marketing Calendar’ to ensure that Reebok wins at the point of purchase by category, in key doors against the agreed Key Performance Indicators
- Create, deliver and execute the EKA (European Key Accounts) activation strategy and roadmap
List of Typical Skills For a Manager Brand Activation Resume
1
Skills For Senior Manager Brand Activation Resume
- Strong understanding of event logistics and experience coordinating events, client dinners, etc
- Provides business use end-user support/coaching on effective execution of Continuous as an operating model and the use of the system
- Lead and inspire a large team of VM experts to execute industry leading retail experiences, presentation and communication
- Good understanding of South Africa consumers, accounts, economic environment and commercial needs
- Demonstrated relationship management working with influencers, celebrities or Public Relations
- Account Marketing / Sales / Comms / Retail experience : 2 years
- Experience in relevant Marketing fields
- Sales and /or Marketing experience
2
Skills For Manager, Brand Activation Resume
- Experience with the BOS operating model at the cluster level
- Marketing experience in Market
- Experience leading a team
- Assists with execution of effective integrated marketing programs on time and at an exceptional level of quality
- Marketing and/or agency experience
3
Skills For Assistant Manager Brand Activation Resume
- Experience in developing 360 degrees campaigns
- Familiar with Content Production (briefing experience)
- Experience in marketing, sales, sponsorship and partner fulfillment preferably from the sports or entertainment industry
- Develop effective induction programs for Visual Excellence VM teams
- Operate independently and efficiently to manage multiple tasks, media negotiations with professional judgement and discretion
- Proven ability to manage projects, agencies and budgets
- Large key account management experience
4
Skills For Associate Manager, Brand Activation Resume
- Event Activation, Project Management or Client Relationship experience
- Proven track record in team management
- Brand management experience
- Provide input to Global Brand Management related to Market priorities where required to improve India Brand KPI performance
- Understanding of big box retailer and .com retail environment
- Emerging Market Central Originals/NEO team
- Emerging Market Central Channel teams across GCC, LEVANT & North Africa
- Emerging Market Central Supply Chain and CS team
5
Skills For Manager Brand Activation Originals Resume
- Emerging Markets Originals/NEO team
- Emerging Market Central Brand Activation team
- Manages A&P budget including setting up purchase orders, tracking spend and communicating budget progress and changes
- Trade Marketing, Brand Marketing or Account Marketing: 1 year
- Trade Marketing, Brand Marketing or Account Marketing: minimal 3 years
- Drives ongoing improvement of Continuous based on analysis from reporting, tracking, compliance and from user input
- Ensures marketing communications and marketing adaptations are on-strategy and consistent
6
Skills For Senior Manager Brand Activation DTC Resume
- Identify training and development needs within US Visual Merchandising
- Significant knowledge of the full marketing mix (advertising, events, sponsorship, retail)
- Development local Marketing strategies following global guidelines
- Track record of managing/developing people
- An understanding of equity marketing activities at the cluster level
- Assists with general marketing discipline functions, including overall ‘day-to-day’ operations of the
- Assists in the recruiting process and participates in interviews and recruiting events, as needed
- In sales, marketing, events, activation, sponsorship management, beverage, advertising, media or other relevant area
7
Skills For Senior Manager Brand Activation Projects Resume
- In sales, marketing, events, advertising, media or other relevant area
- Define and align seasonal marketing calendar incorporating all relevant aspects of product, retail and brand activity
- Regional Brand Marketing (Trade Marketing, PR, Communications, Product and SPOMA)
- Develops the merchandising strategy for both existing products and new innovation
- Executes marketing objectives and strategies for the current and upcoming year
- Up-to-date with latest Marketing trends (Retail, Digital, Media, PR, Influencer Marketing)
- Partners with BOS Asset Product Owner and Learning and Development on Continuous process, change management, and learning
8
Skills For Associate Manager Brand Activation Resume
- Partners with L&D on change management and on-going learning related to Continuous
- Persuasive ‘Impossible is Nothing’ attitude and a drive for continuous improvement
- Up-to-date with latest Marketing trends (Retail, Digital, Media, PR)
- Fluent in English, ideally also German speaking
- Masters complexity quickly and is adept at explaining to others
- One point contact for marketing for the Country and Area
9
Skills For Senior Manager, Brand Activation Resume
- Support the development of Account Marketing Plans for UK based EKA’s; support presentation for /with Sales Teams
- Ensure that all key stakeholders from Brand Activationto the BU’s are aware at all times of the EKA Account Marketing Plans
- Ensures marketing communications are on-strategy and consistent
- Leading a team
- Western European Market Functions: Range Architecture, SCM, EKA, Finance/ Demand Planning, Business Development
- Develop and activate plans around local sports marketing assets in partnership with the regional BU’s and BA managers
- Local Marketing teams (North Africa, Egypt, and Levant)
- Regional EM marketing teams
- General understanding of test and learn opportunities within communication vehicles to find leverage points for scale and impact
10
Skills For Manager Brand Activation Category Originals Resume
- Leads the commercialization plan according to budget
- Responsible and accountable for the execution and implementation process for toolkits needed from briefing customer requirements to deployment
- Responsible for concept development and production management for defined projects (photography / moving content etc.)
