Media Director Resume Sample
Myrtie Runte
37105 Roob Parkway,
Los Angeles,
CA
+1 (555) 123 4947
Work Experience
Media Director
09/2017
-
PRESENT
Philadelphia, PA
- A team player, given emphasis on collaboration with clients and large cross-functional team
- An innovative self-starter - able to identify opportunities and make them happe
- Strong quantitative skills, including both analytical abilities as well as math proficiency
- Effectively utilize media and consumer research and reporting resources
- Track record managing client relationships and large cross-function digital team
- Strong quantitative skills, including analytical and story-telling ability
- An innovative self-starter - able to identify opportunities and make them happen
- Excellent writer/verbal communication
- An innovative self-starter able to identify opportunities and make them happen
Associate Media Director
06/2011
-
06/2017
Los Angeles, CA
- Tell the Y’s story in an emotionally compelling way through photography and videography
- Follow messaging and visual brand guidelines to communicate and tell stories in the Y’s voice
- Promotes the Y’s character values of caring, honesty, respect, responsibility and faith in all areas of responsibility
- Integrate concepts seamlessly with creative product and clients’ marketing plans
- Track record managing client relationships and large cross-functional teams
- QSR experience not required, but strongly encouraged
- Strong national and local offline planning experience
- Programmatic knowledge (ie DMP, MTA Dynamic Creative)
- Demonstrate expertise in and knowledge of online advertising, media planning/buying, and industry trends by increasing visibility of the agency's credentials in the discipline both internally and externally. Act as a spokesperson for Razorfish at industry events and/or with the press
Group Media Director
03/2008
-
02/2011
Houston, TX
- Demonstrate the ability to drive and build key media relationships in order to turn publisher conversations into amazing opportunities
- Collaborates with internal client teams to identify opportunities for growth within existing client accounts and presents new ideas to clients on an ongoing basis
- Contribute to new business efforts as a Media expert for our interactive marketing programs. Review and approve plan estimates for new business opportunities. This includes collaborating with the VP/General Manager, VP of Media, and/or the Business Development Manager to develop new product pricing and to navigate/resolve pricing issues with clients as appropriate
- Demonstrate expertise in and knowledge of online advertising, media planning/buying, and industry trends
- Guide the client media team in the development and execution of innovative media strategies and programs. Ensures proposed media plans deliver the clients’ objectives
- Maintain ultimate accountability for the quality, strategy, and integrity of all media plans/strategies/services delivered to clients, resulting in the cultivation of client loyalty and retention
- Maintain relationships with key media partners to ensure collaboration is resulting in new media opportunities for our client
- Manage and guide the media team in the continuous evaluation of and improvement upon media opportunities for our clients
- Research, analyze, and monitor the impact of financial, technological, and demographic factors on the digital media space in order to capitalize on market opportunities for clients and minimize the effects of competitive activity
Education
Johnson & Wales University (JWU Charlotte)
2002 - 2007
Bachelor's Degree in Marketing
Professional Skills
- Demonstrates strong internal and client-facing leadership skills, with the ability to advocate on behalf of the client and business needs
- Excellent communication skills and ability to present your ideas through compelling story-telling
- Strong analytical skills and understanding of KPI’s for digital media
- Excellent creativity and (oral/written) communication skills, including public speaking
- Strong collaborative skills who can pivot between strategy, creative and internal marketing teams with ease and speed
- Excellent organizational, time management, and problem solving skills; ability to manage projects and deadlines with attention to detail and follow-through
- Strong analytical & organizational skills. Understands the strategic value that operations, process and tools can bring to the paid media capability
How to write Media Director Resume
Media Director role is responsible for media, analytical, leadership, strategic, planning, finance, ideas, presentation, digital, marketing.
