Senior National Account Manager Resume Sample

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Esperanza Mohr
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Work Experience


Senior National Account Manager
01/2017 - PRESENT
San Francisco, CA
  • Actively contribute as a key team member within the Sales Department, as well as through effective participation across all functional areas
  • All functional KPIs met or exceeded/ information is shared
  • Ensure behaviour and actions are at all times in line with Fox Values
  • Working in a fast-paced, dynamic environment with a cross-functional team focused on creating value for GP, Costco and the Costco Member
  • Demonstrating strong organizational skills to ensure key projects and follow-ups are progressing toward completion or implementation
  • Interacting with key Costco personnel and internal GP stakeholders with clear and concise communication utilizing a “simple, nimble and flexible” business approach
  • Effectively collaborating with internal support teams, and demonstrating strategic thinking and economic thinking skills to help us understand our alternatives and make decisions to help determine our path forward
  • Diving into the data to identify where more analysis is needed or where forecasts need to be adjusted
  • Develop a strong understanding of your account to advocate their interests within L’Oreal
Senior National Account Manager, Rayovac
12/2011 - 07/2016
San Francisco, CA
  • Development, ownership & execution of a collaborative business plan considering the strategic priorities of your retailer and L’Oréal’s drivers for growth
  • Input into ACD strategy by informing the team of challenges and opportunities within your account
  • Lead and engage the team
  • Develop, train, coach the team members individually
  • Cascade down information provided by manager
  • Build a strong relationship with all relevant stakeholders of the customer, including top buying management
  • Mutually share strategies with the customer, and jointly grow the categories with the customer
  • Be an “insider” to our customers
  • Develops in alignment with the Customer Business Manager and Commercial Director the customer strategy, aligns it with the retailers, Brands, and Category and Strategy Development team and implements common strategic work streams
Senior National Account Manager Costco
02/2009 - 07/2011
Chicago, IL
  • Drive the customer as Business Leader, by animating peer functions: marketing, supply chain, controlling, category management, shopper and category team
  • Accountable for the results of annual negotiation
  • Supervise or/and decide in alignment with Commercial Operations GM
  • Drive new business and / or e-retail / e-comm turnover in the account
  • Develop a vision and account strategy for long-term profitable growth, consistent with the long-range plans and strategy of the business. Use SWF process to execute strategies. Keep the designer/retail account strategies and account profiles updated
  • Accountable for achieving budgeted sales of assigned accounts
  • Develop a vision and account strategy for long-term profitable growth, consistent with the long range plans and strategy of the business. Use SWF process to execute strategies. Keep the designer/retail account strategies and account profiles updated
  • Manage and Develop Team Member(s)

Education


Johnson & Wales University
2003 - 2008
Bachelor's Degree in Business

Professional Skills


  • Proven demonstrated experience in an account management position or a role with proven transferrable skills
  • Proven organizational skills and IT skills, together with the ability to prioritise and adapt within a changing environment
  • Demonstrates strong leadership skills, with an ability to work with people at all levels, motivating the team and inspiring followership
  • Strong exposure to HORECA or RTM sales with strategic ability and strong commercial skills
  • Strong account management skills with the ability to influence and communicate effectively at all levels both internally and with your retailers
  • Proven sales skills – setting a vision and building towards it
  • Exceptional communication skills – able to build networks fast and strongly inspire and influence internally and externally

How to write Senior National Account Manager Resume

Senior National Account Manager role is responsible for negotiation, analytical, training, retail, finance, credit, database, mac, procurement, purchasing.
To write great resume for senior national account manager job, your resume must include:

  • Your contact information
  • Work experience
  • Education
  • Skill listing

Contact Information For Senior National Account Manager Resume

The section contact information is important in your senior national account manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

  • First and last name
  • Email
  • Telephone number

Work Experience in Your Senior National Account Manager Resume

The section work experience is an essential part of your senior national account manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous senior national account manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular senior national account manager position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Senior National Account Manager resume experience can include:

  • Provide input to the making of critical business decisions and recommend process improvements that result in expense management, improved service, and additional revenue opportunities
  • Influencing skills – demonstration of ability to influence both internal and external agenda
  • Ensure partners stores and Proud to Serve sites consistently deliver excellent customer experience using all available tools and tracking measures
  • Negotiate effectively with your customer, e.g. to agree trade terms, trade funding, and counterparts according to the UL strategy on his/her categories
  • Proven experience of managing and developing customer relationships
  • Successful and proven cold calling, networking, and lead generation experience

Education on a Senior National Account Manager Resume

Make sure to make education a priority on your senior national account manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your senior national account manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

  • School you graduated from
  • Major/ minor
  • Year of graduation
  • Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Senior National Account Manager Resume

When listing skills on your senior national account manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical senior national account manager skills:

  • Demonstrable evidence of strong negotiation, commercial and planning skills
  • Demonstrable evidence of good gravitas, creativity and commercial planning skills
  • Strong analytical skills in order to identify opportunities within the channel
  • Excellent sales in and negotiation skills
  • Good IT/Power-point skills
  • Exceptional internal and external networker, with excellent project management skills

List of Typical Experience For a Senior National Account Manager Resume

1

Experience For Senior National Account Manager, Rayovac Resume

  • Utilize insight selling skills to develop and present programs that focus on not only Remington and Home Appliances growth, but overall retailer growth
  • Demonstrated ability to build/drive operational effectiveness, metrics, and reporting
  • Strong financial and commercial acumen – experience utilising P&L’s
  • Change Management - Develops workable implementation plans; communicates changes effectively; monitors transition and evaluates results
  • Utilising trade investment through effective negotiation and by developing a suitable promotional strategy that maximises ROI and efficiency
  • Ensure effective in-store activation of key events (e.g. promotions, range reviews), providing clear briefings to the Retail Operations Team
  • Present quarterly channel P&L with emphasis on growth, gaps and priorities
  • Building, negotiating and executing specific strategic plans and networks with a number of UK leading on trade businesses
2

Experience For Tom Ford-senior National Account Manager Resume

  • Developing the mix of PepsiCo products sold through the account, specifically outlining strategies and tactics to drive high revenue/profit packs and products
  • Leading the day to day relationship of the MCW/Bibendum within the On-Trade Wholesale channel
  • Creating a joint business plan (JBP) to develop our brands, relationship and ROI
  • Communicating a clear vision and objectives to the team, to motivate and inspire their performance
  • Delivering vs. the commercial KPIs with full P&L responsibility by account
  • Ensuring Kao’s Brands win at the point of purchase in the customer
  • Managing the mobilisation of new contracts engaging with both operations and wider divisional colleagues
  • Managing and developing an office and field based sales team
  • Negotiating terms in new and existing national contracts
3

Experience For Senior National Account Manager Costco Resume

  • Reviewing commercial performance of the businesses and present to the director/board financial presentations
  • Providing commercial support to business units to help optimise win rates and achieve the correct risk/reward relationship
  • Providing support on Client Account Management on large commissions, ability to resolve high level complaints
  • Acts as a lead on accounts by managing, maintaining and growing existing business as well as generating new accounts
  • Constant pressure for growth in a declining and challenging market – achieved through spotting and creating opportunities
  • Present Business Plan and supporting strategy (including Retail Marketing, promotions and pricing) to customers
4

Experience For Senior National Account Manager, Channel Resume

  • Work with OEM/resellers on new financing opportunities to obtain required underwriting information for end-user customers
  • Responsible for forecasting customer volumes to assist in business planning accuracy
  • Look beyond the outline trading plan and pursue new opportunities / ways of working to strengthen both the relationship and performance in the sector
  • Ensure key business processes are adhered to (forecasting, Anaplan, rebates and invoicing) and accurately reported
  • Accountable for delivering the following key performance targets: - Revenue Growth, Penetration growth across the L&T channel
  • Manage the launch of new products with customers, e.g. selling in the new product, providing samples etc
  • Responsible for negotiating the commercial terms and driving the performance of the BBFB brands within the group
  • Delivery of in-store execution standards of distribution, display and promotion as defined in the UK annual marketing calendar and operating plan
5