- Plan and drive the execution of the India Brand Marketing Activation calendar and drive local market initiatives where relevant
- Cluster / Country Marketing teams within the adidas organization
- RPG Marketing Team (based in Recklinghausen, Germany)
- Create a reporting structure on status of contracts and deliverables and maintain on a consistent basis
- Understand brand and client goals, objectives, marketing campaigns, etc. to build creative, experiential opportunities for each to engage with the other
List of Typical Responsibilities For a Manager Brand Activation Resume
1
Responsibilities For Senior Manager Brand Activation Resume
- Closely co-operate with WE / Global Brand teams (most importantly Global creation team and Business Units) to secure a best practice level of implementation of global strategy
- Recommends and executes marketing objectives and strategies for the upcoming year. Recommends key A&P budget elements. Executes brand communications across brands, countries and regions with purposeful differentiation and reapplication based on portfolio and category strategies
- Account Marketing / Sales / Communications / Retail experience
- Own all brand activations incl categories and consolidate into one calendar
- Provide input to Global Brand Management related to country priorities where required to improve Brand KPI performance
- Min of 5-8 years’ experience within a project management function
- Cross-functional and stakeholder management experience
- Technical Knowledge: Working knowledge and understanding of sales, channel management, brand management, trade management, and customer marketing
2
Responsibilities For Manager, Brand Activation Resume
- Develop India Social Influencer Marketing strategy from identification to asset activation, including budget allocation recommendations
- Drive the creation of PAN-APAC BU campaigns (grassroots, player tour, WC activation, Clima, specific sell-in event i.e. Running 2020
- EKA Foot Locker Sales, Merchandising, Operations teams
- Foot Locker Marketing Team
- EKA Merchandising Team
- ROMI, Marketing ROI
3
Responsibilities For Assistant Manager Brand Activation Resume
- Makes sure all creative fits within brand identity and guidelines
- Helps manages the development and distribution of printed
- Manages activation process and platform for consistently excellent execution across the organization. Leverages partners and relationships to develop ancillary revenue opportunities and cross property visitation pre and post activations
- Manages and modifies reporting strategies in order to track and achieve KPIs; able to interpret complex reports and assist in modifying variables to achieve accuracy; develop and define departmental strategies by working closely with analytics teams
- Provides account management, project management and outside agency teams for creation, planning, and coordination of brand activation and corporate initiatives to ensure accurate execution of engaging partner and sponsor brand activations and event extensions, including communications across all supporting resort departments
- Manages the direction and execution of high value programs. Achieves activation goals and measure against metrics to defined success. Constantly evaluate and improve activations
- Executes a comprehensive strategy for cooperative marketing fund activation process, including budgeting, calendar planning, communication, agency execution, evaluation, and optimization
- Closely co-operate with Global Brand Comms teams and WE Brand Comms team to secure a best practice level of implementation of global strategy in Western Europe
4
Responsibilities For Associate Manager, Brand Activation Resume
- Serves as the day point of contact for account management, project management and outside agencies
- Proficient in Microsoft Office (Outlook, Excel, and PowerPoint)
- Recommends and executes marketing objectives and strategies for the upcoming year. Recommends key budget elements. Executes brand communications across brands, countries and regions with purposeful differentiation and reapplication based on portfolio and category strategies
- Manage the seasonal activation calendar process from virtual download to in-store implementation including all account interaction meetings at all levels ensuring smooth process
- Responsible for the execution and implementation process for tool kits needed from briefing customer requirements to in-store deployment
- Responsible for the visibility to all markets of EKA brand activation to relevant country and global teams through process management and communication process
- CoE Retail, Wholesale and eCom
5
Responsibilities For Manager Brand Activation Originals Resume
- Affinity with Sports industry / brands or similar
- Draft strong marketing briefs & lead the process of agency briefings, creative development, event management and activation roll-out for all campaign & business objectives
- Implement marketing plans and strategies in sync with business plans, annual marketing calendar, drive Reason-to-Buy & support Reason-to-Believe campaigns along with all the stakeholders
