Manager, Global Marketing Resume Sample
Noemy Rogahn
82057 Koss Hill,
Chicago,
IL
+1 (555) 923 5753
Work Experience
Manager, Global Marketing
01/2018
-
PRESENT
Dallas, TX
- Experience in brand management or product marketing
- Helping to drive overall strategic direction for release plans, guide pricing, promotional and creative planning in the Int’l territories
- Assist team in developing impactful seasonal global marketing strategies to revitalize the brand and cut through
- Support team in aligning local activation plans in each business unit with global seasonal strategies
- Assist Director in developing impactful global marketing strategies to fuel the business and maximize commercial impact
- Develop in partnership with key stakeholders seasonal concept briefs to creative, including product alignment, and 360 approach
- Manage vendors throughout the engagement beginning with the RFP process all the way through to project completion; ensure timely execution of agency projects to deliver desired results on time, in scope and on budget
- Drive appropriate market research projects to close knowledge gaps to increase knowledge of the vaccine landscape in the launch countries/regions
Senior Manager, Global Marketing
09/2014
-
10/2017
San Francisco, CA
- Manage competitive intelligence initiatives to ensure successful strategic direction is identified and executed as part of the Brand Plan
- Support the commercial team in the creation & development of global marketing resources including promotional branded material, unbranded material, disease awareness material and other launch material
- Plan & execute key external events (eg: exhibit booth and materials for global congresses) by working cross functionally to drive results
- Track global marketing budget and raise any red flags to Management
- Outline seasonal marketing calendar with comparisons to previous year (i.e. programs, qty’s retails, etc.)
- Reviews copy for accuracy of codes and UPC’s in the routing system
- Assists in the development of global brand strategies and making recommendations (including marketing and financial objectives, strategies and tactics that are consistent with the LAB SERIES and Men’s Skincare group goals) for the LAB SERIES Core product line. Responsible for its day-to-day operations. Stake holder in the development of the 3 year calendar
- Manage development of GWP’s to support retailer programs and drive trial of Smashbox core franchises
- Spearhead the product to market process with all necessary support groups for Beauty To- Go, Core Try It Kits and O family to deliver products on time and in budget. Includes leading gross margin oversight, new product concepts and strategy, competitive analysis, forecast rationale and consumer research
Manager, Global Marketing, Bumble & Bumble
05/2010
-
06/2014
Phoenix, AZ
- Work closely with TR and NA on fast track kit process as well as agility to market small promotional projects (eg. Lipstick sleeving)
- Work hand in hand with cross functional partners to bring new programs to market.; Ensure key timeline dates are met
- Develop cost of goods estimates in partnership with strategic finance and liaise with cross-functional teams to ensure target cost of goods is met through the feasibility and launch process
- Shadow Director of Global Marketing in product launches with focus on sampling strategy, promotional launches, transformers and travel retail
- Relevant category management and sourcing for a global marketing organization
- Experience specifically in eCommerce and Marketing categories (including: Digital Marketing, Social Media, Digital Catalog, Media, Creative Agencies, Custom Research, Print, Promotions, and Marketing Meetings & Events)
- Day-to-day supporting on communication with appropriate partners, ideation proposal drafting and client’s prospecting
Education
St. Lawrence University
2006 - 2010
Bachelor's Degree in Biology
Professional Skills
- Strong analytical skills, organization skills & project management skills
- Strategic thinking and experience in developing strategies with a clear business and customer orientation including patient centricity
- Strategic Awareness - Articulates evolving priorities for the business within 3-5 year horizon and incorporates understanding of other relevant industries
- Provide sign-off on retail marketing budgets prior to executive approval by ensuring brand-alignment, budget parameters, and optimal ROI metrics are met
- Excellent working relationship with Divisional Marketing and Brand leads
- Develop strong relationships with regional marketing partners in the Americas, EMEA, APAC to assess and curate a global marketing development plan
- Collaborate effectively with marketing team, company leadership and key initiative stakeholders
How to write Manager, Global Marketing Resume
Manager, Global Marketing role is responsible for analytical, reporting, marketing, presentation, immigration, retail, finance, training, analysis, manufacturing.
