Associate Brand Manager Resume Sample
Work Experience
- Develop programs and manage budgets in order to execute brand plan
- Work with team to help develop and execute effective marketing strategies and campaigns
- Evaluate execution during and after campaign launch and establish recommendations for improvement
- Create quality and detailed briefs to establish direction for creative, media and other partners
- Conduct analysis of key performance metrics and consumer insights to help refine brand strategies
- Manage internal brand efforts to ensure consistent brand position and voice on-channel
- Demonstrate technical marketing and project management skills as well as knowledge of company and product
- Develop and deliver campaign recaps, updates and brand reporting with accuracy
- Communicate and collaborate with cross-functional marketing teams as well as other business units to drive brand objectives
- Show high sense of judgment, ownership over projects, creative problem-solving
- Represent RNA Card team in the enterprise LS Marketing and Cross-functional Meetings
- Designated team point of contact for LS support and tactical management for key activities – LS Card inbox, LS Marketing, LS SCO, etc
- Lead for LS oriented cross-functional projects and initiatives to drive activation performance and operational efficiencies – example support LS segmentation strategy, continuous improvement for LS boarding process and corresponding materials
- Single point of contact / relationship manager for NAEs and LS field leaders
- SME for licensee Card integrations and LS technical matters
- Support CO business on as needed basis
- Performs financial and marketing analysis; assesses marketing program performance and competitor performance
- Outstanding analytical capabilities with ability to synthesize data and draw conclusions and recommendations
- Experience developing marketing plans and business strategy
- Able to thrive in a heavily cross-functional environment
- Able to effectively manage and complete multiple priorities and projects simultaneously
- Excellent written and oral business communications skills
Education
Professional Skills
- Demonstrated strong analytical and strategic thinking skills are required; strong communication and presentation skills are required
- Proven relationship-building and organizational skills; as well as excellent analytical and decision-making skills
- Strong verbal and written communication skills, highly collaborative work style and strong project management skills are essential
- Strong communication skills and listening skills
- Excellent oral and written communication skills, with experience managing content on business social media profiles
- Demonstrates a fundamental understanding of basic marketing skills
- Superior problem-solving and analytical skills and experience using data and metrics to test theories, confirm assumptions and measure success
How to write Associate Brand Manager Resume
Associate Brand Manager role is responsible for analytical, interpersonal, leadership, organization, strategic, presentation, business, research, cross-functional, organizational.
To write great resume for associate brand manager job, your resume must include:
- Your contact information
- Work experience
- Education
- Skill listing
Contact Information For Associate Brand Manager Resume
The section contact information is important in your associate brand manager resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:
- First and last name
- Telephone number
Work Experience in Your Associate Brand Manager Resume
The section work experience is an essential part of your associate brand manager resume. It’s the one thing the recruiter really cares about and pays the most attention to.
This section, however, is not just a list of your previous associate brand manager responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular associate brand manager position you're applying to.
The work experience section should be the detailed summary of your latest 3 or 4 positions.
Representative Associate Brand Manager resume experience can include:
- Analytical/quantitative skills, complex project management skills, team leadership skills strategic thinking and leadership skills, coaching skills
- Proactive thinker with strong analytical skills, excellent communication abilities and problem solving capabilities
- Strong communication skills (verbally, written, listening). This includes ability to give effective presentations to all levels of management
- Excellent organization skills and ability to prioritize tasks
- Excellent written and verbal communication skills to a variety of audiences including senior management
- Effectively establish and communicate priorities in a dynamic work environment
Education on an Associate Brand Manager Resume
Make sure to make education a priority on your associate brand manager resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your associate brand manager experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.
Additional details to include:
- School you graduated from
- Major/ minor
- Year of graduation
- Location of school
These are the four additional pieces of information you should mention when listing your education on your resume.
Professional Skills in Associate Brand Manager Resume
When listing skills on your associate brand manager resume, remember always to be honest about your level of ability. Include the Skills section after experience.