Experience For Senior National Account Manager Luxury Division Resume

  • Continually growing key customer relationships at Buying Manager level
  • Background exposure to working with FMCG brands, ideally with blue chip training
  • Two to three years schooling in Business Administration, sales, marketing, and technical areas
  • P&L ownership and understanding, including knowledge of the key business drivers
  • Oversee the implementation of all services including new service offerings, program expansions, account/system implementations
  • Create and deliver sales presentations that reflect the Company's branding and value messages
  • Market EFD vendor finance and leasing products to partner OEM, its channel resellers and end-users
  • Troubleshoot OEM and reseller relationships to continuously improve financing penetration through superior service levels
6

Experience For Senior National Account Manager Resume

  • Mediate transaction structuring between end-user customer, OEM/reseller, and EFD Credit to maximize credit approvals
  • Monitor and report competitive conditions and pricing in assigned territory
  • Continually growing pipeline opportunities for Secure KVM solutions and other Belkin International products and offerings
  • Develop, implement and monitor targeted promotional activity, whilst achieving agreed business aims in line with strategy and a tight grasp on accrued costs
  • Responsibility for the management of budgets relating to external managed
7

Experience For Senior National Account Manager, Rayovac Resume

  • Manage the commercial complexity of dealing with some of our largest customers and competitors
  • Activate BBFB brands within the customer using Bacardi Sales Way levers
  • Lead the step change in performance across the group; understanding the gaps in distribution from MCW sales out / BBFB market share performance
  • Ensure marketing activities are synchronized and properly activated
  • Develop and coordinate training platforms via advocacy
  • Ensure Demand Forecasting is accurately provided to Supply Chain department and reviewed monthly
  • Conducts sales training and presentations
  • Determines the need for new product/project initiatives or continuous improvement of existing products
  • Manage in-month performance vs forecast, working closely with CBMs and Customer Operations
8

Experience For Tom Ford-senior National Account Manager Resume

  • Manage accruals and pricing accurately and efficiently
  • Delivery of required admin for the customer – pricing, rebates, NLF, promo proposals, trade terms, contracts
  • Develop and nurture customer relationships across operations, marketing and commercial functions
  • Works with TIR and Client titles, internally and externally, to develop Sales & Marketing Programs to drive sale
  • Design and deliver creative sales presentations incorporating category analysis and business plan consequences
9

Experience For Senior National Account Manager Costco Resume

  • Own it: Leverage our brand assets and CCBT structure to deliver new and exciting innovation and activation
  • Work confidently in a rapidly changing, fast-paced, and results-oriented environment
  • Confident speaking in front of a large audience
  • Committed to taking initiative to solve problems and drive positive results
  • Work across functions and influence people at all levels across the business, including
  • Work at a strategic level, identifying opportunities and solutions
  • Technical knowledge of digital marketing channels
10

Experience For Senior National Account Manager, Channel Resume

  • Be an amazing ambassador of our brand and be the coffee expert
  • Ensure your partners have the right training, support & tools to ensure brand excellence
  • An entrepreneurial mindset. Comfortable working with autonomy and ambiguity
  • Track record of customer development and cross functional working
  • Best in class customer management and amazing relationships

List of Typical Skills For a Senior National Account Manager Resume

1

Skills For Senior National Account Manager, Rayovac Resume

  • Robust account management skills – joint business planning, internal forecasting and a category led approach to strategy
  • In Retail / FMCG/ Sales/Marketing with a solid Key Account Management experience in a multinational Company
  • Demonstrate a category management approach and below the line activity by maintaining good relationships and regular contact with key stakeholders
  • Prior experience in the sales and delivery of consultative service solutions
  • Written Communication -Writes clearly and informatively; presents numerical data effectively; able to read and interpret written information
  • Planning and management of time and own workload ensuring effective delivery to plan
  • Maintain and develop close and strong relationships with a breadth and depth of customer teams including operations, marketing and purchasing
2