To write great resume for media director job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Media Director Resume
The section contact information is important in your media director resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Media Director Resume
The section work experience is an essential part of your media director resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous media director responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular media director position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Media Director resume experience can include:
- Demonstrate expertise in and knowledge of online advertising, media planning/buying, and industry trends by increasing visibility of the agency's credentials in the discipline both internally and externally
- Guide the client media team in the development and execution of innovative media strategies and programs. Spearhead the development of program strategies and analyses for clients
- Analytically minded approach and good problem-solving skills
- Strong experience in developing connections strategies that deliver commercial growth and able to prove the effectiveness of their recommendations
- Excellent skills in MS Office: Excel, Word and PowerPoint
- Strong interpersonal skills Displays leadership qualities
Education on a Media Director Resume
Make sure to make education a priority on your media director resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your media director experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Media Director Resume
When listing skills on your media director resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical media director skills:
- Resourceful, with proven problem-solving skills
- Strong analytics skills with the ability to take and analyze data to drive strategic decisions
- Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
- Excellent communication and rapport building skills with senior stakeholders
- Strong client relationship skills, able to identify real needs and understand strategic drivers of clients' business
- Strong leadership and managerial skills to help junior activation team members grow
List of Typical Experience For a Media Director Resume
1
Experience For Associate Media Director Resume
- Strong interpersonal, customer service and motivational skills
- Software Skills: Doubleclick, Salesforce
- Demonstrates excellent business judgment and is able to move and evolve with the fast-changing needs of the company
- 5 – 7 years of experience planning, buying, and analyzing television, digital, and social media required
- Skilled at partnering and motivating outside agencies to deliver media plans and execution against clear business goals
- Digital media planning and buying experience
- Experience in managing and developing a team
2
Experience For Digital Media Director Resume
- Experience successfully managing large scale projects involving participation and coordination of several resources both internal and external
- Experience reviewing and providing formal recommendations to mid and upper-senior Executives
- Experience working with senior stakeholders up to and including CMO levels
- Proficient in advanced PowerPoint capabilities delivering strong storytelling and high-quality presentations
- Collaborate with agency managers to ensure strong deployment and integration of digital offering, including Display, Search, Mobile, Social and Programmatic
- Codify media planning across markets linked to brand strategic priorities sharing learnings for growth
- Demonstrate ability to work a room, tell compelling stories and persuade, beginning to use more advanced presentation tactics and styles
- Experience managing a cross-industry (Auto, Financial Services, Retail, etc.) buying team
- Demonstrates full understanding of clients’ businesses
3
Experience For Group Media Director Resume
- Expertise in performance marketing and extensive experience in online acquisition & lead generation media
- Experience overseeing the full suite of digital channels into a single mix
- Lead integration of client’s media efforts and demonstrate full understanding of client’s businesses as basis for all future work
- Demonstrate understanding of 3rd party research methodology and how data can be used to shape client conversations
- Hands-on experience within the digital media space, in an analytics, trafficking, or operations role
- Experience managing multiple lines of business
- Inspire and motivate team members to create and implement clear, strong and intriguing campaigns and media plans
- Strong knowledge of brand building/awareness campaigns and acquisition globally
4
Experience For International Associate Media Director Resume
- Create strong relationships with internal teams in order to provide collaborative and forward thinking solutions for clients
- Related media/communications planning experience, with focus on team leadership and management
- PC proficiency and solid working knowledge of Microsoft Office. Web 2.0: Dropbox, Twitter, Facebook, LinkedIn, Google Docs, etc 3 / 4
- Deep understanding of media channels & proven track record of optimisation
- Hands on experience of managing media channels
5
Experience For Associate Media Director, Digital Resume
- First hand analytical experience; problem solving & optimisation
- Solid understanding of research tools such as Telmar, Xpert, Simmons, MRI, and Commspoint
- Experience and understanding in social buys
- Managerial experience overseeing a team of employees at a media or full service ad agency
- Demonstrated ability to grow/expand existing business and strategically participate in successful new business pitches and department-wide initiatives