Present the most important skills in your resume, there's a list of typical associate brand manager skills:
- Analytical/quantitative skills, complex project management skills, team leadership skills
- Proven effective managerial skill, project management skill, communication skill, and strategic thinking capability with orientation to detail
- Work independently with little or no direction; strong decision making skills and problem solving skills
- Good listening skills and ability to be effective in working with all levels of the organization
- Demonstrated strong organization and planning skills and capabilities
- Demonstrated strong communication skills (written, verbal, and listening)
List of Typical Experience For an Associate Brand Manager Resume
Experience For Senior Associate Brand Manager Resume
- Proven experience in project planning and management, budgeting and financial analysis, and product positioning
- Strong knowledge of marketing, and demonstrated success in defining and launching commercially successful products
- Prior experience managing P&L and consumption forecasting
- Skills in project planning and management, work organization and time management
- Be able to effectively lead project execution across multiple functional groups and ensure collective understanding and alignment
- Demonstrates strong customer-focus, responding proactively to changes in environment and customer needs
- Project management experience & good financial awareness
Experience For Global Associate Brand Manager Resume
- Effectively manage projects within established deadlines and financial constraints
- Clear demonstration of project management and leadership skills
- Effectively identify and resolve process related issues
- Superior project management skills and the ability to multi-task
- Clear demonstration of project management & leadership skills
- Understanding of US retail environment with direct Customer experience
Experience For Associate Brand Manager, Vitaminwater Resume
- Commercial experience of which 2+ years in brand marketing, retail marketing, trade marketing or management consulting
- Marketing experience, preferably in consumer brand marketing
- Experience leading cross functional teams: inspiring them to deliver great work on time and in full
- Experience in developing consumer marketing communications
- Assist in developing effective campaigns and choosing appropriate distribution channels
Experience For Associate Brand Manager, Victoria Resume
- Strong strategic thinking and problem solving capabilities
- Experience with global project teams delivering solutions
- Skill to define and deliver profitability and financial objectives, managing to a budget
- Work with the team to help develop and execute effective marketing strategies and campaigns
- Marketing experience with a record of consistent contributions/successes within an organization
- Experience working with syndicated data
- Experience managing projects from conception to completion
Experience For Associate Brand Manager, Smartwater Resume
- Experience managing a business
- Strong financial acumen related to conducting ROI, NPV, TCO, and other analyses
- Experience in Brand Marketing, preferably CPG
- Leverage analytics & strong strategic thinking to deliver against specific brand objectives
- Demonstrated ability to gather consumer insights through quantitative and qualitative market research and translate into creative marketing initiatives
Experience For EAS Associate Brand Manager Resume
- Reviews KPI’s post campaign launch to compare results to established objectives to assure the effectiveness of the overall marketing programs
- Leverage analytics & strong strategic thinking to deliver against brand objectives
- Analyze consumption and shipment data and compare results to established objectives to assure the effectiveness of marketing programs
- Demonstrated track record of sales/marketing/commercialization execution
- Work experience; 2+ years in marketing role
- Demonstrated knowledge and understanding of the relevant labor market, economic conditions, and industry trends
Experience For Associate Brand Manager Uncle Ben s Resume
- Strong MS office knowledge (ppt and xls especially)
- Customer or sales related experience is valued
- Strong bias for action and accountability both for self and others
- Previous marketing internship experience at a Fortune 500 CPG company
- Experience in a marketing role
- Experience as Merchant or Marketer
Experience For Associate Brand Manager, Neocate Infant Resume
- Demonstrated ability to collaborate with internal and external partners to deliver a common goal
- Good attitude and positive mindset