To write great resume for manager, global marketing job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Manager, Global Marketing Resume
The section contact information is important in your manager, global marketing resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Manager, Global Marketing Resume
The section work experience is an essential part of your manager, global marketing resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous manager, global marketing responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular manager, global marketing position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Manager, Global Marketing resume experience can include:
- Exceptional written and verbal communication/presentation skills experience interfacing with internal and external stakeholders
- A strong sense of urgency, ability to manage details and projects while responding to changing priorities and feedback in a fast-paced environment
- Proven experience in B2B marketing and digital marketing
- Market-facing commercial experience (product marketing and/or sales experience)
- Demonstrates consumer centricity and experience as well as passion for brand building
- Work effectively in a growing organization with a matrix and global environment, and hold position without extensive infrastructure support
Education on a Manager, Global Marketing Resume
Make sure to make education a priority on your manager, global marketing resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your manager, global marketing experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Manager, Global Marketing Resume
When listing skills on your manager, global marketing resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical manager, global marketing skills:
- Excellent written and oral communication skills (in English), including strong formal presentation skills in front of internal and external audiences
- Strong organization, prioritization, and analytic skills with a proven ability to multi-task and manage complexity
- Demonstrates strong leadership skills for direct reports, also possesses strong ability to lead cross-functional and cross-regional partners through influence
- Strong team player with excellent interpersonal, communication and presentation skills
- Proven problem-solving skills with the ability to work with people in pressure situations
- High proficiency in problem solving ability and strong scientific and analytical skills
List of Typical Experience For a Manager, Global Marketing Resume
1
Experience For Senior Manager, Global Marketing Resume
- Have a broad understanding of Boeing products and services allowing business opportunities to be identified and shaped in Boeing’s favor wherever possible
- Demonstrated experience building and managing teams
- Effectively implement and communicate the core brand messages, product positioning statements, and collateral materials
- Managerial experience with a successful track record of overseeing, mentoring, and leading teams of 3 or more employees required
- Depth of knowledge in Branding, Integrated Marketing, and Customer experience
2
Experience For Assistant Manager, Global Marketing Resume
- Experienced in drafting strategic marketing briefs for both integrated and channel-specific programs
- An engineering background or demonstrable passion to understand technical products would be a strong advantage
- Excellent project management oversight abilities; can drive forward projects and initiatives in ambiguous and changing environments
- Experience in an upstream / global, regional, or country marketing capacity at a life sciences corporation
- Demonstrated success working in a matrixed environment
- Marketing communications experience in a technical product environment
- Working knowledge of local language (Arabic)
- Management of marketing channels for company owned including working with in-house digital marketing group to implement, track results and manage budgets
3
Experience For Manager, Global Marketing, Bumble & Bumble Resume
- Develop and implement CRM programs and tracking working closely with IT and ecommerce managers
- Prepare monthly presentations of marketing results and financial tracking. Provide ad-hoc reports upon request
- Collaborate with Marketing Director and cross-functional business leaders to define & implement the Quality of Care strategic plan in RA for UPADACITINIB
- Drive a high performance culture by fostering innovation, customer focus, personal accountability and commitment for results
- Participates in the development and activation of brand strategy and marketing programs
- Participates in development of digital marketing and social media launch strategies
- Support the Global Marketing Department in other various analytic projects
- Achieve global financial targets though marketing activity related market development, medical affairs resource deployment & commercial enablement activity
- Balance between analytical and creative thinking
4
Experience For Manager, Global Marketing Licensing Resume
- Collaborative mindset who excels in working in entrepreneurial environment
- Business Insights: Applying knowledge of business and the marketplace to advance the organization’s goals
- Proficiency with Pardot or similar email marketing/automation system
- Builds trust: works ethically with uncompromising principles; and as a result, authentically earns the trust of those around them
- Develop the UPADACITINIB commercial EE engagement plan & the commercial value proposition of JAK 1 inhibition
- Lead the commercial strategic initiatives development across multiple channels to promote Quality of Care in the management of RA
- Monitor, analyze & ensure dissemination of RA patient care environment trends and identify potential implication on the franchise and business plans
- Successful operational track record in Immunology or Specialty care
- Consistently demonstrates AbbVie’s leadership attributes such as building strong relationships with peers, cross functionally and outside of team; learns fast, grasps the essence, raises the bar and drives performance; problem solves and resolves conflict constructively
5
Experience For Manager Global Marketing & Customer Master Data Systems Resume
- Identify competitive advantages and value propositions for the AFM product range (on a regional basis as appropriate)
- Maintain calendar of new product launches/updates/announcements and related news items
- Provide guidance and support to the communications and business unit leadership on all communication-related issues including brand and corporate identity compliance
- Work closely with colleagues in Corporate and Marketing Communications (including adjacent business units and regional teams) to ensure that an appropriate and consistent over-arching global Dana communication strategy is supported while meeting the individual needs of the AFM business unit
- Support Executive Director in elaboration of key documents (Launch strategy decks, Forecasting decks, Launch reports…)
- Ensure that all communication programs for AFM are consistent with and can be seamlessly integrated into those of other Dana product groups
- New Product Launch Process
- Manage project and track timeline for upfront new launch planning according to new product development process in collaboration with the Executive Director, Global Marketing
6
Experience For Manager, Global Marketing, Bobbi Brown Resume
- Lead new product development process partnering with all cross- functional teams
- Follow up on deliverables with various teams
- Support Executive Director in Global forecast analysis (samples vs. saleable...)