- Proven ability to identify business problems and develop digitally centric marketing solutions to overcome challenges
- Proven ability bringing new products or services to market
6
Experience For Senior Media Director Resume
- Previous experience desired, ideally working with retailers or on a retail client
- Strong knowledge of media technical fundamentals and optimization tools for maximizing efficiency and efficacy across the media mix
- Experience using a variety of digital and broadcast media platforms and programmatic media
- Experienced in Leading an agency sub team, manage their workload, drive and champion their great work
- Proven results in creative media thinking and execution – from brief to live and all the amends in-between
- Experience managing Comms-driven plans; ability to translate Comms strategy into a media approach and plan
7
Experience For VP, Media Director Resume
- Strong working knowledge of Restaurant (QSR/CDR) and/or Retail category
- Experience working with DART/DFA or other relevant 3rd Party Ad Servers
- Cross-channel marketing experience focused in both digital and offline media management
- Excellent understanding of the media business and it’s day-to-day operations
- Experience developing strategies to protect brand safety, minimize ad fraud and ensure view-ability of digital media
8
Experience For Freelance Group Media Director Resume
- Proven ability to think strategically and to teach others to think strategically
- Strong team management and interpersonal communication
- Five to eight years of experience in Paid Media, with a focus on activation
- Work closely with the Marketing Effectiveness team to deploy industry best practice (DMP, PT, MMM)
- Solid knowledge of marketing media analytics and measurements
- Demonstrate ability to grow/expand existing business
- Delivery of global strategy, best practice and initiatives that enhance brand effectiveness and maximise return on marketing investment
- Execution, effectiveness and efficiencies metrics
9
Experience For Media Director, Brand Marketing Resume
- Significant experience in media agency or a “B-to-C” marketing organization
- Demonstrated understanding of Ad Tech environment as is relates to TV Media
- Demonstrated success as In-House Media Leader and/or Account Director at Media Agency
- Build and maintain strong relationships across multiple internal teams and external teams
- Experience in a client-facing, team leadership role
- Strong understanding of media fundamentals, especially digital media and secondary offline media
- Highly adaptable, can operate in a fast-paced environment where the rules are often being defined just in time
- Work collaboratively with other NBCU marketing teams, Ad Sales, PR, Research and Digital teams to further drive business priorities
- Have a strong point of view on brands, consumer and category – with a constant pulse on what is current
10
Experience For Earned Media Director Resume
- Experience in qualitative and quantitative research methodologies
- Previous experience desired
- Proven history of team leadership and staff development
- Collaborate and build strong relationships with colleagues, clients and partners
- Ideally have a media agency background with International experience
List of Typical Skills For a Media Director Resume
1
Skills For Associate Media Director Resume
- Effectively and comfortably communicates and interact with clients and effectively negotiate on the client’s behalf
- Strong Microsoft Excel Skills: Pivot Tables, Forecasting, Chart Building
- Strong analytical skills and understanding of KPI’s and attribution
- Strong analytical skills coupled with a ‘hands on’ approach and the ability to think on one’s feet
- Demonstrated analytical excellence and data interpretation skills
2
Skills For Digital Media Director Resume
- Excellent written and verbal communication and presentation skills, charisma and dynamic presence
- Excellent project management skills with real attention to detail and multi-market cross-team coordination
- Powerful communication skills both in your writing and your presenting; compelling, persuasive
- Vet and negotiate new or existing sponsorship opportunities and identify creative ways to utilize existing sponsorship contracts more effectively
- Proven experience in managing direct reports / Media Manager working across the same categories
- Demonstrated experience developing processes and utilizing various tools and technology
- Strong strategic thinking background with a good record of strategy generation
3
Skills For Group Media Director Resume
- Strong and proven background in day to day planning and implementation for specific categories/campaign media across the EMEA geography
- Knowledgeable of digital advertising and able to collaborate and effectively complement digital media campaigns
- Demonstrable skills in strategic planning, project management, and execution
- Proven analytical, strategic thinking, and communication skill
- Ensure the team is effectively leveraging key applications and media research tools/resources
- Client management skills to interact with stakeholders at multiple levels in the media planning process
4
Skills For International Associate Media Director Resume
- Marketing experience across awareness and acquisition campaigns (paid, organic, content); agency experience required
- Prioritize to drive returns; proven track record of exceeding goals
- Superior, clear verbal and written communication skills
- Proven experience of agency management across a portfolio
- Agency & marcomm experience is required, with 4-5 years experience of recruitment/HR Comms
- Agency & marcomm experience is required with a strong knowledge of digital media