- Experience interfacing with a diverse group of virtual and cross-culturally teams
- Experience in Brand Marketing, preferably CPG
- Around 3 years of marketing experience
- High energy and engagement: Ability to operate in a fast-moving, dynamic environment
Experience For Senior Associate Brand Manager Innovation Resume
- Relevant marketing experience
- Experience in delivering digital especially social media
- Experience leading agencies/teams (that led to great consumer relevant work)
- Form strong partnerships with multiple cross-functional and global partners
- Demonstrated ability to understand a consumer target and position a brand, project, innovation around consumer insights
- Solid demonstration of successful team leadership results
Experience For Senior Associate, Brand Manager Resume
- Proven ability to lead cross-functional teams to project completion
- Demonstrated ability to analyze and interpret data, add value and provide action-oriented recommendations in-line with business objectives
- Demonstrate Leadership and drive cross-functional teams
- Support the development of Vea, Triscuit, Good Thins/Wheat Thins NA budget and support Category Director on in-year adjustments
- Partner with R&D on product formula development guidelines and consumer validation
List of Typical Skills For an Associate Brand Manager Resume
Skills For Senior Associate Brand Manager Resume
- Strong interpersonal and communication skills to effectively collaborate cross-functionally and interface at all levels within the organizations
- Strong leadership & complex project management skills, with successful experiences leading cross-functional teams
- Strong strategic & critical thinking, strong interpersonal and communication skills
- Strong influencing skills, excellent communicator, collaborator and presenter
- Communicator & Collaborator: Strong written/verbal/presentation skills; proven ability to inspire and influence others as a member of the team
- + powerpoint jedi (be able to effectively communicate and dazzle us with your skills)
- Strong analytical thinker with the ability to effectively manage multiple projects with changing priorities
- Demonstrated strong project management and planning skills
- Strong leadership, problem solving, stakeholder engagement and decision-making skills and an effective communicator
Skills For Global Associate Brand Manager Resume
- Strong analytical skills, with experience in using syndicated data (familiarity with Nielsen/IRI)
- Strong project management skills/experience leading cross-functional teams in complex innovation projects
- Demonstrated positive energy to effectively represent brand internally and externally. Passionate about driving brand growth by better meeting consumer needs
- Track record of delivering complex projects requiring strong project management skills, attention to detail, and accountability
- Strong analytical skills, leveraging both in-house and 3rd party data sources to support recommendations
Skills For Associate Brand Manager, Vitaminwater Resume
- Strong presentation skills, including ability to take complex data and use it to tell concise stories
- Excellent organisational, project management and planning skills
- Solid problem solving, project management, and strategic thinking skills
- Strong interpersonal skills that facilitate interdivisional networking
- Strong project management skills with the ability to multi-task in a fast-paced environment. Ability to manage multiple vendors and agencies
- Demonstrate leadership skills, ability to adapt to change, and initiative to make recommendations or take action
- Strong computer skills in all Microsoft Office applications
- Prioritize and effectively measure and drive for results in an entrepreneurial work environment
Skills For Associate Brand Manager, Victoria Resume
- Microsoft office skills -- Experienced and proficient at a high level in Excel and PowerPoint
- Extremely good communication skills both verbal and written
- Proven ability to effectively manage multiple projects in a dynamic environment is required
- Solid project management, attention to detail and time management skills
- Excellent organizational and communication (written and oral) Skills in both English and Spanish
- Demonstrated professional sales and/or marketing work experience with consumer packaged goods
Skills For Associate Brand Manager, Smartwater Resume
- Prior professional experience, preferably within the Consumer Packaged Goods industry or B2B marketing
- Professional maturity. Excellent communication and negotiating skills. Ability to influence others. Team player
- Demonstrate strategic skills to drive short and long term brand & category growth and profitability