- Support development of decks for
- Champion and manage the Fabry disease unbranded and migalastat branded materials through the US Copy Review Board (CRB)
- Develop and implement US market research plan.Provide input into investment decisions and trade-offs to help inform and drive decisions
- Assist in coordinating the related Fabry disease/migalastat product activities (patient registry, product training, etc.) with Patient Advocacy and Medical Affairs groups to align with the global launch strategy of the brand marketing plan.
- Coordinate US congress strategy and calendar, attend conventions and ensure timely development of congress materials in collaboration with the Meetings & Congress team
7
Experience For Senior Manager Global Marketing Resume
- Ensure compliance with all Amicus policies and procedures, as well as all local regulatory and legal requirements.Ensure that appropriate systems and processes are in place to meet these requirements
- Have clear alignment with Amicus mission statement and culture including a passion for patients and the ability and desire to interact with multidisciplinary teams and foster a collaborative environment
- Manage marketing expenses: Verify, process and track invoices, maintain history, reconcile versus budget, communicate variances. Own financial reporting for marketing group
- Marketing experience. Knowledge of direct marketing and eMarketing activities such as SEM/SEO, remarketing/retention, targeted display, affiliates, etc
- Effectively manage budget, work-plans and projects to support effective execution
- A true team player. High energy and results oriented. Looking to make improvements and change
8
Experience For Senior Manager, Global Marketing Saudi Arabia Resume
- Lead the global development and implementation of the marketing tactics, and initiatives, ensuring that all key launches are executed to optimize long term brand success of DUPIXENT
- Develop and implement multichannel approaches to amplify the DUPIXENT experience including digital strategy
- Communicate closely with Marketing Operations and with agency partners
- Work closely with Marketing Operations to manage brand team interactions with the Review Committee for implementation of tactics
- Work closely with the affiliates to co-create key promotional materials that support the launch of DUPIXENT in the markets
9
Experience For PMx Manager Global Marketing Resume
- Address key insights and proactively identify customer needs in order to establish DUPIXENT as standard of care
- Ensure alignment with the partner company (Regeneron) on topics related to strategy development and implementation
- Helps lead conceptual development of launch/marketing programs with internal and external teams (e.g. Creative, Packaging, Digital, Product Development, Merchandising, Public Relations, Agencies) and local markets via ongoing communication
- Marketing and/or related experience
- Prepares on-going competitive analysis and gap assessment to help drive brand strategy and steer 3 year innovation plan
- Provides regular recommendations on new approaches, strategies and new product initiatives as appropriate to senior marketers based on analysis output and/or market research
- Partners with cross functional groups to bring new programs to market on time and in line with business objectives; initiates and manages cross-functional meetings as needed
10
Experience For Assitant Manager, Global Marketing Smashbox Resume
- Prepares all paperwork to initiate new projects and development of all support elements. (Includes but not limited to gate meetings, offerings, briefs to cross functional partners, POs)
- Assists in development of marketing objectives, media guidelines, creative strategies and advertising campaign
- Helps develop and manage annual tactical marketing plan, media plan and budget
- Stays abreast of market and consumer trends, global and local to provide strategic and creative recommendations
- Helps team develop all sale materials and global presentations for markets and retailers. Supports and participates in quarterly review process and periodic formal Brand Reviews, Brand Presentation
- Collaborates with cross function groups to develop all point of sale and promotion elements (includes but not limited to merchandising, collateral, PWPs and GWPs)
- Help develop, refine, and communicate the positioning and messaging of Beckman Coulter’s Hematology Portfolio
- KOL/VIP presentations at critical customer accounts, sales training for the global team
List of Typical Skills For a Manager, Global Marketing Resume
1
Skills For Senior Manager, Global Marketing Resume
- Experience of classic marketing discipline and digital marketing experience highly desirable
- Rare Disease experience highly desirable, with requirement of understanding of specialty therapeutics addressing significant unmet medical needs
- Merchandising on creation, GBSC on execution, regionals to ensure their needs are met
- Prepare and present Creative briefs for product packaging and marketing collateral in conjunction with packaging and creative services teams
- Innovative problem-solving: able to take creative approaches to problem solving and challenge the status quo where needed