- Overall business experience with a majority of experience in an agency or brand in a strategic, analytical, creative or marketing role
- Prior relevant experience required
- Media experience with strong client and team leadership qualities
5
Skills For Associate Media Director, Digital Resume
- Strong leadership and client-service experience
- Fluent in English and preferably broader language skills
- Effectively develop materials and present them in new business pitches
- Able to form a quick, clear point of view and to effectively communicate to senior execs
- Strong digital experience required
- Prior experience working in digital media
- Well-polished client service skills
- Analytical skills to draw key conclusions from large datasets
- Be a point person for the team, working hand-in-hand with our clients on channel strategy and across disciplines internally to effectively deliver excellence
6
Skills For Senior Media Director Resume
- Hire and motivate team members effectively
- Develop own performance against media skills framework to increase leading edge expertise
- Collaborate with internal teams to effectively drive all aspects of SEM and PPC; clearly communicate goals and areas of opportunity to management
- Understand and effectively communicate digital value proposition, technology, and processes as related to the growth of current and prospective agency accounts
- Software Skills: Doubleclick, Google Analytics, Data Visualization (Looker or Tableau)
- Representing media channel efforts internally, working closely with Marketing, Creative, Account Service and Measurement/Marketing Effectiveness teams
- Understanding of how media channels are most effective and ability to communicate trade-offs between strategies and tactics
7
Skills For VP, Media Director Resume
- Marketing and Communications experience with a college or professional sports team
- Experience with programmatic buying, online video, mobile advertising, social media, digital brand tracking, content marketing/native advertising
- Management experience working in digital marketing, preferably at an advertising, media buying, digital marketing or social media agency
- A proven track record of successfully leading global media accounts, building lasting client relationships and delivering inventive media solutions
- Managerial experience overseeing a team of employees, preferably at an advertising, PR, media buying, or digital marketing agency
- Experience in working and bringing together product marketing, campaign managers, creative and copywriting teams to create best in class advertisements
- Strong collaborator at the leadership level while also being comfortable doing the day to day blocking and tackling work required to scale the organization
- Experience in conducting the daily monitoring of campaigns to ensure all are running as planned
8
Skills For Freelance Group Media Director Resume
- Experience working in a digital marketing role, preferably at a media agency or within a media department at a digital marketing agency
- Experience leading direct client relationship responsibilities: regular reporting, collaborative strategic planning, and performance management
- Four years of experience developing and implementing marketing plans and social media strategies
- Strategic planning/campaign management experience in online advertising or direct marketing
- A solid understanding of media, with an emphasis on digital media, including emerging technologies, digital publishers and formats
- Understands and has hands on experience in planning and executing shopper media with emphasis on key retailers including: Walmart, Club and Auto
- Exemplify Experience Design, bringing concepts to life throughout all communications planning that is driven by data, consumer insights and technology
9
Skills For Media Director, Brand Marketing Resume
- Experience working across a broad range of media including TV, Radio, Print, OOH, Digital, and Events, etc
- Experience buying and managing complex digital full-funnel campaigns
- Experience planning and executing local media campaigns
- Digital media experience, leading teams, communicating directly with clients
- Demonstrated success in managing and leading people
- Cross-channel marketing experience, ideally combining agency and/or client-side
- Experience developing solutions for online and offline media within an advertising agency or client-side environment
- Seven to ten years media planning/buying experience, preferably with a Retail Emphasis
10
Skills For Earned Media Director Resume
- Experience creating and selling media programs and strategies
- Experience buying and managing complex display, video and mobile campaigns
- Online media planning and negotiating experience in an interactive agency
- Strong understanding of media analytics and advertising ROI principles
- Demonstrated understanding of Society brand, including language and style guidelines
- People managing experience, managing 5+ reports in an account management/client services team
List of Typical Responsibilities For a Media Director Resume
1
Responsibilities For Associate Media Director Resume
- Strong process orientation with project management skills
- Independent thinker with strong leadership & communication skills, able to inspire internal and agency teams
- Strong experience in B2B (B2C) web digital and advertising
- Prior experience with any of the following: Entertainment industry (movies/TV), consumer products, B2B, SMB, teen brands, or innovative technology
- Highly proficient in media planning and buying mechanics through relevant work experience
- Digital media planning and buying experience on agency and client side
2
Responsibilities For Digital Media Director Resume