- Demonstrate leadership and ability to work effectively across the organization and foster teamwork
- Strong project management skills /production orientation
- Demonstrates ability to effectively work and contribute in a team-based environment with others
- Strong analytical, problem solving, and resolution skills
- Effectively manage multiple projects and prioritize while meeting deadlines
- Excellent interpersonal communication and team working skills
Skills For EAS Associate Brand Manager Resume
- Experience effectively presenting information to top management, public groups and boards of directors
- Demonstrate creative problem solving skills
- Manage multi-tasks and priorities effectively
- Strong presentation & analytical skills
- Strong communication skills; written, oral and formal presentation
- Strong detail-orientation, time management and organizational skills
Skills For Associate Brand Manager Uncle Ben s Resume
- Excellent verbal/written communication skills are essential, as position involves extensive contact with co-management and internal/external customers
- Demonstrated collaborative skills and ability to work well within a cross-functional team
- Highly dynamic & possess excellent communication skills; With can-do attitude to work diligently to achieve tasks; work with great detail and patience
- Strong analytical skills; ability to integrate information from a number of sources to arrive at conclusions
- ?Strong Excel and PowerPoint skills
- Nielsen/IRI skills are strongly desired
- Detail oriented with excellent communication, organization, and presentation skills
Skills For Associate Brand Manager, Neocate Infant Resume
- Strong content creation and management skills
- Proven brand marketing and strategy skills
- Proven strategic skills to inform brand and product strategy
- Market research, Event experience, Presentation skills
- Utilize strong written and verbal communication skills to influence key stakeholders
- Compelling communication & leadership skills that motivate stakeholders to support complicated, cross functional projects
Skills For Senior Associate Brand Manager Innovation Resume
- Marketing experience and proven track record of developing and implementing brand campaigns and initiatives
- Handle fast-track customer timelines while effectively balancing longer lead time requirements as dictated by marketing plans
- Experience prioritizing and managing multiple projects and requirements
- Strong experience using MS Office Suite including, Excel, Power Point, etc
- Relevant marketing experience, ideally a diverse blend of healthcare and other industries and functions, including sales experience
- Strong digital, social, and eCommerce marketing execution experience
- Strong leadership experience with a clear track record for driving results
- Thought Leadership & Communication skills: Written/verbal with management, marketing team, cross-functional, agencies, sales force, trade
- Project management skills, including, but not limited to, budget and timeline management
Skills For Senior Associate, Brand Manager Resume
- Collaborate with Marketing to effectively leverage media spend, partnerships and sponsorships to maximize brand performance
- Analytical skills to dig into the details and a capacity for deriving insights to ultimately make recommendations for the business
- Strong understanding and align with strategy, expectations, decision rights, priorities and deliverables
- Preference for candidates with prior market research, sales, or advertising experience
- Strong collaborator with a demonstrated ability to lead cross functional teams
- Prior experience in brand and communication strategy development
List of Typical Responsibilities For an Associate Brand Manager Resume
Responsibilities For Senior Associate Brand Manager Resume
- Strong project management skills and communication skills (written, verbal, presentation and interpersonal)
- Demonstrated strong interpersonal skills including leadership, communication, and teamwork
- Strong project management skills, experience with digital projects is an advantage
- Excellent analytical skills and experience with category analysis and forecasting
- Experience demonstrating strong organizational skills and personal leadership
- Excellent strategic, analytical, and decision making skills
- Detail-oriented with strong analytical and strategic thinking skills
- Excellent communication and negotiating skills that leads into an ability to influence others
Responsibilities For Global Associate Brand Manager Resume
- Strong written communications skills are critical to this role (for case studies, blogs, press releases, sales sheets, etc.)