- A level of technical understanding in sealing and/or thermal-mangement products and related electronic controls/mechatronics would be an advantage
2
Skills For Assistant Manager, Global Marketing Resume
- Conduct pricing analysis and make recommendations for new launch pricing
- Define & monitor the Annual Marketing Planning in the Region
- Lead with a global point of view, considering each market’s unique local needs, while balancing that with global Under Armour strategy
- Support Executive Director in elaboration of briefs (merchandising briefs, creative briefs, packaging briefs…)
- Be a team player that is willing to support multiple initiatives
- Team Leadership - Actively engages the team to develop plans and resolve issues through collaborative problem solving, gains commitment
- Passion and fortitude to lead initiatives and willing to take stand to advocate for programs
- Become an expert in defined areas by performing full category analysis in order to provide strategic recommendations for new products/re-focuses
3
Skills For Manager, Global Marketing, Bumble & Bumble Resume
- Work with global and regional Planning teams to project and compile sales forecasts for new launches
- Prepare presentation decks to support strategic planning and retailer presentations
- Present new launch updates at monthly global marketing meetings
- Develop and manage innovative plan for AFM marketing communications consistent with product and regional growth strategies
- Develop appropriate messaging in support of competitive advantages and value propositions
4
Skills For Manager, Global Marketing Licensing Resume
- Develop and manage supporting budgets
- Work with external advertising, PR, and tradeshow service partners in the creative execution of the agreed communication plan
- Ensure consistent message across all internal documents (bulletins, marketing decks, retailer’s presentations…)
- Identifies customers’ needs to drive growth and leads development of education tools, programs and training for market development
- Multi-task and manage multiple projects & deliverables simultaneously
- Successfully work cross-culturally and cross-functionally
- Manage projects from start to finish both in-scope and on budget
- Transversal Collaboration - Builds informal networks internally and externally and views them as part of the value creation process
- Change Leadership - Sets clear targets in line with a larger change effort to focus people on accomplishing the change; engages others internally and externally by making the case for change and explaining their role
5
Skills For Manager Global Marketing & Customer Master Data Systems Resume
- Organizational Development - Sets development direction and goals for improvement in current organization
- Customer Focus - Understands how the customer perceives their own business relative to competition, understands the customer’s organization, culture, and how things get done
- Review and evaluate Request for Proposal’s (RFP’s) from potential agencies to determine the most advantageous partners. Responsible for agency management including budgets, branding, creative requests, negotiations, sales drivers and vehicles for maximizing marketing exposure on the company’s behalf
- Collaborate with Data, Social, Ecommerce, Creative, Operations, Visuals, and Buying managers to strategize key product focuses, event timing, metric goals, sales expectations, and operational planning
- Evaluate and analyze the effectiveness of key marketing activities in terms of sales results, consumer response, foot traffic, and other KPI metrics. Provide executive management and key stakeholders with strategic feedback for improving future marketing efforts through detailed reports and event recaps
- Responsible for planning, strategizing, and maintaining the fiscal year calendar and making recommendations for new activities as key opportunities arise
6
Skills For Manager, Global Marketing, Bobbi Brown Resume
- Partner with Public Relations and Social Media teams to maximize exposure of all collections marketing event roll out through various channels including but not limited to, publicity, press releases, and social media coverage
- Lead, develop and implement global marketing strategy to differentiate and elevate the brand experience for the Complexion & Skincare categories while ensuring global image, standards and direction is upheld
- Collaborate with Visual Merchandising and Creative team for all launch displays, merchandising and events
- Become an expert in defined areas by performing full category analysis in order to provide strategic recommendations for new products/re-promotes
- Collaborate with product development teams on product concepts and positioning
7
Skills For Senior Manager Global Marketing Resume
- Spearhead the sampling program for all key launches in conjunction with the product development teams
- Lead marketing research initiatives to further build brand equity and awareness
- Liaise with legal on securing strategic trademarks for the brand
- Lead cross functional teams to develop innovative and cohesive launch strategies
- Track and share best practices, competitive insights with regional and global teams
- Brief Editorial Copy and Creative for all asset creation needed for launches