- In media planning including 2+ years as Supervisor; Experience across a variety of media channels such as digital, TV, print, etc
- Experience media planning in an integrated our AGENCY environment, integrating with creative teams
- Demonstrate full understanding of clients’ businesses
- Experience managing national and local budgets for integrated media campaigns
- Experience in performance marketing
- Media planning experience
3
Responsibilities For Group Media Director Resume
- Experience overseeing the full suite of digital and social channels into a single mix
- Significant experience working on direct-response/subscription-based businesses
- Demonstrated success in applying a combination of quantitative analysis and out-of-the-box creativity to meet and exceed established business goals
- Experience using bid management technologies
- Experience of working with world-class agency partners in creative, media and digital (a digital and connected media native)
- Capable of working across geographies with experience in both the North American and European markets
- Experience with media planning
- Experience with dynamic remarketing campaigns, keyword research tools and web analytics tools
- Proven capabilities around audience segmentation and targeted messaging
4
Responsibilities For International Associate Media Director Resume
- Strong track record of success in media, marketing or digital required
- Experience of working at a regional or category level also desirable
- Experience media planning in an our our AGENCY environment
- Have a strong knowledge of the dynamics of media. How each media element performs alone, how they perform together and how they are constantly changing
- Establish excellent working relationships with client contacts and internal teams
- Maintain a thorough understanding of clients, their businesses and the marketplaces in which they operate
- Relevant work experience in the media communications industry
- Proven ability to creatively build, scale and maintain an integrated media practice focused on business results
- Strong understanding of shopper and/or competitive digital strategies as it pertains to media planning in addition to traditional media knowledge
5
Responsibilities For Associate Media Director, Digital Resume
- Show a strong ability to ‘up-sell’ the search offering and manage incremental media dollars cross-departmentally
- Monitors effectiveness of media plans and directs media staff on strategic development plan
- Paid social/display campaign management and experience in retail/ecommerce
- Previous experience desired
- Other events that interrupt the Y’s ability to operate
- SEM: (prerequisite) Extensive knowledge of paid search is a requirement, with proven strategic and thought leadership
- Account management experience in online advertising (paid search, e-commerce, and Amazon Marketing Services)
6
Responsibilities For Senior Media Director Resume
- Experience with Google scripts to semi-automate management solutions for large campaigns
- Extensive experience in both International brand company and media agency
- Excellent team player, open minded and eager to learn, share and grow
- Pan Regional media experience in Latin America
- Tier 2 automotive experience desired
- Extensive experience with Adobe Creative Suite and social media platforms
- A valid driver’s license and ability to travel
- Digital expertise; strong background in mobile
- Experienced in managing and developing teams of media planners and buyers
7
Responsibilities For VP, Media Director Resume
- Highly analytical - ability to evaluate and clearly demonstrate return on investment
- Experience with all aspects of paid, owned and earned media
- Google AdWords, Google Display Network, Google Analytics, Baidu, LinkedIn, Facebook certification and/or depth of experience
- Proven successful people manager
- Demonstrated ability to manage and lead across multi-office internal our AGENCY environment and multi-our AGENCY external client engagements
- Bring new and exciting ideas to the planning function
8
Responsibilities For Freelance Group Media Director Resume
- Providing thoughtful feedback to media team, using performance evaluation and internal process improvement to develop and motivate talent
- Identifying emerging and future opportunities to drive growth
- Working knowledge and expertise in media tools such as DCM and Facebook Insights
- Overseeing development of social media and SEM program strategies and analysis for clients
- Collaborating closely with Cross-Channel and Measurement teams to ensure that work is strategically aligned and on brief
9
Responsibilities For Media Director, Brand Marketing Resume
- Understanding of Scarbough, Viewergraphics, Nielsen, Simmons and other research tools
- Outstanding collaboration and integration with key partners
- Marketing Desire Objectives
- Inspire while leading by example in developing, motivating, mentoring/coaching the team
- Keep up to date with emerging digital trading platforms, identifying those with benefit, scaling the opportunity and help advise on implementation
10
Responsibilities For Earned Media Director Resume
- Advise and direct staff regarding the necessary tools and training to improve upon existing expertise
- Lead by example while developing, motivating and coaching a team of Directors, Supervisors, and Planners
- Leverage your deep media subject expertise across the business working closely with the Marketing Capability team to develop a learning agenda
- Develop and implement processes to improve the work required for planning, buying, client billing, and reconciliation
- Knowledge of buying, planning, client presentation and reporting
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