Skills For Tom Ford-senior National Account Manager Resume

  • Experience in marketing professional services and managing accounts in the power generation and transmission sector or related industrial sector
  • A sales background with experience of account ownership, account planning (AOP), and forecasting
  • Experience of developing and executing joint business plans
  • Strong results orientation, track record of hitting and exceeding targets
  • Previous experience operating at Account Manager level (on trade) within a leading FMCG business
3

Skills For Senior National Account Manager Costco Resume

  • Experience of leading and managing field teams at pub and BDM level
  • Clear understanding of the Conviviality Group & On Trade channel – with proven record of winning
  • Build a strong relationship and work with the buying and merchandising team of major store groups to represent the brands’ interest
  • Sales experience in the consumer lighting industry
  • Proven track record of developing account strategies and JBP with (Distributive) National Accounts
  • Manage a strong relationship with retailers, built on integrity and trust whilst representing the interests of ACD
4

Skills For Senior National Account Manager, Channel Resume

  • Demonstrated ability to develop and implement comprehensive service/account outsourcing strategies
  • Experience with trade tools (i.e. Retail Link, IRI, Nielsen), and planning programs to manage all related activities with the customer
  • Significant experience in a customer-facing role
  • Proven record of delivering Joint Business Plans and sales success
  • Several years’ experience in Sales, working with key/national accounts in a blue chip company
5

Skills For Senior National Account Manager Luxury Division Resume

  • Good knowledge of digital marketing and digital media
  • Three to five years as an account manager, with management and sales training experience
  • Sound understanding of what good looks like in an e-commerce sales organisation
  • Several years’ experience in a B2B Sales environment working with key/national accounts
  • Digital native with experience in managing an e-commerce account
  • Experience in an account management / retail facing role in FMCG environment
6

Skills For Senior National Account Manager Resume

  • Experience managing a top Grocery or High Street customer
  • Experience in managing a business with P&L accountability
  • Experience at working with multifunctional teams both internally and externally to deliver results
  • Demonstrated capability at driving the customer’s agenda within the business
  • Drive the Customer Commercial plan and have established strong relationships with customer at RD level and at HQ so we can deliver the annual operating plan
  • Demonstrates strategic thinking and true leadership within Kohler to achieve desired result
  • Strong exposure to working with Drinks brands
7

Skills For Senior National Account Manager, Rayovac Resume

  • Strong background exposure to working with FMCG or drinks brands at a NAM or SNAM level
  • Strong exposure to grocery account management including P+L management and direct buyer negotiation
  • Excellent team player willing to pitch in and support the wider team where require
  • Significant related sales and/or marketing experience in foodservice commercial national accounts and/or 3rd Party Food manufacturers
  • Demonstrated success leading a sales team or organization
  • Highly numerate, with experience in a dynamic commercial environment
8

Skills For Tom Ford-senior National Account Manager Resume

  • Experience in a fast paced sales environment (e-retail is highly desirable)
  • Experience of beauty / cosmetics category
  • Multi-task and manage work flow priorities
  • Proven track record of development of relationships with key stakeholders within National Accounts
  • Seven to ten years' related sales management experience and/or training
  • Proven knowledge of retailer strategies and objectives
  • Skilled negotiator – ability to conduct multi-faceted negotiations at both tactical and a strategic/contractual level
  • Commercial Acumen – Strong commercial and analytical ability required to manage both the operational and strategic agenda
9

Skills For Senior National Account Manager Costco Resume

  • Excellent knowledge of the UK Home Entertainment and Retail landscape
  • Use own initiative, manage multiple priorities and pay close attention to detail
  • Strong ability to manage customer Joint Business Plan, P&L, budgets, and product mix's
  • Analytical - Synthesizes complex or diverse information. Collects and research data and commodity information; uses intuition and experience to complement data
  • Pursuing major prospective customers as well as expanding sales to existing accounts through new product offerings and competitive positioning
10