- Partner with Communications, Digital and Education to create best in class activation strategies to generate consumer excitement around launches
- Add point on digital
8
Skills For Senior Manager, Global Marketing Saudi Arabia Resume
- Help define segments, target audiences and buyer personas
- Demonstrate basic project management skills: planning, earning buy-in, crafting stakeholder communications, analyzing opportunities and dependencies, implementing recommendations and measuring results
- Attend Bobbi VM Meetings, gathering meeting agenda points and issuing recaps to appropriate parties
- Responsible for the marketing plan, developing collateral, creating access tools, and educational programs
- Liase with Global Product Marketing to develop and Maintain merchandising calendars
- Partner with Product Marketing and Creative teams to ensure “new launch” units are developed in a cohesive fashion and fit with merchandising units at counter
9
Skills For PMx Manager Global Marketing Resume
- Work with visual merchandising, GBSC and regions on “ad hoc” merchandising requests (e.g., a market specific tower)
- Develop brand and messaging architectures and naming conventions
- Focused on upstream project work for the US Region- developing our marketing plan
- The Communications function at Dana covers both corporate communications (internal, business, investor) and Marketing Communications (product and brand)
- Drive the creation and execution of merchandising units (“main units”) on a seasonal basis – including new units, reformed units, and updates to existing units- working with
10
Skills For Assitant Manager, Global Marketing Smashbox Resume
- Strong computer skills (Google docs, Microsoft Office Suite) required
- Strong project management skills and follow-through on small details
- Demonstrably excellent English-language written, verbal, and presentation skills
- Advanced analytical skills, ability to translate complex data, trends and insights into actionable strategy
- Work with key stakeholders (creative merchandising, GBSC, regions) to implement recommendations to improve how we operate with open sell
List of Typical Responsibilities For a Manager, Global Marketing Resume
1
Responsibilities For Senior Manager, Global Marketing Resume
- Strong project management skills, structured, sense of respect of timeline
- An energetic team oriented individual with interpersonal skills
- Experience managing employees, freelance consultants, and/or third party agencies
- Global marketing experience required
- Strong dedication and commitment to quality customer service and satisfaction while following through on assigned projects
- Self-starter, capable of handling multiple priorities and tasks
- Experience of dealing and credibility with senior executives
- Develops evidence-based tools and case studies that help to drive market development
2
Responsibilities For Assistant Manager, Global Marketing Resume
- Intermediate to advanced PowerPoint skill set
- Pharmaceutical/Biotech experience is required
- Marketing Business presentations
- Flexible thinking: able to see others’ perspectives, challenge ideas, and help foster idea exchange
- Ad Hoc Marketing presentations
- Prepare SKU productivity analysis, yearly, as part of the SKU discontinuation process
- Provide competitive launch recaps
- Collaborate monthly on NPD highlight and contribute to year end analysis
3
Responsibilities For Manager, Global Marketing, Bumble & Bumble Resume
- Attention to details, ability to work independently, reliable
- Develops portfolio strategies to achieve global short and long term growth objectives
- Works with regions to develop strategies that align to global business strategy
- Acts as the Marketing Core Team Lead on cross-functional innovation and cost reduction projects. Is responsible for developing the commercial plan for key innovation, working with countries and regions to ensure alignment and execution
- Experience in Market Planning, Competitive Analysis, Pricing Strategy, Customer Insights/Analytics, Market Opportunity Assessment and Segmentation, and Go to Market and Commercialization strategies
- Demonstrated strategic thinking and implementation skills; proven analytical skills with the ability to translate data into actionable marketing and business strategies and plans
- Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities. Proven ability to work in high-paced environment and routinely work on multiple tasks with multiple people while effectively prioritizing
- Prepare for the launch of Galafold in the United States.A global brand strategy and several key marketing tactics have already been developed at the global level.Significant work is needed, however to pull through the strategy and tactics into the US market
- Create our brand value through both traditional means and emerging technologies to ensure adherence to our brand strength and values and create a robust brand experience
4
Responsibilities For Manager, Global Marketing Licensing Resume
- Perform detailed analysis of the business area in the regions and by country; including business, industry, market share, competitor trends and Win/Loss rates
- Develop and deliver sales tools and collateral