- Drive Key City Attack Plans within India, ensuring consistent execution and delivery against Brand KPIs
- Create and enhance cross department, Creative & Media Agency relationships, and influencer relationships that drive them to deliver exceptional performance with best effective ROI
- Closely co-operate with Global Brand Comms team and WE Brand Comms team to secure a best practice level of implementation of global strategy in Western Europe
- Contribute to the planning of the India Omni-channel Marketing activation calendar
- Identify brand-building areas, consumer touch-points; bring in industry best practices and innovations in-line with the objective of Brand
- Manage and enhance adidas brand image, position and reputation in the public's eye in accordance with brand guidelines, design formats and marketing principles
6
Responsibilities For Senior Manager Brand Activation DTC Resume
- Follow all the set protocols for approvals, documentation and budgeting in accordance with audit guidelines
- Drive checks, monitoring/tracking standards, media trends, up-to-date global guidelines and provide timely feedback with action plans for effective market planning
- Maintain a close watch on the financial aspects of all campaigns and programs, such as budgets, expenditures, timelines and Return-On-Investment
- Implement timely roll-out of tactical campaigns to enhance the consumer reach and engagement
- Execute with excellence the seasonal‘Account Marketing Calendar’ to ensure that adidas wins at the point of purchase by category, in key doors and online against the agreed KPI’s
- Manage the seasonal activation calendar process from virtual download to instore and online implementation including all account interaction meetings ensuring smooth process
- Global and Western Europe BU Brand Comms teams
7
Responsibilities For Senior Manager Brand Activation Projects Resume
- WE eCom / Digital activation Teams
- Expertise in Continuous BOS processes and how to use the BOS management system to execute Continuous processes (brand activation)
- Business interface with BPT (Business Process Technology), for fixes, improvements or additions to Continuous processes
- Quickly build expert knowledge of BOS Continuous processes and workflows
- Read through and thoroughly understand contracts & deliverables
- Implement and maintain a CRM system for the department
- Create quarterly and annual recaps of partnerships to show value provided to partners
- Work with activation teammates to constantly evaluate and expand the services that we offer to our clients
8
Responsibilities For Associate Manager Brand Activation Resume
- Assist with multiple sponsorship properties
- Manage day-to-day relationship with clients and high-level executives at brands
- Project manage across departments to ensure we exceed partner expectations
- Assist research team on partner outreach and business proposals
- Support department programs and assist peers with large activation elements
- Think proactively and follow-through and over deliver to clients
- Project Management – ability to manage multiple projects simultaneously
- High level of commitment and ability to work in a fast paced environemnt
- Proficiency with Mac OS, Microsoft Office Suite (Excel, Word, Outlook) and Keynote
9
Responsibilities For Senior Manager, Brand Activation Resume
- Brand Communication: Lead the development of the Market Brand Communication strategy, build brand momentum and achieve business’ commercial KPI’s
- Retail Marketing: Lead the Development of the Market Retail Marketing strategy to drive continuous improvement in retail productivity and brand image through ensuring superior and consistent retail marketing setup
- Marketing Plan Execution: lead the briefs, responses and ensure executions are consistent with the brand direction, tonality, and get approval from global BU if necessary
- Support regular monthly network meetings with country/cluster
- Lead local content creation (brief & production), implement all the activations to hit Taiwan’s KPI
- Lead in the development of detailed strategies in Brand Communication, Digital Activation and Fitness Marketing to build brand image, raise brand awareness and drive sell-thru
- Implement APAC ISC and VM strategies in sell-in stage and manage executional excellence to maximize sell-out
- Support local trade meetings with sell-in tools
10
Responsibilities For Manager Brand Activation Category Originals Resume
- Define media plans and agency management (media performance review / agency contract & renewal)
- Develop Taiwan digital strategy in alignment with eCom, to lead execution of CE program (acquisition & benefits) in country
- People Management: to lead the team to deliver successful marketing campaigns based on agreed KPI and build a high-performance culture by provide constructive feedback and coaching to sub-ordinates
- Net Sales, Sell-thru, Traffic & Conversion
- Agency performance management (annual evaluations)
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