Skills For Senior National Account Manager, Channel Resume

  • Creating proposals, negotiating agreements, and establish pricing for customers
  • Working knowledge of using strategic financial measurements (margin / ROI / profitability calculations)
  • Enriching and improving the total UK Mass business
  • Assisting Director of Sales in establishing an annual territory budget for Federal End-User sales and management of goals throughout the Fiscal Year
  • Growing LG’s market share profitably calling on Lowes

List of Typical Responsibilities For a Senior National Account Manager Resume

1

Responsibilities For Senior National Account Manager, Rayovac Resume

  • Implement and manage agreed sales strategy and company priorities, including customer promotional programs, trade strategy, thought leadership and trade marketing
  • Strong skills in sales and account management in branded Drinks
  • Can effectively corral a Kohler team to execute what the customer needs to apply Kohler Engines into their application
  • Strong Excellent Computer literacy (MS Office)
  • Experience in a non-commercial role is a strong asset
2

Responsibilities For Tom Ford-senior National Account Manager Resume

  • Influence customers and clients to develop and maintain strong relationships, effective communicator
  • Great interpersonal skills with the ability to flex to all levels and situations
  • Experience of working within a fast paced commercial environment is essential
  • Intimately understands key customer’s environment and strategic priorities to build value propositions which drive revenue growth
  • Knowledge and experience with Apple software, Microsoft Excel, Word, PowerPoint
3

Responsibilities For Senior National Account Manager Costco Resume

  • Proven ability to guide and develop strategic sales activation and teams
  • Proven knowledge of E-Comm
  • Work experience in sales or account management or retail buyer
  • Proven negotiation acumen
  • Professional sales experience is required
  • High personal integrity and ethics, coupled with strong business and commercial
  • Achieving/exceeding revenue, gross margin set forth by LG executive management
4

Responsibilities For Senior National Account Manager, Channel Resume

  • Supporting the interface between sales and divisional legal and commercial support on all new bespoke appointments in agreeing Terms & Conditions of business
  • Co-ordinating and influencing cross functionally e.g, Ops, ISE, Category Management
  • Seeks opportunities to build positive relationships with customers seeking more information and sharing own ideas to support customer’s needs
  • Ensure that controls are maintained to measure and monitor operating costs vs budget, sales spending, sales expenses, etc
  • Actively seek & position new concepts and strategy's with agreement with Customer Marketing Manager’s
  • Partner with large accounts to understand and meet their business objectives, while increasing revenue and profit to the business
  • Execute long-term business and marketing strategies
  • Build chargeable time into the national account pricing scenarios for account management/review
5

Responsibilities For Senior National Account Manager Luxury Division Resume

  • Work closely with senior management at the division and Operating Group Level to improve national account performance
  • Manage budgets and full P&L accountability
  • Develop a deep understanding of distributor needs and communicate information with all Species teams at MAH to ensure a clear understanding of customers’ needs
  • Provide monthly reports on assigned accounts’ objectives and progress, and other reports as required
  • National Sales and related business activities for Lowes
  • Working daily with internal LG stakeholders on all aspects of strategy, planning, and developing, executing and growing LG’s business at the respective client account
  • Responsible for building strong relationships with your customers, and representing your customers’ requirements to the J&J business
  • Manage a national accounts team
6

Responsibilities For Senior National Account Manager Resume

  • Achieve account 4P targets (Product, Placement, Price & Promotion)
  • Lead, direct, control & manage the development of direct report(s)
  • Educated to a high standard, with major account experience gained in FMCG sales, we want someone who has the hunger and desire to take our business to the next level
  • Closely collaborate with Toys R Us stakeholders to ensure listings and continuous availability of the Mattel range on the site
  • Support the ongoing evolution and implementation of the Go to Market strategy as a member of cross functional teams (marketing, instore, digital, logistics, IT…)
  • Monitor the online analytics tool and take corrective action steps when the online implementation KPIs fail to adhere with target (e.g. number of reviews, rich digital content, frequent out-of-stocks etc.)
  • Represent the Toys R Us Europe team internally and externally for regionally driven topics for specific brands (e.g. interface with the marketing teams on identifying what products gaps exist on the Barbie range)
  • Represent the Toys R Us Europe team internally and externally on assigned projects
  • Together with the rest of the team, act as a centre of competence and expertise for the Showcase Channel across the Region
7