- Provide marketing leadership for the regions and countries supported and partner with the Product Management and Sales and Support Teams to drive revenue and ensure an outstanding customer experience
- Support the marketing and sales organizations in the regions through appropriate tools, marketing trainings and others
- Develop strong relationships with future customers of products and partner with Clinical Affairs in identifying Key Opinion Leaders and Industry Expert Panels; as well as help manage Tradeshows, User Groups and/or Advisory Groups
- Serve as global knowledge source for best practice sharing, competitive information, product performance specifications, competitive positioning, and collateral library. Enable peer-to-peer sharing of practices and key success factors
- Build, foster, and nurture strong relationships and gain the respect of members of the cross-functional teams
- Experience in MDM leadership role
- In partnership with the Executive Director of Color, lead development of programs for Retailer and TR Exclusives
5
Responsibilities For Manager Global Marketing & Customer Master Data Systems Resume
- Leader, motivator, relationship builder
- Influence across the enterprise at multiple levels in the organization
- Lead global teams in development and execution of global strategies
- Develop, manage and improve upon processes
- Professional experience in life sciences consulting and / or marketing in a life sciences corporation (preferably medical device, diagnostics or capital equipment)
6
Responsibilities For Manager, Global Marketing, Bobbi Brown Resume
- Pharmaceutical commercial experience
- Knowledge of competitive marketplace, department and specialty store environment
- Proficiency with Salesforce.com or another CRM platform
- Strong global and virtual team collaboration skills with the ability to operate independently, affect change across functional areas, and take constructive input from multiple sources
- Knowledge of the corporate travel industry
- Work closely with Corporate Marketing CX team to ensure the development and delivery of an engaging customer experience that delivers the brand strategy in market
- Learning agility: ability to learn complex information, to simplify them, and to generate insights
- Continuous improvement: never satisfied with past success and always ready to find ways to redefine “excellence.”
7
Responsibilities For Senior Manager Global Marketing Resume
- Empowers change: fosters an environment where the audacity to challenge is encouraged, so long as it is productive and respectful
- Exposure to a broad mix of delivery tactics, including web, social media, media relations, speaking opportunities, advertising, sponsorship, tradeshows, conferences, merchandising and printed materials (brochures, spec sheets etc) to promote the product range, brand and company vision of technology leadership
- Proven management ability with external agencies and partners
- Proficient in digital communication mediums such as web and social media
- Confidence and credibility to partner with Medical, Clinical, Patient Advocacy and Business Operations counterparts
- Prepare Mix of business analysis
8
Responsibilities For Senior Manager, Global Marketing Saudi Arabia Resume
- Prepare analysis on key categories / franchises
- A passionate, creative thinker
- Passion for patients and science
- Assist in development of 3 year innovation strategy based on industry trends, portfolio gaps and incremental opportunities in order to achieve financial targets
- Partner with Product Development teams to ideate differentiated product concepts and positioning that resonates with the consumer target
- Prepare and present New Product Development briefs in partnership with Product Development
9
Responsibilities For PMx Manager Global Marketing Resume
- Lead execution of launch strategies within designated budget and COG targets
- Lead cross-functional teams to develop and implement innovative and cohesive launch strategies
- Partner with Communications, Digital and Education to create best in class activation strategies to generate consumer excitement and engagement
- Make prudent decisions under pressure and work against tight deadlines
- Interact successfully with diverse individuals at all levels
- Work with Global and Regional teams on development and updates across all Open Sell forums (Sephora NA/EU, Travel Retail, etc.)
10
Responsibilities For Assitant Manager, Global Marketing Smashbox Resume
- Create system for new merchandising vehicles currently operating without a system (e.g., Top 10 Unit, Foundation Kiosk, etc) that works for creative merchandising, GBSC & Regions
- Partner with Store Design and Visual Merchandising to improve and optimize open sell environments, across regions, channels, and unit types
- Be responsible for working directly with J&J Medical Device Product Line Owners (PLO’s), Portfolio stakeholders and Project Managers (PMs) to aid in the adoption of PMx within the Global Marketing Product Line
- Alignment of global and divisional branding strategies
- Develop and recommend product positioning strategies to optimize revenue, market share and profitability globally
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