- Demonstrated clear, concise, and succinct communication skills, including adapting both verbal and written communications to the needs and level of user
- Good influencing skills and confidence with senior stakeholders
- Able to effectively handle and complete multiple priorities and projects simultaneously
- Professional experience with 2+ years brand marketing experience; preferably in hospitality, retail, consumer packaged goods or advertising agency
- Strong communication skills and ability to communicate and sell the strategies and plans at all levels of the organization
- Strong persuasion skills to gain alignment where needed
- Demonstrated project management skills with a high level of attention to detail
Responsibilities For Associate Brand Manager, Vitaminwater Resume
- Strong leadership skills to create direction and drive alignment across the organization
- Prior professional experience, preferably within the Consumer Packaged Goods industry
- Excellent people skills and an upbeat, enthusiastic attitude
- Strong organizational skills, keen attention to detail and follow through
- Strong organizational skills and ability to manage multiple deadlines & stakeholders
- Experience in brand strategy and/or innovation, with experience in the consumer packaged goods industry
Responsibilities For Associate Brand Manager, Victoria Resume
- Excellent communication skills that resonate with people in the real world
- Exceptional project management and problem-solving skills. Experience leading cross-functional teams
- High levels of interpersonal skills, specifically in the area of influencing without direct authority, resolving conflict, and creative problem solving
- Proven success in managing multiple projects and priorities simultaneously; including new product launches
- Strong analytical and project management abilities; experienced in identifying opportunities through analysis and bringing those opportunities to fruition
- Relevant experience in marketing/promotions/public relations and/or advertising experience required
- Relevant experience in retail buying, product management, merchandising, and/or financial analysis at companies with strong brand identity
Responsibilities For Associate Brand Manager, Smartwater Resume
- Consumer goods brand marketing experience at a CPG company
- Marketing experience consumer packaged goods and/or healthcare products industry
- Professional experience in marketing, specifically within Consumer Packaged Goods
- Operate with autonomy through competing priorities, ambiguity, and still deliver on the goals of your team and the broader organization
- Manage and prioritize heavy workload, with flexibility to adjust to changing business needs and priorities
- + 1-3 years of brand marketing experience (preferably with a consumer package goods company)
- Experience in a similar Marketing role within a Consumer Packaged Goods company
- Prior Financial Services marketing experience
Responsibilities For EAS Associate Brand Manager Resume
- Analytical ability and strategic thinking skills
- Coordinate SFE (Sales Force Effectiveness) activities and consolidate regions’ data
- Share deep technical expertise in MCE principles and approaches to enable the team to move through MCE processes effectively
- Can effectively translate strategy & insights into action plans
- Strong strategic thinking and problem solving capabilities Strong business acumen
- Prior experience with marketing teams and/or project management
- Profit and loss management experience with global consumer packaged goods companies
Responsibilities For Associate Brand Manager Uncle Ben s Resume
- Consumer packaged goods experience
- Demonstrated project management work experience
- The ability to work effectively in a team environment on a variety of complex projects
- Demonstrated aptitude and effectiveness in budget and financial management
- Proven experience in delivering insights-based consumer communications delivering brand share growth
- Proficient in MS Office suite of software with advanced skills in developing presentations in PowerPoint
- Progressive experience in consumer packaged goods industry
- Demonstrates an understanding of what makes a good clinical study and how to interpret clinical trial data
Responsibilities For Associate Brand Manager, Neocate Infant Resume
- Effectively manage and inform key stakeholders on project and business related matters
- Possesses exceptional time management, planning, and organizational skills
- Demonstrated knowledge and experience utilizing syndicated data (Nielsen, IRI)
- Brand Marketing experience in Consumer Package Goods
- Traditional analytical skills
- Proven ability to manage and influence cross-functional teams; strong teamwork ethic
- Effectively analyze business trends to provide recommendation on forecast and identify opportunities to deliver sales
- Strong interest/experience in the CPG industry
Responsibilities For Senior Associate Brand Manager Innovation Resume
- Understanding of the role of data in developing sound marketing strategy including a proven ability to analyze and interpret data
- Understanding of sales and channel marketing within the video game industry, as well as experience marketing and launching digital products
- Marketing experience leading new product development and/or national marketing activations
- Understanding of marketing fundamentals with experience across the marketing mix
- Having experience in product innovation, brand communication, brand activation, brand planning, and budget management activity
- Outstanding ability to work with others; a proven team leader and collaborator with high integrity and character
- Support category/ brand innovation strategies as well as building/validating, executing and managing the 4:2:1s
Responsibilities For Senior Associate, Brand Manager Resume
- Experience developing and implementing product marketing plans
- Experience developing and implementing creative marketing/ communications plans
- Strong business analytics, strategic thinking, patient and consumer insights development, understanding of core marketing levers is required
- Experienced leading/developing self and coaching other employees
- Experience implementing across a range of marketing initiatives such as consumer promotion plans, new product development, packaging design, etc
- Proficient in Microsoft Excel and PowerPoint with experience developing macro based formulas and conducting analysis using pivot tables
- Experience working with syndicated retail sales data and developing business performance reviews