Responsibilities For Senior National Account Manager, Rayovac Resume

  • Maintains an effective relationship with a portfolio of clients, while maintaining a thorough knowledge of the client’s products and technology, as well as industry trends
  • Collaborates with other sales teams while providing overall customer satisfaction
  • Continuous personal development of the media industry, company products, services and processes
  • Broad knowledge of all aspects of project management, brand development and digital marketing including multi-channel interactive program development, email marketing and social media
  • Demonstrates deep understanding of the marketplace, customers' business models and objectives, competitors, and print, digital and event sponsorship offerings. Articulates product offerings and their value to customers
  • Significant Industry knowledge of print and digital advertising products offered
  • Maintain and develop relationships with accounts to expand and grow Liberty's Ecommerce sales
  • Coordinates projects within internal departments to ensure customer service and support is at a high level
8

Responsibilities For Tom Ford-senior National Account Manager Resume

  • Sets strategic direction for accounts to ensure activities are in line with the company's strategic vision and are furthering Liberty's business in the correct area
  • Responsible for all activities surrounding customer Product Line Reviews, to include but not limited to current program analysis, review and development of pricing and development of presentations, etc
  • Constructing, evaluating, agreeing and implementing a Joint Business Plan with Retailer
  • Planning coordinating and delivering ecommerce category range reviews
  • Ensuring sales targets for products per account are set and achieved, delivering account specific growth plan
  • Managing customer terms within a pay for performance frame work
9

Responsibilities For Senior National Account Manager Costco Resume

  • Being the expert & voice of the customer internally & help drive channelisation
  • Actively drive sales out and customer profitability, by focusing on Ranging & Product Mix, promotional ROI, sales out, Promotional activation
  • Responsible for collaborative inventory planning to manage fill-rate performance and to reduce potential E&O exposure/liability
  • Lead and Manage: Expand market share with these accounts in all product categories
  • Responsible for ensure all account admin is completed on time and in full (New line forms, Money Off, Accruals, debit notes etc)
  • The ability to actively review, re-construct and improve future processes
  • Support and cover the Senior Sales Manager –operationally and team leadership
  • Work closely with key client contacts along with key individuals internally (including Office Managers and Program/Project Managers) to ensure that the needs of the national account are being met in a timely and consistent fashion, and that the level of quality exceeds expectations
  • Cultivate close working relationships with key personnel at all levels
10

Responsibilities For Senior National Account Manager, Channel Resume

  • Champion the identification, pursuit and generation of new leads with new and current clients
  • Develop a strategic plan to identify key business opportunities at new client accounts based on market research and analysis of potential client pipelines
  • Act as the single point of contact to the client where applicable; manage and lead cross-selling, proposal development and contract negotiation of multiple service lines to the client
  • Experience in marketing professional services and managing accounts in one or more of the following fields: commercial construction and development, oil and gas, power generation and transmission or industrial services
  • Sets strategic direction for assigned Trade accounts to ensure activities are in line with the company's strategic vision and are furthering Liberty's business
  • Responsible for all activities surrounding customer Product Line Reviews, to include but not limited to current program analysis, review and development of pricing, customer presentations, and price negotiations
  • Prioritize customer/channel-related activities and collaborate to assign resources
  • Achieve volume and market profit goals with key customers and for the Territory
  • Be a point of differentiation, by using Consultative Selling Techniques to build relationships, identify customer needs, to advocate value-added solutions and close business building opportunities (i.e. securing new business)

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